Latest / The Steve Harvey Morning Show / Better Health: He discusses $1M AI Health Equity Prize and need to prepare younger generations for healthier futures.

Transcript

Better Health: He discusses $1M AI Health Equity Prize and need to prepare younger generations for healthier futures. · The Steve Harvey Morning Show

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  Speaker 1: Welcome to my show. I'm Rashon McDonald, a host of
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  Speaker 1: Money Making Conversations Masterclass, where we encourage people to stop
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  Speaker 1: reading other people's success stories and start planning your own. Now,
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  Speaker 1: keep you on alert because my guests provide tips on
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  Speaker 1: or advice on how to be a successful entrepreneur. Now,
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  Speaker 1: let's get this podcast started. My guess is the co
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  Speaker 1: founder and CEO a well with All innovative health and
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  Speaker 1: wellness company that pours a significant portion of its profits
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  Speaker 1: into health equity. Well Withal is a black owned, purpose
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  Speaker 1: led wellness brand with product designed to support everyday wellness
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  Speaker 1: while committing twenty percent of their profits the health equity initiatives.
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  Speaker 1: Please welcome to the Money Making Conversations Master Class. It's
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  Speaker 1: been a long time since I've spoken to his brother,
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  Speaker 1: he's doing big things. Damon Martin. How you're doing Damon,
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  Speaker 1: I'm doing great, brother.
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  Speaker 2: How you doing?
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  Speaker 1: First of all, last time I talked to you, it
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  Speaker 1: was no video. Now I get to see your ams.
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  Speaker 2: Keep stepping the game up every day every day.
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  Speaker 1: Now you'll be located in Boston, correct.
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  Speaker 2: Yeah, right here in Cambridge Ouse, oude of Boston.
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  Speaker 1: Why is this important health equity for our community? Just
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  Speaker 1: for you in general? I know you're an African American man.
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  Speaker 1: You successful, and a lot of people sit around and go, Okay,
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  Speaker 1: you can go on vacation and just live your life.
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  Speaker 1: Why is it? Why is it important to you? Demon?
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  Speaker 2: It's important to me for a lot of reasons. I mean,
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  Speaker 2: the life that I'm living right now is not the
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  Speaker 2: life I've always lived. Okay, you know, I grew up,
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  Speaker 2: you know, in the projects. I lived in a trailer
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  Speaker 2: in rural North Carolina. I had a heroin addict as
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  Speaker 2: a stepfather. So I've seen things, you know, throughout my
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  Speaker 2: life that have given me perspective on the needs of
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  Speaker 2: our community. And you know, after having a successful career
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  Speaker 2: in finance and going to Harvard Business School and all
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  Speaker 2: those things that we've talked about you know before you know,
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  Speaker 2: five years ago, I was in the middle of an
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  Speaker 2: emergency room with somebody I love dealing with depression anxiety
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  Speaker 2: and was suicidal, and I had this clarifying moment that
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  Speaker 2: you know, if this was met at fourteen, you know,
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  Speaker 2: when I was living in a trailer in rural North Carolina,
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  Speaker 2: I'd be deader in jail. And there's so many people
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  Speaker 2: that are in that position right now who need help
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  Speaker 2: navigating these systems of health and wellness that you know,
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  Speaker 2: we're doing our party well with all to give twenty
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  Speaker 2: percent of our profits to impact that.
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  Speaker 1: Before we get to the twenty percent that you're giving
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  Speaker 1: for your profits, tell us about what exactly is well withal.
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  Speaker 2: Well with those health and wanness consumer product company, and
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  Speaker 2: we create great product like you know this, you know,
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  Speaker 2: incredible energy drink that's only eighty milligrams of caffeine and
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  Speaker 2: taste fantastic. But there's a substitute for the things that
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  Speaker 2: are in your daily life that you might be consuming
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  Speaker 2: and not realizing the impact they have on it, like
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  Speaker 2: a sugary soda and so forth. And so we're building
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  Speaker 2: those products to make those incremental things for you to
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  Speaker 2: live a longer, healthier life. We've got a line of
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  Speaker 2: supplements that are fantastic, but you'll continue to see more
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  Speaker 2: and more products, you know, from well Withal that make
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  Speaker 2: those everyday moments in your life just a little bit better.
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  Speaker 1: Now I've seen some of your supplements like for high
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  Speaker 1: blood pressure, also for your diet digestive system. Let's talk
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  Speaker 1: about the need for that and how important those supplements
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  Speaker 1: are in the black community. Are in the community of color,
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  Speaker 1: are people who need those supplements?
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  Speaker 2: Yeah, I think very few people you know in this
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  Speaker 2: country taken all of the nutrients that they need to
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  Speaker 2: live a long, healthy life. And so that that's that's
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  Speaker 2: the idea of a supplement, right, It's like to supplement
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  Speaker 2: those things that you're not taking in You might not
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  Speaker 2: be eaten your full amount of vegetables every day that
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  Speaker 2: you need, so a great multi vitamin you know, can
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  Speaker 2: supplement for that. Or you may have difficulty getting the
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  Speaker 2: sleep that you need, and so you know, our time
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  Speaker 2: release melatonin with ashwaganda and LT nine you know, can
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  Speaker 2: help you, you know, on on those nights. Or you
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  Speaker 2: may be in the middle of this flue season and
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  Speaker 2: need some immunity, you know protection, So our D three
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  Speaker 2: K two. You know, product can be a great you
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  Speaker 2: know supplement you know, for for that or like you know,
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  Speaker 2: I said with if you're drinking a sugary soda to
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  Speaker 2: get your energy, you know, having something to supplement for
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  Speaker 2: that to where you have a great tasting beverage and
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  Speaker 2: still get the energy that you need. You know, we've
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  Speaker 2: got a product for that.
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  Speaker 1: You know, we got when I enterged you probably about
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  Speaker 1: a year and a half ago, maybe even two years ago,
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  Speaker 1: when you were at the early stage. You just come
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  Speaker 1: back from essence, yes, exposing your product to the New
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  Speaker 1: Orleans community. It is like about half a million people
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  Speaker 1: attend that festival on an annual basis. Why was it
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  Speaker 1: important to show your brand as an activation and what
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  Speaker 1: did you get out of that?
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  Speaker 2: I mean, you know, our community doesn't lie, right, And
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  Speaker 2: so I wanted to have the product in the hands
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  Speaker 2: of a ton of folks and get real feedback before
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  Speaker 2: we put it on the market. Like we wanted to
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  Speaker 2: taste tests you know throughout and and and the folks
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  Speaker 2: that were there showed so much love you know to
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  Speaker 2: well with AWE and the brand, and we were you know,
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  Speaker 2: uh literally putting in the hands of folks in masks
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  Speaker 2: for the first time, and all I heard was like,
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  Speaker 2: what can I buy this?
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  Speaker 1: Oh?
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  Speaker 2: This is good?
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  Speaker 1: Oh?
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  Speaker 2: And then then you know, I also got baby. I'm
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  Speaker 2: so proud of you. So like just to be in community,
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  Speaker 2: you know, with the product, and that being the first
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  Speaker 2: place that it was truly brought to the market was
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  Speaker 2: a real honor.
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  Speaker 1: Right. I'm talking to the co founder and CEO of
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  Speaker 1: Wealth Withal. He's based out of the Boston Well with All,
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  Speaker 1: the innovative health and wellness company that pours a significant
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  Speaker 1: portion of its profits into health equity. We talk about
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  Speaker 1: ideas them on you know, you made your money out
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  Speaker 1: there in Wall Street. Now y'all here pedling bills. You
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  Speaker 1: know what I'm saying, How does the brother make that lead?
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  Speaker 1: And how do we trust you know what you're doing.
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  Speaker 2: You know, I didn't start giving back today. You know,
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  Speaker 2: I've lived a life, you know, of giving back because
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  Speaker 2: my parents and my grandparents instilled in me that that
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  Speaker 2: is what we do. And so you know, if you
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  Speaker 2: look at the last twenty five years of my life,
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  Speaker 2: from my church to Embrace Boston, which is my wife
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  Speaker 2: and I co founded, which is the memorial to Martin
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  Speaker 2: Luther King and Creditscott King that sits on the Boston
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  Speaker 2: Common to the scholarships that we've got, Like, We've lived
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  Speaker 2: this life of doing what God has called us to do,
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  Speaker 2: and you know this is just a different manifestation of that.
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  Speaker 2: And so you know, I'm working to earn that trust
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  Speaker 2: every day. But what I can tell you is that
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  Speaker 2: the experts that are on our team that build and
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  Speaker 2: formulate each one of our products with care are extraordinary
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  Speaker 2: humans and where we're doing our best to deliver exactly
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  Speaker 2: what folks deserve.
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  Speaker 1: Well, the number one thing that's always is about living
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  Speaker 1: a better life. And you when you look at as
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  Speaker 1: you gets older, you know, when I was in my twenties,
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  Speaker 1: I didn't even think about forty or fifty. When I'm
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  Speaker 1: forty fifty and I go to the bathroom with a
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  Speaker 1: different objective. You know what I'm saying, there's a goal
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  Speaker 1: that's and that's what you're trying to get us to
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  Speaker 1: the point of understanding our sin else at a younger age.
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  Speaker 1: When we get there, we're better prepared. That's what supplements do,
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  Speaker 1: That's what energy drinks do. If you drink the right
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  Speaker 1: things now when you here for it. In fifty sixty,
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  Speaker 1: you might not break down as fast.
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  Speaker 2: Correct. No, that's exactly right. And you know, we just
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  Speaker 2: did a film that was just nominated gragulation by the
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  Speaker 2: NAACP for an Image Award called Black Longevity, and it
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  Speaker 2: follows the life of seven incredible people ranging in age
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  Speaker 2: from eighty five to one hundred and six. And you know,
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  Speaker 2: in many cases, you know, black health has been synonymous,
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  Speaker 2: synonymous with death right and because all you hear about
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  Speaker 2: is the despair, the diabetes, the hypertension, and the reality
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  Speaker 2: is is like, the oldest person in the country is
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  Speaker 2: a black woman, and before that, the oldest person in
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  Speaker 2: the country was a Black woman. And we do live long,
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  Speaker 2: healthy lives. And there are ways for us to do that,
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  Speaker 2: and that needs to be the narrative that that that's
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  Speaker 2: told and we're working at well withal to do that
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  Speaker 2: and equip people to do that.
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  Speaker 1: Yeah, before I am getting into detail, because sometimes when
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  Speaker 1: useally the interviews, you know a person, but then their
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  Speaker 1: story needs to be exposed a little bit more always told.
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  Speaker 1: I always tell people on the storyteller. Now you talked
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  Speaker 1: about you know, your life either way you were born.
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  Speaker 1: Let's talk about the hedge foreign journey the education variety,
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  Speaker 1: you know, because because I come from an inner city environment,
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  Speaker 1: demand six sisters, two brothers, and limited academic opportunities. But
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  Speaker 1: you know, graduate of math degree and honest graduating lifetime
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  Speaker 1: you know, in the top vice president's student body by
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  Speaker 1: the time I left my campus life. But how were
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  Speaker 1: you able to turn your life around? Or who helped
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  Speaker 1: you turn your life around? Demand and point you from
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  Speaker 1: North Carolina right to where you're at now?
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  Speaker 2: Yeah, I mean, and I write about this in my
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  Speaker 2: book Friends of the Good that's coming out March thirty first.
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  Speaker 2: At each point in my life, there have been these
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  Speaker 2: extraordinary people that have that have impacted me and pushed
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  Speaker 2: me and and and given me love in a way
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  Speaker 2: that made me take that next step. But my life
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  Speaker 2: really changed when I went to UNC Charlotte. You know,
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  Speaker 2: I really found my people there and and you know,
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  Speaker 2: became a leader on campus, was elected student body president
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  Speaker 2: as a sophomore, and and really got great mentorship from
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  Speaker 2: a lot of extraordinary people there, and and that led
• 10:32
  Speaker 2: to some great opportunities. My my first job out of
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  Speaker 2: college was assistant to the White House Chief of Staff
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  Speaker 2: and the Clinton administration and the White House Chief of
• 10:40
  Speaker 2: staff Erskine Bowles really became like my second father, and
• 10:45
  Speaker 2: he mentored me. And then you know, I got into
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  Speaker 2: Harvard Business School after after leaving the White House, and
• 10:53
  Speaker 2: that led to the job, you know, in the investment business,
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  Speaker 2: where I met this extraordinary human, phil grow who taught
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  Speaker 2: me how to be an investor and he poured into me.
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  Speaker 2: And then after a couple of years you know, working
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  Speaker 2: under him, you know, I learned how to to take
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  Speaker 2: the methodologies and skills that he taught me and then
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  Speaker 2: apply you know, the skill sets that I had on
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  Speaker 2: top of that, and that led to a twenty one
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  Speaker 2: year career. I was the only black partner at a
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  Speaker 2: major hedge fund in the country for two decades. We
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  Speaker 2: can talk about the sadness of that as well, But
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  Speaker 2: those steps and those people, you know, me working my
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  Speaker 2: butt off at every one of those junctions, but having
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  Speaker 2: folks really giving me an opportunity and then taking advantage
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  Speaker 2: of it, you know, was was the key.
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  Speaker 1: What exactly, DeMont is a hedge fund? What is that?
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  Speaker 2: So it's a type of investment company that reduces its
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  Speaker 2: risky by pairing you know, lungs and shorts or underweights
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  Speaker 2: and so you're you're not at risk if just the
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  Speaker 2: whole industry you know, goes down by twenty percent because
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  Speaker 2: you've hedged. You know that that risk.
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  Speaker 1: You still that Toba dudd. Sorry, if it's some secret
• 12:13
  Speaker 1: out there at DeMont, I can deal to the German Man.
• 12:16
  Speaker 1: Because what you just said was really cool. I'm still dumb. Okay,
• 12:21
  Speaker 1: can you help a brother out with some more information.
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  Speaker 2: It's a kind of investment firm that reduces your your
• 12:28
  Speaker 2: risk of losing money and increases the probability if you're
• 12:32
  Speaker 2: doing it right, of making money.
• 12:33
  Speaker 1: So so as a hedge fund, you select a particular
• 12:39
  Speaker 1: or series of stocks, or you move a certain level
• 12:43
  Speaker 1: of stocks or how does that work? Because you know,
• 12:45
  Speaker 1: I'm trying to figure out can I create a hedge fund?
• 12:49
  Speaker 1: Or it's a what you know? Let me just say
• 12:51
  Speaker 1: if I say I want to like focus on Apple,
• 12:54
  Speaker 1: I want to focus on the home depot, I want
• 12:57
  Speaker 1: to focus on Apple? Could that be my hdge fund?
• 13:00
  Speaker 1: Is that?
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  Speaker 3: So?
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  Speaker 2: First off, I would this is game on game. If
• 13:07
  Speaker 2: this is not what you do every day, I would
• 13:11
  Speaker 2: highly recommend that you put your money in an index
• 13:13
  Speaker 2: fund and not you know, so like that's that's I
• 13:18
  Speaker 2: think that a lot of people try to, you know,
• 13:21
  Speaker 2: try to treat investing like gambling in a casino. But
• 13:24
  Speaker 2: you can actually protect your assets and you can invest
• 13:27
  Speaker 2: over the long term the easiest way to do that
• 13:30
  Speaker 2: because the data shows that, you know, an individual, even
• 13:34
  Speaker 2: somebody that does it, you know, on a daily basis,
• 13:37
  Speaker 2: is unlikely to beat those indexes. So like, go to
• 13:40
  Speaker 2: Vanguard or you know, Fidelity, get the S and P
• 13:43
  Speaker 2: five hundred, invest in that.
• 13:45
  Speaker 1: So everything you do is education and patience.
• 13:48
  Speaker 2: Thousand percent and expertise Like I invested only in consumer
• 13:52
  Speaker 2: companies for twenty one years. Like that's all I did,
• 13:55
  Speaker 2: and that was my expertise. Every day I woke up
• 13:59
  Speaker 2: and thought about that. So the competitive advantage of somebody
• 14:02
  Speaker 2: doing that versus somebody just kind of reading the paper
• 14:04
  Speaker 2: and looking at you know, the TV shows and so forth.
• 14:08
  Speaker 2: Like your way out of your lead.
• 14:10
  Speaker 1: Please don't go anywhere. We'll be right back with more
• 14:12
  Speaker 1: Money Making Conversations master class.
• 14:14
  Speaker 3: No, I need for you to do me a favor
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  Speaker 3: right now to follow or subscribe to Money Making Conversation.
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• 14:37
  Speaker 3: back to Money Making Conversations Master class with me Rashaun McDonald.
• 14:41
  Speaker 1: Right, So the upcoming book. You know that you have
• 14:44
  Speaker 1: friends of the good. Why dis direct the book? Why
• 14:46
  Speaker 1: did you even want to tell us your story?
• 14:50
  Speaker 2: You know, I lived this very private life, and as
• 14:55
  Speaker 2: I began to talk to young people going to colleges
• 15:01
  Speaker 2: and universities, you know, for over twenty one years, every
• 15:05
  Speaker 2: week I would have at least one young person in
• 15:09
  Speaker 2: my office talking about the investment business, talking about any
• 15:13
  Speaker 2: way that I could be helpful. And over that period
• 15:16
  Speaker 2: of time, what I found is that I wanted to
• 15:19
  Speaker 2: multiply the amount of impact you know, that I had.
• 15:23
  Speaker 2: And you know, I've had an incredible set of experiences
• 15:27
  Speaker 2: and I wanted to share, you know, those experiences. And
• 15:31
  Speaker 2: in this time of loneliness and despair, I think that
• 15:35
  Speaker 2: there's an under estimate of how impactful friendships can actually
• 15:42
  Speaker 2: be on your life. And what I've found is that
• 15:47
  Speaker 2: community and friendship are one of the most important things,
• 15:52
  Speaker 2: one of the most essential elements of joy that you
• 15:55
  Speaker 2: could possibly engage in. And I know I've noticed that
• 15:59
  Speaker 2: a lot of young people don't have that understanding how
• 16:03
  Speaker 2: to assess who should be in your inner circle. I
• 16:07
  Speaker 2: have a saying like, show show me your friends, I'll
• 16:10
  Speaker 2: show you your future. And and I just think that
• 16:14
  Speaker 2: there's an opportunity to engage in this conversation in a
• 16:17
  Speaker 2: way that that many of us haven't. And I'm really
• 16:20
  Speaker 2: proud of the of the work that that me and
• 16:22
  Speaker 2: and Corey Hagam, who collaborated with me on this book,
• 16:28
  Speaker 2: have have accomplished.
• 16:29
  Speaker 1: You know, I've been fortunate in my life to work
• 16:31
  Speaker 1: on two New York Times bestseller The first I did
• 16:34
  Speaker 1: two of with Steve Harvey, Yes, did one recently with
• 16:37
  Speaker 1: steven A Spient. The key with that point of view.
• 16:40
  Speaker 1: Point of view of course on there was by women
• 16:43
  Speaker 1: and relationships, and steven A was overcoming the odds because
• 16:48
  Speaker 1: you know he was just you know, got fired form
• 16:52
  Speaker 1: ESPN was the more recent thing. They came back to
• 16:54
  Speaker 1: be the number one talent, the ESPN. But along the
• 16:56
  Speaker 1: way a lot of journeys coming up HBCU grab shattered
• 17:01
  Speaker 1: his knee. That point of view is about overcoming the
• 17:04
  Speaker 1: odds and do it through hard work and relationships. Yeah,
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  Speaker 1: what's your point of view for your book Friends of
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  Speaker 1: the Good?
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  Speaker 2: So you know, the framing is aristotle lesser known viewpoint.
• 17:20
  Speaker 2: He viewed friendship as one of the most essential elements
• 17:23
  Speaker 2: of joy, and he framed friendship in the three categories
• 17:27
  Speaker 2: transactional scratch my back, I scratch yours. Friends of pleasure.
• 17:31
  Speaker 2: We go out and party and hang together. Maybe we
• 17:33
  Speaker 2: want a basketball team together. But both of those are
• 17:36
  Speaker 2: fleeting in nature, because when the transactions of the fund
• 17:39
  Speaker 2: goes away, so does the friendship. And the third category
• 17:43
  Speaker 2: is friends of the good, and those are are friends
• 17:46
  Speaker 2: of valor, like people that have a commonality just like you.
• 17:50
  Speaker 2: Like we ain't spend a lot of time together, but
• 17:52
  Speaker 2: I know that there's a commonality in our experience and
• 17:56
  Speaker 2: our growing up and how we want to impact the world.
• 17:58
  Speaker 2: And when you meet people like that, those are friendships
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  Speaker 2: for a lifetime. So I'm telling my story through the
• 18:06
  Speaker 2: lens of several of my friends of the good. And
• 18:09
  Speaker 2: starting with my grandmother. You know, you know, she used
• 18:13
  Speaker 2: to quilt and she would weave like these old pieces
• 18:17
  Speaker 2: of fabric together and then it would turn into this
• 18:20
  Speaker 2: beautiful tapestry. And that's really you know, that's what friends
• 18:24
  Speaker 2: do like they take it. They take the broken pieces
• 18:27
  Speaker 2: that we have and put it together and make it
• 18:29
  Speaker 2: something special. And that's the story that I'm telling.
• 18:32
  Speaker 1: Well, you know, it's really interesting just talking to you
• 18:36
  Speaker 1: because of the fact that I would tell people when
• 18:38
  Speaker 1: I as much success as I was having in my life, Demon,
• 18:42
  Speaker 1: it wasn't in too my forties early forties when I
• 18:45
  Speaker 1: accepted that this what you do. You know, that's just
• 18:48
  Speaker 1: a luck. This is a skill set that you possess. Yes,
• 18:53
  Speaker 1: a lot of people out there, you know, a lot
• 18:54
  Speaker 1: of people put a lot of this success into faith,
• 18:56
  Speaker 1: which I respect, but still it comes out in the
• 18:59
  Speaker 1: hard work relationships and also the acceptance that you have
• 19:02
  Speaker 1: the skill set to do this. I asked this question you, Demon,
• 19:05
  Speaker 1: when did you realize you were smart? When you realize
• 19:07
  Speaker 1: this is what you could do? What age?
• 19:10
  Speaker 2: Well, when you say this right like that, this is
• 19:13
  Speaker 2: turned into different things over time.
• 19:14
  Speaker 1: No, No, listen to you say one years. Let's go
• 19:16
  Speaker 1: to that Twitter one year run.
• 19:18
  Speaker 2: You're talking about the investment business.
• 19:19
  Speaker 1: Right, Because you know, you have a gift, You're a
• 19:22
  Speaker 1: great communicator to have a great smile. So you walk
• 19:24
  Speaker 1: in the room, I know automatically you can decemine sending
• 19:28
  Speaker 1: figure out, Okay, what's going on in the room. That's
• 19:30
  Speaker 1: the skill set you have. I have got to be
• 19:31
  Speaker 1: around you. I know that in fact, and so, but
• 19:35
  Speaker 1: that's just that one talent. I have that same skill set.
• 19:37
  Speaker 1: I know exactly. I'm not saying I could read people's mind,
• 19:40
  Speaker 1: but I know exactly who I'm talking to in the
• 19:43
  Speaker 1: sharp conversation. But when you start having success, and I
• 19:46
  Speaker 1: was having success in the entertainment business from writing sitcoms,
• 19:51
  Speaker 1: managing talent like Steve Harvey, I was having success. But
• 19:55
  Speaker 1: sometimes when they're making money, and so in that process,
• 19:59
  Speaker 1: you can get a kind of get on that wheel
• 20:01
  Speaker 1: and the right wheel, and you don't be afraid to
• 20:03
  Speaker 1: get off that wheel because sometimes you don't know why
• 20:06
  Speaker 1: you're being successful. And I said, you work, you wake up, go,
• 20:09
  Speaker 1: stop you nervous, just what you do?
• 20:12
  Speaker 2: Right, So I got you. So, you know, Malcolm Gladwell
• 20:17
  Speaker 2: frames this really well where he talks about it takes
• 20:19
  Speaker 2: ten thousand hours in order to become an expert in anything,
• 20:22
  Speaker 2: and it was that ten thousand hours tends to take
• 20:25
  Speaker 2: about five years, and so about five years into my
• 20:28
  Speaker 2: career of being an investor, I knew that I knew
• 20:33
  Speaker 2: what the hell I was doing. I knew that I
• 20:34
  Speaker 2: was an expert in that field. I knew that that
• 20:38
  Speaker 2: I had worked harder than anyone else. I had the
• 20:40
  Speaker 2: right framing, and I was also and the results were
• 20:43
  Speaker 2: showing that I was an expert. And so when you
• 20:46
  Speaker 2: have that, nobody can ever take that away from you.
• 20:48
  Speaker 2: And so when you just and then every year, as
• 20:51
  Speaker 2: long as you continue to put the diligence and work
• 20:54
  Speaker 2: in that, that expertise just compounds. And that's what it did,
• 20:58
  Speaker 2: you know, for the next fifteen years beyond that.
• 21:01
  Speaker 1: Now, let's talk about going back to when to introduce you,
• 21:04
  Speaker 1: because I want to stay focused on there, because health
• 21:07
  Speaker 1: equity and twenty percent of your profits. Yeah, a lot
• 21:10
  Speaker 1: of people, you know, if they push back, go really
• 21:13
  Speaker 1: what does he do with that? Okay, so define exactly
• 21:17
  Speaker 1: when you say the word twenty percent and then use
• 21:19
  Speaker 1: worth health equity, how does it? How does they have
• 21:22
  Speaker 1: the community? And also it make me feel good as
• 21:24
  Speaker 1: a consumer that I'm buying a product that gives back.
• 21:27
  Speaker 2: Yeah, I mean, so when when I think about health equity,
• 21:32
  Speaker 2: I think about you know, health being a human right right,
• 21:35
  Speaker 2: and that that everyone deserves to have nutritious food to eat.
• 21:39
  Speaker 2: Everyone deserves to you know, be able to see a
• 21:42
  Speaker 2: doctor when they have a mental health concern, or or
• 21:45
  Speaker 2: just to be able to deliver your baby, you know,
• 21:48
  Speaker 2: safely with a routine you know delivery. You know, to me, like,
• 21:53
  Speaker 2: that's conceptually health equity. How are we addressing that? One clear,
• 21:58
  Speaker 2: very clear manifestation and of that is what we just
• 22:01
  Speaker 2: announced at the Consumer Electronics Show last week. We're launching
• 22:05
  Speaker 2: the million dollar Well with All Prize, which is scaling
• 22:09
  Speaker 2: AI driven solutions to close health equity gaps. Right, So, like,
• 22:15
  Speaker 2: how how do you use the power of this incredible technology?
• 22:19
  Speaker 2: And yes, there's you know, there's there's issues that that
• 22:22
  Speaker 2: folks have pointed out about AI, but there's some powerful
• 22:25
  Speaker 2: things that they can do to help and particularly help
• 22:28
  Speaker 2: the communities that are that are underserved, and we are
• 22:32
  Speaker 2: sourcing those best ideas and will award a million dollars
• 22:36
  Speaker 2: of prize money to scale and mentor and drive not ideas,
• 22:41
  Speaker 2: but drive impact you know, on the society in a
• 22:45
  Speaker 2: way that you know very few others are And so
• 22:48
  Speaker 2: we're not just a Well with All is not just
• 22:50
  Speaker 2: a brand, I mean, it's a movement, and we started,
• 22:53
  Speaker 2: you know, with that from the.
• 22:54
  Speaker 1: From the very beginning. I love talking to demand. First
• 22:57
  Speaker 1: of all, energy drink, I knew nothing about, nothing about
• 23:02
  Speaker 1: it's right here. It's no video, it's no video. And
• 23:07
  Speaker 1: then he talks about the book, which I knew nothing about.
• 23:10
  Speaker 1: By the friend, Now, this million dollar AI prize, I'm
• 23:15
  Speaker 1: trying to I'm just trying to keep up with your demand. Okay,
• 23:18
  Speaker 1: this interview is just trying to like tell the facts
• 23:20
  Speaker 1: because you're one of these one of these individuals who
• 23:23
  Speaker 1: you know, just sit around with all these brilliant ideas. Now,
• 23:27
  Speaker 1: so we're gonna go and steps here. Let's talk about
• 23:30
  Speaker 1: We talked about the overall concept, well with all your background,
• 23:35
  Speaker 1: you're in Boston, what inspired you the twenty percent equity?
• 23:40
  Speaker 1: Let's talk about this energy drink? Well, with all energy,
• 23:45
  Speaker 1: how many flavors you got?
• 23:47
  Speaker 2: We got four. So we got fruit punch, which was
• 23:50
  Speaker 2: the very first, and it has a taste of true nostalgia,
• 23:55
  Speaker 2: like when you sip that, you're gonna taste it and
• 23:57
  Speaker 2: be like, oh.
• 23:58
  Speaker 1: Now you know fruit front, strawberry strawberry.
• 24:03
  Speaker 4: We got strawberry lemonade, right, and then okay, we got
• 24:12
  Speaker 4: you fruit, punch, lemonade, what's the next one?
• 24:17
  Speaker 2: Tropical mango, okay, and peach and so like it's a
• 24:21
  Speaker 2: variety of flavors. So we got a variety pack. You
• 24:24
  Speaker 2: can go on well withthall dot com. You can go
• 24:26
  Speaker 2: on Amazon, Walmart, Target, like we we can we can
• 24:30
  Speaker 2: get it to you, you know, so you can taste
• 24:32
  Speaker 2: it and try it. But it's just a great If
• 24:35
  Speaker 2: you look at the one of the highest caloric impacts
• 24:39
  Speaker 2: to the American diet, it's sugary sodas and drinks, right,
• 24:43
  Speaker 2: and so it's like having a substitute for that, like
• 24:45
  Speaker 2: just swapping out that sugary soda or drink that that
• 24:49
  Speaker 2: you're drinking just like one a day, Like that one
• 24:52
  Speaker 2: swap over a year is like forty five thousand calories, right.
• 24:56
  Speaker 2: That that that you can you know, not put on
• 24:58
  Speaker 2: your body, so diabetes, that all the things that are
• 25:01
  Speaker 2: impacting you know, underserved communities. You know, having these small
• 25:06
  Speaker 2: choices that you make on a daily basis can add
• 25:09
  Speaker 2: to the longevity of your life.
• 25:10
  Speaker 1: Now it's interesting. I'll just tell you I I don't
• 25:14
  Speaker 1: drink coffee or tea, so caffeine never enters my body
• 25:18
  Speaker 1: and that yeah, okay, yeah, and so I've always been
• 25:21
  Speaker 1: nervous about even consuming an energy drink. So now your
• 25:26
  Speaker 1: pictures to me, Rashean McGown, Rashana, you should try our
• 25:29
  Speaker 1: energy drink because put your nerves aside. This is why
• 25:34
  Speaker 1: the inergury drink will work for you. Talk to me. Yeah, yeah, all.
• 25:39
  Speaker 2: Things in a category are not created equal, and so
• 25:41
  Speaker 2: like if you look at well with all energy, it's
• 25:44
  Speaker 2: only eighty milligrams of caffeine, the same caffeine as a
• 25:47
  Speaker 2: small cup of coffee. The energy source is black and
• 25:51
  Speaker 2: green tea. It's plant based everything on the label. You
• 25:54
  Speaker 2: read it and you go, oh, I know what that means, right,
• 25:57
  Speaker 2: And so it's a great substance. Like I know, for me,
• 26:01
  Speaker 2: I need a little kick of energy in the morning.
• 26:03
  Speaker 2: I also don't drink coffee, but I don't drink the
• 26:05
  Speaker 2: other stuff that's out there. There's two hundred milligrams of
• 26:08
  Speaker 2: caffeine and beyond, I'm drinking something that that gives me
• 26:11
  Speaker 2: just a boost I need before my workout in the
• 26:14
  Speaker 2: morning around one o'clock, I have another one to get
• 26:17
  Speaker 2: the rest of that, you know, low right, you know,
• 26:20
  Speaker 2: for the day. So it's a very great alternative to
• 26:24
  Speaker 2: the things that that people are putting in their body.
• 26:27
  Speaker 1: Right, okay, great, So now we got the energy drink
• 26:30
  Speaker 1: out the way. Now that's on the market. You can
• 26:31
  Speaker 1: go to well withal and Person.
• 26:33
  Speaker 2: Yeah, yeah, absolutely, well with all Walmart, Amazon, It's it's
• 26:38
  Speaker 2: all there.
• 26:38
  Speaker 1: Okay, cool, that's good. Now let me ask you this down.
• 26:43
  Speaker 1: You have an idea, how do you believe? And it's
• 26:47
  Speaker 1: so much you say, you know something, people are gonna
• 26:49
  Speaker 1: buy this. I know they're gonna buy this. How do
• 26:52
  Speaker 1: you go from that belief to them actually buying it?
• 26:57
  Speaker 1: Demon Because that's a that's very competitive world. You in
• 27:01
  Speaker 1: energy drinks, it is.
• 27:03
  Speaker 2: It has to be an unwavering belief combined with expertise,
• 27:09
  Speaker 2: right right, Like all I did for twenty one years
• 27:12
  Speaker 2: is investing consumer companies. So it was very like the
• 27:16
  Speaker 2: idea of how to use capitalism to impact these societal
• 27:21
  Speaker 2: needs was the first, you know, piece of the idea.
• 27:25
  Speaker 2: But then using the expertise that I had in combination
• 27:30
  Speaker 2: you know, with with with my my co founder and
• 27:32
  Speaker 2: my business partners and what their expertise was, that's how
• 27:35
  Speaker 2: we manifested exactly what it is that we wanted to
• 27:38
  Speaker 2: produce but it was in the realm of our expertise.
• 27:41
  Speaker 2: So it wasn't just an idea. It was an idea
• 27:43
  Speaker 2: based on what we knew how to actually do, the
• 27:47
  Speaker 2: relationships that we had, the years of experience of driving
• 27:51
  Speaker 2: these businesses, what led us to exactly what we're doing
• 27:55
  Speaker 2: and partnering with the right folks, like, all of this
• 27:57
  Speaker 2: is about the people. I mean, I can have the vision,
• 28:01
  Speaker 2: but I have to convince the right people who have
• 28:05
  Speaker 2: all of the expertise in order to drive the actuality
• 28:09
  Speaker 2: of what we're doing.
• 28:10
  Speaker 1: Absolutely, and then the book Friends of the Good comes
• 28:12
  Speaker 1: out of when and your point of view I was
• 28:16
  Speaker 1: going to impact the reader.
• 28:18
  Speaker 2: Yeah, March thirty first is when it comes out. You
• 28:22
  Speaker 2: can you can pre order it right now, so you know,
• 28:26
  Speaker 2: you can hit that on Amazon and marketing head out there.
• 28:29
  Speaker 1: Yeah, come on now, I'm in. I'm in.
• 28:32
  Speaker 2: Yeah, you can pre order, please do by two. But
• 28:36
  Speaker 2: you know, the point of view, I think that again,
• 28:40
  Speaker 2: during this time of loneliness and despair, having an openness,
• 28:44
  Speaker 2: like particularly for men, you know, there is this idea
• 28:48
  Speaker 2: that we can you know, take this journey alone. We can't.
• 28:54
  Speaker 2: You can't have success without a crew, you know. Again,
• 28:57
  Speaker 2: you know, show me your friends, I'll show your future,
• 28:59
  Speaker 2: like the people around you, you know, are essential to
• 29:03
  Speaker 2: your joy and your success in life. And so I
• 29:07
  Speaker 2: think that there there's something for every reader to take
• 29:10
  Speaker 2: away from from how relationships can can make your life,
• 29:13
  Speaker 2: you know, fuller and more joyful.
• 29:15
  Speaker 1: And the million dollar campaign using AI. What are the
• 29:19
  Speaker 1: parameters of participation and when could one can one submit
• 29:24
  Speaker 1: applications now? Or how does that work? Yeah?
• 29:28
  Speaker 2: Go to the Well with All foundation dot org and
• 29:32
  Speaker 2: you can sign up.
• 29:33
  Speaker 1: For Okay, so yeah, wellwith all doctor, Well with All
• 29:37
  Speaker 1: that's where you get your products, right, yes, yes, indeed
• 29:39
  Speaker 1: Protest is a Well with All foundation, that's correct, okay, yeah, yeah.
• 29:44
  Speaker 2: And and so you can sign up for for the
• 29:47
  Speaker 2: email activation as soon as applications are are open. But
• 29:52
  Speaker 2: I just want to be clear, like we're not we're
• 29:55
  Speaker 2: not rewarding ideas here, rewarding impact. So there's there's some
• 30:00
  Speaker 2: simple parameters around what what folks have to have. It
• 30:04
  Speaker 2: has to be used on technology that's readily accessible. You
• 30:07
  Speaker 2: already have to be positively impacting a cohort of a
• 30:12
  Speaker 2: thousand folks with the ability to scale to at least
• 30:15
  Speaker 2: one hundred thousand so we're going to invest in you know,
• 30:20
  Speaker 2: actual impacts as opposed to ideas.
• 30:23
  Speaker 1: When you say okay, slow me down, we say invest
• 30:27
  Speaker 1: in actual impact impacting health.
• 30:29
  Speaker 2: Related Yeah, closing these health equity gaps. So, I mean
• 30:33
  Speaker 2: there are ideas out there, you know, using AI that
• 30:37
  Speaker 2: for instance, you know, help people navigate, you know, the
• 30:41
  Speaker 2: healthcare system, help people stay in adherence to what their
• 30:48
  Speaker 2: doctors are asked them to do in terms of taking
• 30:50
  Speaker 2: their medication. Imagine like walking out of a long doctor's
• 30:55
  Speaker 2: visit and and you've gotten all these instructions and you
• 31:00
  Speaker 2: walk out, and you get a text message that tells
• 31:02
  Speaker 2: you here's actually what the doctor told you to do
• 31:04
  Speaker 2: in plain English, and then gave you reminders each day
• 31:09
  Speaker 2: on how you stayed in adherence with that so that
• 31:12
  Speaker 2: you can be you know, well on your recovery. There
• 31:15
  Speaker 2: are there's the power within this technology to get people
• 31:19
  Speaker 2: access to information and context to again allow them to
• 31:23
  Speaker 2: live longer, healthier lives. And that's what Well with All
• 31:26
  Speaker 2: is working to support.
• 31:28
  Speaker 1: Well my brother. You know, I'm so happy to be
• 31:31
  Speaker 1: back and reconnected, first of all, and when you reconnect,
• 31:34
  Speaker 1: there's an advancement, there's an investment in my life. There's
• 31:37
  Speaker 1: an advancement in your life, you know right now, look
• 31:39
  Speaker 1: forward to the book coming out, look forward to the
• 31:42
  Speaker 1: AI campaign that's going to close help equity, And you're
• 31:46
  Speaker 1: going to convince me to try one of your energy drinks.
• 31:49
  Speaker 1: And I tell everybody right now, I've never in my
• 31:52
  Speaker 1: life drunk an energy drink. And I'm gonna tell you
• 31:54
  Speaker 1: so when I consume it, when you send it to me,
• 31:57
  Speaker 1: I'm gonna put it on my social media. I'm you
• 32:00
  Speaker 1: drink in my life and lemonade. Brother me, we got
• 32:06
  Speaker 1: my knees close together and that fruit. But brother, yeah,
• 32:13
  Speaker 1: I love you man, I love your love. Tomorrow you
• 32:15
  Speaker 1: can bringing smile man. And I look forward to uh,
• 32:18
  Speaker 1: you know, just meeting you in Los Angeles. Yeah days,
• 32:21
  Speaker 1: but again, good luck on everything. I'll be bringing you
• 32:25
  Speaker 1: back to talk about your book closer to that date.
• 32:28
  Speaker 1: Right now, it's just pre orders. You can pre order,
• 32:30
  Speaker 1: pre order pre order, but again, is it wrewithal dot
• 32:34
  Speaker 1: com for the supplements and energy drinks. Werewith Allfinancial dot
• 32:39
  Speaker 1: org for the AI one million dollar contest and what's
• 32:42
  Speaker 1: right to go to pre order the books?
• 32:45
  Speaker 2: Uh, you can go to Amazon, Barnes and Nobles. Friends,
• 32:49
  Speaker 2: of the good by demand Martin. Uh yeah, we're excited
• 32:53
  Speaker 2: for that as well.
• 32:54
  Speaker 1: I appreciate you, brother, thank you for coming on Conversation
• 32:56
  Speaker 1: master Class.
• 32:57
  Speaker 2: Thank you, man, I appreciate you, Thank you.
• 33:00
  Speaker 1: Thank you for listening to this episode.
• 33:02
  Speaker 3: No, I need for you to do me a favor
• 33:04
  Speaker 3: right now to follow or subscribe to Money Making Conversations.
• 33:08
  Speaker 3: It's free and you can find it on the iHeartRadio app, Spotify,
• 33:12
  Speaker 3: Apple Podcasts, or wherever you get your podcasts. Please do
• 33:16
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• 33:21
  Speaker 1: Keep winning