Gabriella Lukács, "Invisibility by Design: Women and Labor in Japan's Digital Economy" (Duke UP, 2020)

New Books in Technology · Nov 18, 2021 · 56m

In the wake of labor market deregulation during the 2000s, online content sharing and social networking platforms were promoted in Japan as new sites of work that were accessible to anyone. Enticed by the chance to build personally fulfilling careers, many young women entered Japan's digital economy by performing unpaid labor as photographers, net idols, bloggers, online traders, and cell phone novelists. While some women leveraged digital technology to create successful careers, most did not. In Invisibility by Design: Women and Labor in Japan's Digital Economy (Duke UP, 2020), Gabriella…