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Latest / Grow A Small Business Podcast

In 2008, she joined her business partner to start a technology company, delivering virtual collaboration experiences for life sciences companies. From 10-20% annual growth to over 250% since the hit of Covid-19 & works with 40 FTE. (Natalie Yeadon)

In this episode, I interview Natalie Yeadon, the Co-founder, and CEO of Impetus Digital, a company that designs and builds privately branded online healthcare communities for stakeholder engagement through its fully customizable and very own platform, multilingual interface, and its robust, pharma-compliant security, making it the ideal choice for authentic engagement. Natalie joined her business partner Janice Smith in starting Impetus in 2008 while in her early 40s. Both of them have a background in the pharmaceutical industry. During their 13 years in business, they were able to increase…

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