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Under the Radar: Spaghetti, macaroni, fettuccine and linguine - Barilla on the side of the pasta business you might not know

Spaghetti, macaroni, fettuccine and linguine and you get it. Pasta is a favourite when it comes to dinner choices but did you know that the global pasta market is actually worth some US$45 billion in 2022? In fact, Fortune Business Insights projects the figure to reach US$68.97 billion by 2030, representing a compound annual growth rate of 5.26% during the forecast period of 2023 to 2030. But how does a pasta manufacturer work, and what are the intricacies when it comes to operating a company that is reliant on commodities such as wheat? Well, let’s pose these questions to our guest for…

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