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SPOS #383 - William Arruda Discusses 3D Personal Branding
Welcome to episode #383 of Six Pixels Of Separation - The Twist Image Podcast. Tom Peters is widely regarded as the individual who brought the concept of personal branding to the masses in a cover story for Fast Company magazine back in 1997 titled, The Brand Called You. This moment started many ancillary businesses as individuals started to become personal branding consultants. This multiplied and grew in magnitude once social media became pervasive. Suddenly, everyone could be a media producer and a content creator (for free and with access to a global audience). What we wound up with was a…
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