Latest / Leading Leaders Podcast with J Loren Norris
REIMAGINE YOUR STORY AS AUDIENCE-CENTRIC
REIMAGINE YOUR STORY AS AUDIENCE-CENTRIC “Because StoryPower is a read/ write tool, your story selection and story crafting must become audience-centric. If every story you tell to make a point only focuses on your past tragedies, you will not empower your audience to enjoy the same victories you did. You must select and craft stories which invite them to invest in a better future.” J Loren Norris STORYPOWER AS A “READ TOOL” Stories are a powerful way to recall, recount and reveal historic events. The more the story fits to real life, the more believable, the more it involves emotional…
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