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Latest / Business Tao with George Kao

Every small business needs a stable rhythm of offers

I’ve written a lot about the importance of creating and distributing content… it’s a great foundation for an authentic business.What I haven’t emphasized as much is the importance of having an offer rhythm, and that’s what this post is about. I encourage every client of mine — and you, if you are a small business and wish for consistent income — to have a consistent rhythm of offerings.Even if you have no audience yet, you can and should begin testing offerings, as soon as possible, starting with your friends.Here’s what I mean by a rhythm of offerings:To have a consistent schedule of sharing…

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