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Beyond the Headlines: Real Estate Communication, AI, and Community | Ep. 31 with Heather Crowell and Britni Ackrivo

On this episode of Smith Lane, Monaca and Callie welcome Heather Crowell and Britni Ackrivo, Executive Vice Presidents at Gregory FCA and the team behind the PlotLines podcast. Together, they dive into the role of communications in real estate, exploring current trends and misconceptions shaping the industry.The conversation highlights how headlines often misrepresent what’s really happening in the market and how a closer look reveals a more balanced story. Heather and Britni share how the PlotLines podcast helps debunk common myths, offering listeners and clients clearer insights into the…

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