Latest / We Are For Good Podcast - The Podcast for Nonprofits
662. Working Session: Make Your Year-End Emails Stand Out with Caroline Griffin
If you want your year-end emails to stand out in the noisiest inbox season of the year, this Working Session is your new playbook. We brought in marketer and dynamic-content expert Caroline Griffin to break down the simple personalization shifts that make every donor feel seen—so your emails land, resonate, and inspire action.Top 3 Takeaways:Make Personalization Actually Personal — Go beyond “Hi {{ first_name }}.” Use giving history, donor status, or meaningful milestones to help supporters recognize their own impact—and feel connected to your mission.Segment Smarter, Not Harder — Data not…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.