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71: Katlin Smith of Simple Mills On Staying Sane Through 15-Hour Workdays, Eating For Your Body, And Building A Brand That Lasts
By now, you've probably at least heard of Simple Mills: The line of gluten-free and paleo-friendly cookies, crackers, baking mixes, and frostings taking over grocery aisles around the country. But we bet you didn't know the story of the brand's founder and CEO, Katlin Smith. Smith launched the health food brand at the ripe age of 24 after seeing how cutting out dairy and gluten completely transformed her life. She first set out to, as she says, "raise the standards of what healthy food looks like" by cooking up GF-muffin mix in an industrial kitchen on the weekends while balancing a full-time…
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