Episode 1251: Becoming the Brand AI Loves to Recommend with Julian Lopez
If AI answer engines stopped reading your brand tomorrow, would anyone searching for your solution still find you? In this episode of Sharkpreneur, Seth Greene interviews Julian Lopez, Head of Research at AEO.co, who explains how brands can become the answer AI is most likely to recommend. Drawing on months of deep research with co-authors Perry Belcher and Kasim Aslam, Julian explains why branding, structure, and multimodal content now sit at the heart of discovery in an AI-driven world. He also outlines what small businesses can do over the next 6–12 months to become compliant with this new…
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