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#132 - Digital Marketing Since 1998... What Hasn’t Changed? (Lead Quality, AI, and Unicorn Growth) | Borja Cuan
In this episode of The Personal Success Podcast, Ryan Watts sits down with Borja Cuan, co founder of Four15 Digital, to explore what actually drives sustainable business growth. Borja shares lessons from working in digital marketing since 1998… from the early days of paid search to today’s AI driven landscape. Together, they unpack why lead quality matters more than lead volume… why marketing fundamentals have not changed… and how authenticity, resilience, and clarity separate high performing companies from the rest. This is a grounded, experience based conversation for founders, leaders, and…
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