
Crystal Massie: Systems over SILOS - Leadership that algins dealerships
A dealership can survive bad luck, but it struggles to survive bad change. We bring on automotive executive Crystal Massie, a 28+ year operator who has worked across the full dealership ecosystem, from the body shop and service support to accounting leadership and the GM view. Crystal explains why her career advantage wasn’t a single “secret sauce” move, but a habit of curiosity, learning fast, and building systems that remove friction for every department touched by a decision. We dig into the real mechanics of dealership culture and change management: how to get buy-in without forcing…
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