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Latest / Leading Leaders Podcast with J Loren Norris

How do you create RAVING FANS? Who are your RAVING FANS? Who should they be?

How do you create RAVING FANS? Who are your RAVING FANS? Who should they be? These are fairly simple questions to consider and answer if you are in retail, whether brick and mortar or online. If you “sell a service” or sell a product, every transaction is a new sale and likely a new or repeat customer. Even drug dealers have established standards of quality and expectations of results. They know that certain customers will seek them out of they have a report of an OD on their specific brand - the assumption is it must be good stuff, the other person just wasn’t smart about how they used it…

The skinny

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