Greg Hoffman

DesignThinkers Podcast · Oct 28, 2024 · 46m

Our guest this week is a global brand leader. Greg Hoffman is the former Chief Marketing Officer at Nike. For 28 years, Greg held marketing, design, and innovation leadership positions at Nike. His role in the rise of marketing and design through that period was recognized when Fast Company named him one of the Most Creative People in Business. Today his primary role is as founder and principal of the brand leadership platform, Modern Arena. In that position Greg advises Fortune 500 brands, startups, and nonprofits about creating brand strength, business growth, and social impact. He engages…