Latest / Business Tao with George Kao
Don’t Build an Audience YET...
Stop trying to “manifest” the perfect client and start talking to real people... Are you stuck in “Path 1”? Many soulpreneurs spend months (or years) trying to define their ideal client profile, building an audience from scratch, and creating offers for a “persona” that might not actually exist in the real market.In this video, I share why you don’t actually need to understand your ideal audience in the beginning. In fact, trying to “perfect” your niche before you have clients is often just an exercise in illusion.What you’ll learn in this video:Path 1 vs. Path 2: Why the traditional way of…
The skinny
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