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62. How to build resilient PR strategies for crisis situations, with Lauren Parker
The time to prepare for a crisis is before it strikes. Having a plan to protect both your reputation and your business is important. So why is it that a shocking number of small business owners don’t have a crisis communications plan in their public relations contingencies? In this episode, we're speaking with Lauren Parker, co-owner and CEO of Slide Nine Agency, to explore effective crisis communications for small businesses. With more than 15 years of experience in strategic communications and crisis management, Lauren has invaluable insights on how small businesses can prepare for and…
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