Galen Weston
On today's episode, Seth speaks to Galen Weston, a financial services agent, about how he saw there was a problem, a big problem about trusted sources for qualified leads. As an advisor, he concluded that there had to be a better way. Cold calling was and is inefficient, friends and family are finite, direct mail takes a long time to convert and seminars are expensive and time consuming. The solution was the internet. Generating leads from the internet provided him with leads, more leads than he could run alone. As his methodology and algorithms became better, the idea of providing leads for…
The skinny
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