Latest / No BS Mastery Podcast
Ep 208: Don't Do This: On Niching
All this month, I’m talking about some of the most common and frequent mistakes I see people make in their one-to-two person branding agencies.
Today, I want to talk about choosing a niche.
Yes, you need a niche and I love helping businesses find theirs, but it’s not as straightforward as it sounds. Niching is about more than just picking an industry you want to work with.
In this episode, I talk through three big mistakes I see people doing both inside our program and out in the world when it comes to niching.
Tune into this episode to hear:
What is important to have before you commit to a…
The skinny
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