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Building a Shadow Reputation on Amazon and AliExpress

Daniel has a counterintuitive strategy for getting better customer service on Amazon and AliExpress: concentrate almost all his spending on just those two platforms, never game the system, and only dispute genuine defects. He suspects this builds credibility — and he's right. This episode unpacks the hidden mechanisms behind that intuition, from Amazon's internal "cost-to-serve" scoring to AliExpress's escrow system. We explore how behavioral fingerprints determine whether you get a returnless refund or an uphill battle, why gaming the system backfires, and what this reveals about the…

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