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Ep 84: Five Principles for Eliminating Never-Ending Revisions and Banish Scope Creep Forever
The never-ending revisions process and project scope creep are two of the key reasons that most small branding and creative agencies are not profitable. It’s why creatives seem to be working all the time for not enough money.
It's easy to see how this happens.
Your clients are paying you good money and you want them to be happy. So what’s another revision, right? Maybe you have a stipulation in your contract about the number of revisions before you'll charge additional charges, but how often do you actually enforce that?
The client needs something different and you want to please them. So you…
The skinny
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