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She Built a Business With No Sales Calls… But There's a Catch | Karen Louise Roberts
Abi Asija interviews Karen Louise Roberts, a coach helping experts turn podcast guest appearances into a consistent stream of high-ticket clients without relying on sales calls. They dive straight into her business pivot, going from launching podcasts for clients to focusing on guesting strategies that drive faster and more reliable monetization.Key takeaway: converting listeners into buyers requires an intermediate step, not a direct jump to a sales call.Karen breaks down why most coaches struggle with podcast ROI, explaining that asking listeners to book a call is too big a leap. Instead…
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