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Latest / Being Jewish with Jonah Platt

Is Sweetgreen CEO Jonathan Neman Living the Persian Jewish American Dream?

Can a CEO speak out against antisemitism without becoming the story?Sweetgreen co-founder and CEO Jonathan Neman reflects on his Persian Jewish family's escape from Iran to Los Angeles and the entrepreneurial spirit and contributions of the Persian Jewish community. He talks about his mother’s arrival in Los Angeles in 1979 for what was supposed to be a summer visit and never returned to Iran, and growing up feeling like an outsider. Jonathan also discusses his evolving pride in his Persian Jewish identity, and the values that shaped his entrepreneurial ambitions.Jonathan tells us about the…

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