215: How to find your true newsletter niche and get paid for it (featuring Ciler Demiralp)

How to Write for a Living · Jun 19, 2025 · 43m

Season 2, episode 15 is here!In this episode, I chat to Ciler from Newsletter Circle about the realities of building a sustainable newsletter business from scratch.Here’s a taste of what we covered:- The surprising career pivot from corporate marketing to running a thriving newsletter business.- How Newsletter Circle carved out a unique niche in the crowded newsletter space.- Behind-the-scenes of analysing 75,000 Substack newsletters, and the biggest shock from the data.- The #1 underrated secret to growing a newsletter audience (hint: it’s not fancy tools).- Why half of newsletters die off…