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Episode 51: How to Be a Great Podcast Guest, with Tom Schwab.
Tom Schwab knows how to grow a business online using content as fuel. Marketing at its heart is starting a conversation with someone who could be an ideal customer. Tom's company, Interview Valet, partners with agencies to get their clients featured on leading podcasts their prospects are already listening to. This provides traffic that has been shown to convert 25 times better than blogs. What you'll learn about in this episode: Why podcasting is so relevant today The benefit of being a podcast guest How Tom's clients are able to sell being on podcasts to their own clients Benefits of…
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