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From Breaking Sports News to Shaking Up the Cocktail Market: The Journey of Darren Rovell
If you’re a sports fan, you probably know Darren Rovell as the journalist who broke some of the biggest stories in sports business, from the rise of Gatorade to the deal that brought Kobe Bryant to BodyArmor. He’s also a social media influencer who has over 2 million Twitter followers who follow his insights and analysis on sports business trends. But did you know that Darren is also an investor and an entrepreneur who recently launched his own product: KickStand Cocktails, a ready-to-drink beverage that combines vodka and fruit juice with a bit of kick. On the podcast, Darren tells Joe how…
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