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213: How (and why) to treat Substack like a business (featuring Yana G.Y.)
Season 2, episode 13 is here!In this episode, I chat to Yana G.Y. about how and why to treat Substack like a business and generate real, sustainable income on the platform.You’ll learn:- Why treating your Substack like a real business changes everything- How Yana hit a 6% conversion rate (and keeps it steady)- The overlooked channel on Substack that converts better than email- What a smart 20-day automation can do for your paid signups- Why selling transformation beats listing features every time- The subtle power of monthly challenges to drive retention and growth- How to actually use AI…
The skinny
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