Strategy First for Powerful Personal and Business Brands | Karen Leland
What if you could build a powerful brand not by chasing big media hits, but by consistently lighting “a lot of little fires”?Karen Leland, branding and marketing strategist, author, and CEO of Sterling Marketing Group, is Kevin St. Clergy’s guest this week. With over 15 years of guiding Fortune 500 companies and entrepreneurs, her work bridges the gap between business systems and authentic brand presence.Together, they unpack how branding has shifted from quick sprints to enduring marathons, where targeted messaging, ongoing self-audit, and overcoming blind spots – not drunk marketing or ego…
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