No. 136: Homespun is the new luxury. Simplicity just became aspirational again.
Culture Pulse: 74. Simplicity is the new luxury signal. Prairie-core interiors, Uniqlo's China growth, couture going intimate: restraint is outselling spectacle. Via @ThePattern Read the full edition: https://thepattern.media/editions/2026-07-10.html
The skinny
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