No. 123: Brands are hiring craftspeople to fix what marketing broke.
Culture Pulse: 74. Givenchy hires Burton. Moschino hires Sunnei. Universal skips the influencers. The pattern: spectacle is handing in its notice. @ThePattternBrief Read the full edition: https://thepattern.media/editions/2026-06-27.html
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.