Latest / The Steve Harvey Morning Show / Plan before you Leap: Ayala is building her part-time business while still working full-time in the financial services field.

Transcript

Plan before you Leap: Ayala is building her part-time business while still working full-time in the financial services field. · The Steve Harvey Morning Show

0:05
Speaker 1: Welcome to the show.
0:06
Speaker 2: I am Rashwan MacDonald, the host of Money Making Conversations Masterclass,
0:10
Speaker 2: where we encourage people to stop reading other people's success
0:13
Speaker 2: stories and.
0:14
Speaker 1: Start planning their own.
0:16
Speaker 2: Listen up as I interview entrepreneurs from around the country,
0:19
Speaker 2: talk to celebrities and ask them how they are running
0:22
Speaker 2: their companies.
0:23
Speaker 1: And speak with non profits who are making a difference
0:26
Speaker 1: in their local communities.
0:27
Speaker 2: Now, sit back and listen as we unlock the secrets
0:30
Speaker 2: to their success on Money Making Conversations Masterclass. My next
0:35
Speaker 2: guest started her business with her children and mind at
0:39
Speaker 2: Ayala Balloon. They specialize in high quality balloon de cores
0:44
Speaker 2: and modern bounce house rentlds for weddings, birthdays, and corporate
0:48
Speaker 2: events in the state of Georgia. Well started out as
0:51
Speaker 2: a passion for creating beautiful spaces quickly grew to a
0:54
Speaker 2: full service.
0:55
Speaker 1: Event decore business.
0:57
Speaker 2: They are dedicated to delivering unfigurable yans with custom designs
1:01
Speaker 2: and seamless service. Please welcome to the Money Making Conversation Masterclass.
1:06
Speaker 2: Adriana a Yalla. How you doing, Adrianna?
1:09
Speaker 3: Pretty good? Thank you for having me on.
1:12
Speaker 2: First of all, lets get a little background. Are you
1:14
Speaker 2: have you ever been an event planner?
1:16
Speaker 4: No?
1:17
Speaker 1: Never, Okay, So that means you walked into a world
1:20
Speaker 1: you have not experienced.
1:22
Speaker 2: What are you doing prior to becoming an entrepreneur in
1:25
Speaker 2: the event planning space?
1:28
Speaker 3: So I was working for well, I'm still working for
1:30
Speaker 3: a corporation in financial services.
1:34
Speaker 2: So you know about numbers, you know about budgets, you
1:38
Speaker 2: know about the bottom line, and you're doing it, I
1:41
Speaker 2: believe smartly. You still got your full time job and
1:44
Speaker 2: you're building another company on the side. And I recommend
1:47
Speaker 2: that to people all the time. Don't walk away, just
1:50
Speaker 2: jump out there on faith and you have really properly
1:53
Speaker 2: ironed out all the details.
1:55
Speaker 1: Now, how long have you been doing this? Miss A Yalla?
1:59
Speaker 3: The financial service for ten years?
2:01
Speaker 1: For ten years? And then when did the idea of balloons?
2:08
Speaker 2: Was that a skill you always had or is something
2:11
Speaker 2: you picked up along the way over these last ten years.
2:14
Speaker 3: It's definitely not a skill I had at all. I
2:17
Speaker 3: learned it and I became a mother in twenty eighteen.
2:22
Speaker 3: And then when my son came of age, you know,
2:24
Speaker 3: like in the one one and a half year old,
2:26
Speaker 3: I was like, I want to have a kids party.
2:28
Speaker 3: I want to make something nice but I didn't want
2:30
Speaker 3: to do the traditional like helium balloons and you set
2:33
Speaker 3: them on the tables or the chairs or whatnot. I
2:35
Speaker 3: want to do something different. So I just literally went
2:38
Speaker 3: on Pinterest to like look up some ideas, and this
2:41
Speaker 3: whole idea trend with organic baoons without helium was out.
2:46
Speaker 3: So I was like, let me just try this.
2:47
Speaker 2: Okay, we'll all on Nana. Now explain you said organic balloons.
2:53
Speaker 3: Yeah, so the organic balloons basically means that you are
2:56
Speaker 3: bunching a bunch of balloons filled with high air or
3:00
Speaker 3: air in general, and then making a design, some type
3:05
Speaker 3: of design to go on a wall.
3:07
Speaker 2: Okay, Like I'm just tell you my experience with balloon designs.
3:10
Speaker 2: You know, be walking through a park, a guy with
3:12
Speaker 2: a clown come up to you, start twisting things, and
3:14
Speaker 2: next thing you've got an elephant?
3:16
Speaker 1: Is that what you're talking about?
3:17
Speaker 3: No, that's a twister. That's a balloon twister.
3:22
Speaker 2: Okay, education, one on one, that's a balloon twister.
3:26
Speaker 1: What are you?
3:27
Speaker 3: I'm an artist, a balloon decore artist. So when you
3:31
Speaker 3: think of the core, you're setting a stage or a
3:34
Speaker 3: central centerpiece or central focal point for a party or
3:39
Speaker 3: an event.
3:39
Speaker 2: Okay, let me get this early out the way. You
3:42
Speaker 2: have a website, right, yes, sir? Okay cool as we
3:45
Speaker 2: as we're doing this interview, if you're listening, what is
3:48
Speaker 2: your website?
3:49
Speaker 3: Ayala balloon Events dot Com.
3:51
Speaker 2: Okay, go to that spell your name because I'm pretty
3:54
Speaker 2: sure they don't know how to spell that first name.
3:56
Speaker 3: Ayala A y A l A balloon with two else
4:00
Speaker 3: events with a s.
4:02
Speaker 2: Okay cool Ayala Balloons events dot Com right correct, Okay,
4:06
Speaker 2: go there and we can continue this conversation because I
4:09
Speaker 2: want you to see exactly what you're talking about.
4:11
Speaker 1: Now.
4:11
Speaker 2: With that being said, be as descriptive as you can
4:15
Speaker 2: and describing what you do.
4:17
Speaker 3: So when you contact me and you want a design
4:22
Speaker 3: your typically my clients already know an idea or have
4:26
Speaker 3: some type of inspiration, so I basically take that inspiration
4:30
Speaker 3: that client has and recreate it in my own artistic
4:34
Speaker 3: way for their party or corporate event. You're bunging a
4:37
Speaker 3: bunch of balloons and with air and making what we
4:41
Speaker 3: call a cluster to kind of accentuate your focal point
4:46
Speaker 3: or centerpiece at your event, or.
4:49
Speaker 2: If they're getting married, they can have balloons over an
4:52
Speaker 2: archway that they walk through. Correct, Yes, on did you
4:55
Speaker 2: realize this was a talent that you can use to
4:58
Speaker 2: make money off of?
4:59
Speaker 1: A y'alla.
5:01
Speaker 3: After a couple of friends and film members asked me
5:03
Speaker 3: to do it for them. And then I actually have
5:08
Speaker 3: a friend that she does the same thing for her
5:11
Speaker 3: friends and families, and our sons were best friends. And
5:14
Speaker 3: we're seeing that, you know, people actually do this and
5:17
Speaker 3: get paid for it. People were hiring people to put balloons,
5:19
Speaker 3: and we were doing this basically for free for our
5:21
Speaker 3: friends and family as hobbies. And we're like, we can
5:25
Speaker 3: get paid for this, okay, So we end up taking
5:28
Speaker 3: a class.
5:30
Speaker 2: Now it's it's a rare skill set though it's a
5:32
Speaker 2: real scare. It's a rare skill set and you took
5:35
Speaker 2: a class. There's a class out there for this.
5:37
Speaker 3: There's a lot of classes.
5:38
Speaker 1: Yes, talk to us about the class.
5:41
Speaker 3: So the class, the class that we took was basically
5:44
Speaker 3: fundamentals because there's there's different ways to make these organic garlands.
5:52
Speaker 2: Was speaking to Adriana ayala Is her company inspired by
5:57
Speaker 2: her children, three children's and high quality balloon the Core
6:02
Speaker 2: and modern bounce house rentals for weddings, birthdays, in corporate events,
6:07
Speaker 2: in Georgia. Now I'm talking about balloon the core, but
6:12
Speaker 2: you also included modern bounce house rentals, so you're coming
6:16
Speaker 2: in you move beyond just balloons. You're becoming a one
6:20
Speaker 2: stop shop, correct.
6:21
Speaker 3: Yes, I am, I am. So the balance houses. When
6:25
Speaker 3: you think of a balance house, you usually think of
6:27
Speaker 3: it for kids, but the modern ones it's all white,
6:30
Speaker 3: so it's very classy. If there's a bridal shower, bachulette
6:34
Speaker 3: party or photos for a wedding, oh you know, your
6:39
Speaker 3: your groomsmen or bridesmaids. You jump in there and then
6:43
Speaker 3: the photographer takes a picture in that jump house, just
6:45
Speaker 3: having fun.
6:47
Speaker 2: What were the early stages of getting out out there
6:50
Speaker 2: and establishing this business.
6:53
Speaker 3: You got to make sure you get your insurance, that's
6:55
Speaker 3: for sure. At the end of the day, this is
6:57
Speaker 3: a business. It's customer service. You have to do what
7:00
Speaker 3: you can to make the customer happy, and you got
7:02
Speaker 3: to prepare yourself for any things they unexpected things to happen,
7:06
Speaker 3: So you want to picture you're ensured for sure.
7:08
Speaker 2: What were your thoughts when you started a business, where
7:10
Speaker 2: they any moments of frustration or disappointment that made you
7:14
Speaker 2: even think of turning back the clock and say I'm
7:18
Speaker 2: as stick with just making my kids happy whenever they
7:21
Speaker 2: want to see blows.
7:23
Speaker 3: Yeah, there's been a moment, a lot of moments, and
7:25
Speaker 3: it's it's it's fear. It's honestly, fear of not being
7:30
Speaker 3: great enough for your client. Your clients have expectations of
7:36
Speaker 3: what they see on a picture and they want you
7:38
Speaker 3: to mimic it exactly, and that's just not the reality.
7:41
Speaker 3: The person that made the picture is and they've made
7:44
Speaker 3: that with their design and artistic abilities, and I'm just
7:49
Speaker 3: I'm doing my artistic abilities.
7:51
Speaker 2: So basically, a y'alla, what you were saying is that
7:54
Speaker 2: people want you to replicate.
7:56
Speaker 1: Work that's not yours exactly, and.
8:00
Speaker 2: That can become a stumbling block because you don't know
8:02
Speaker 2: how they did the job, or it can be because
8:06
Speaker 2: some people can do things that are complicated and have
8:08
Speaker 2: the equipment to do it. Because I'm assuming that all
8:13
Speaker 2: balloons aren't the same sides.
8:14
Speaker 1: When you start doing these works of.
8:16
Speaker 3: Arts, they're not exactly. So I'm definitely not in the
8:19
Speaker 3: business to be replicating anyone else's art. That's their art,
8:23
Speaker 3: that's their signature technique. I want people to know me
8:27
Speaker 3: as I la balloon events and the way I do
8:29
Speaker 3: my technique can create.
8:30
Speaker 1: A confident person. I'm talking here, you know. Now, let's
8:34
Speaker 1: talk about getting your brain out there. Now.
8:36
Speaker 2: What inspired you to focus specifically on gender revealed events.
8:41
Speaker 3: I mean, I've always grown up wanting kids. I've always
8:45
Speaker 3: wanted five kids. As we established, I have three right
8:48
Speaker 3: now we kind of pause on the five. But I
8:55
Speaker 3: mean just being a mother, like being able to hold
8:59
Speaker 3: the child world and to become pregnant is a special gift,
9:04
Speaker 3: and being able to be part of someone's happiness and
9:07
Speaker 3: bringing joy. To know what the sex is, you know,
9:11
Speaker 3: fills my heart because I know how it is, how
9:14
Speaker 3: difficult it can be to become pregnant and then once
9:17
Speaker 3: you are, you know, to carry for nine months. I
9:21
Speaker 3: really do believe in creating core memories, and I feel
9:26
Speaker 3: like what I provide is a core memory for families
9:29
Speaker 3: that decide to do your gender reveal, and it brings
9:31
Speaker 3: me happiness, and I know it brings my clients happy.
9:34
Speaker 2: So what are some of your most popular signature balloons
9:36
Speaker 2: setups for gender reveals?
9:38
Speaker 3: So, my most popular is a simple backdrop with it's
9:43
Speaker 3: like a half moon arch with balloons on the side.
9:46
Speaker 3: Of it and like a little cluster at the bottom
9:48
Speaker 3: of it, and we'll say, oh, baby or baby Patel
9:52
Speaker 3: if that baby in their last name. And then I
9:56
Speaker 3: have a little prop that was like a little detonator,
9:59
Speaker 3: so when the fire works go off, you know, they
10:01
Speaker 3: count down from ten or three, three, two one, and
10:04
Speaker 3: they push it down and they know the gender of
10:07
Speaker 3: their child.
10:09
Speaker 1: Boy. What if I have an idea of what I want?
10:11
Speaker 1: How does that work? Oh?
10:13
Speaker 3: I definitely encourage that. I definitely take what we call
10:17
Speaker 3: inspiration pictures, So do say I want this, but add
10:21
Speaker 3: a little bit of this, a little bit of that,
10:23
Speaker 3: so it's not exactly the picture, and I'm like, oh, yes,
10:25
Speaker 3: I can definitely do that for them. A lot of
10:27
Speaker 3: people now want to create something unique, which I really
10:31
Speaker 3: appreciate because I am unique.
10:34
Speaker 1: Oh good, you haven't. We're not through yet. But does
10:37
Speaker 1: Ayala balloons? She's very unique.
10:41
Speaker 2: Don't bring her photos she've seen You've seen in the magazine.
10:44
Speaker 1: With that being said, because you're talking about are there
10:47
Speaker 1: safety concerns?
10:49
Speaker 2: Definitely, because you mentioned insurance earlier, which I recommend everybody
10:53
Speaker 2: who starts a business should have insurance because if you're
10:56
Speaker 2: doing work, I'm going to ask you for your certificate
10:59
Speaker 2: of insurance immediately, and if you don't have it, then
11:02
Speaker 2: I can't do business with you because you technically are
11:05
Speaker 2: doing business for yourself and you don't have any concern.
11:09
Speaker 1: For the safety of who you're doing business with.
11:12
Speaker 2: With that being with that in mind, you've already mentioned insurance,
11:15
Speaker 2: so you have that in mind. What about the safety
11:17
Speaker 2: aspect of it, because you did mention the balloon house.
11:21
Speaker 3: Yeah, so that is my main point, the balloon balance houses.
11:26
Speaker 3: Accidents can happen, so you want to make sure that
11:29
Speaker 3: your clients protected and obviously I want to protect my
11:32
Speaker 3: business as well, but I have my clients in mind
11:34
Speaker 3: in that aspect as well. With the gender reveals, you know,
11:39
Speaker 3: at the end of the day, those fireworks that are
11:41
Speaker 3: used are actual fireworks, so you have to detonate them.
11:44
Speaker 3: So you have to ignite it with fire and you
11:47
Speaker 3: always want to make sure that your clients they're usually
11:50
Speaker 3: sitting in front of the backdrop with their detonator, so
11:52
Speaker 3: you have to make sure there's a good range between
11:54
Speaker 3: the file out zone of the fireworks going off and
11:56
Speaker 3: that they just make sure that there's not a chance
12:01
Speaker 3: of it affecting the couple and then their observers that
12:06
Speaker 3: are seeing the smoke come.
12:07
Speaker 2: Out a complicated You gotta shield, you got distance and
12:13
Speaker 2: all that good stuff. So basically what you're telling us
12:17
Speaker 2: on certain situations with your agenda revealed, especially when you
12:20
Speaker 2: get into the firework, it has to be an open.
12:22
Speaker 3: Space, Yes, it does. We got to be clear of trees,
12:26
Speaker 3: you got to be clear of people. It makes me
12:30
Speaker 3: stay clear of that.
12:31
Speaker 1: How do you market yourself? Are y'all? How do you
12:33
Speaker 1: get the word out about your brain?
12:35
Speaker 3: I'm mostly on social media on Instagram. I love Instagram,
12:39
Speaker 3: and I post a lot of videos and stories and
12:42
Speaker 3: content of the balloon sets that I do do.
12:46
Speaker 2: Now, what are your reactions on social media? Because first
12:50
Speaker 2: of all, it can't be free. It can relate to everybody.
12:53
Speaker 2: You know, I'll consider myself a marketing guru. I would
12:56
Speaker 2: think that you do balloons, you do artwork, do setups?
13:01
Speaker 2: How do you What message are you given to your
13:05
Speaker 2: audience or followers or prospective followers that you want to
13:09
Speaker 2: talk about your brand? Why would they want to come
13:13
Speaker 2: to you? I guess is what I'm trying to get
13:15
Speaker 2: out of this conversation.
13:17
Speaker 1: When it comes to your posts.
13:20
Speaker 3: Well, I feel a lot of people would want to
13:22
Speaker 3: go with me because I have a family and I
13:26
Speaker 3: know what it's like to be a mother, and me
13:30
Speaker 3: in particular, I'm very neitpicky and precise, so I want
13:35
Speaker 3: everything to be perfect.
13:37
Speaker 2: Well, that been said, pain points and setups, you know,
13:42
Speaker 2: let's walk through the whole process of you know, you
13:44
Speaker 2: have a bounce house or a big balloon house, you
13:48
Speaker 2: have our gender reveal setup or corporate events, because each
13:53
Speaker 2: one of them has their own pain points. Okay, let's
13:56
Speaker 2: start with your corporate events. What are some of the
13:59
Speaker 2: pain points in corporate events?
14:01
Speaker 3: Time? Just having the time necessary allotted to provide what
14:04
Speaker 3: they want a lot of times when I'm preparing for
14:08
Speaker 3: a corporate event, I have to preinflate my balloons in
14:12
Speaker 3: order to make maybe an hour or two hour crunch
14:15
Speaker 3: time to be able to set up. So time is
14:17
Speaker 3: always an issue with corporate events. In and out, in
14:20
Speaker 3: and out.
14:22
Speaker 1: Oh good, So what is the paid point for gender reveal?
14:26
Speaker 1: Which is your specialty?
14:28
Speaker 3: The pain point for gender reveal is making sure that
14:32
Speaker 3: gender is correct.
14:34
Speaker 2: Come on now, come on now laughing because obviously they
14:38
Speaker 2: have been some mistakes.
14:41
Speaker 3: No, I'm gonna be honest, the getting the color hasn't
14:44
Speaker 3: been a mistake, but it's always just like in the
14:45
Speaker 3: back of my head, like what if I got it wrong?
14:48
Speaker 3: They did textus like in big black letters, boy or
14:51
Speaker 3: girl whatever. I'm like, but in my mind, I'm like
14:53
Speaker 3: having nightmares, like did I get this ready?
14:55
Speaker 4: I'm right sure, Please don't go any We'll be right
15:01
Speaker 4: back with more Money Making Conversations Masterclass. Welcome back to
15:10
Speaker 4: the Money Making Conversations master Class, hosted by Rashaan McDonald.
15:19
Speaker 2: Know some I believe that I would be kind of
15:22
Speaker 2: paranoi until that color comes out and then they celebrate
15:26
Speaker 2: because you know that's a big moment and you don't
15:29
Speaker 2: want the girl colors will pop up and they got
15:31
Speaker 2: a board. That's ultimate disaster because there's different emotions that
15:36
Speaker 2: people are gonna give when they see the colors exactly.
15:39
Speaker 3: Yeah. Another pain point with that is also I'm very
15:46
Speaker 3: conscious of what I wear for ginger reveals. I don't
15:49
Speaker 3: wear blue or peak, very general neutral clothes, white T shirt.
15:54
Speaker 1: Oh yeah, because they think you have a clue.
15:56
Speaker 3: Well, they know I have a clue, so they're like,
15:58
Speaker 3: is she trying to give me a head or yeah,
16:00
Speaker 3: I make sure.
16:04
Speaker 2: Well, first of all, it sounds like your business is fun,
16:06
Speaker 2: but it also sounds like this business can be nerve
16:09
Speaker 2: racking because you are delivering an experience and you don't
16:15
Speaker 2: know how they feel about the experience until after the
16:19
Speaker 2: experience has been produced. Now, with that being said, how
16:23
Speaker 2: could you deal with that level of tension or stress?
16:28
Speaker 3: It's adrenalin. So I think that's the reason why I
16:31
Speaker 3: like it so much. Just okay, are you sure? I mean,
16:35
Speaker 3: I do make sure with my clients as I'm decorating,
16:38
Speaker 3: I make sure the position right when I set it
16:41
Speaker 3: up if it's okay after I finish the balloons. Do
16:44
Speaker 3: you like this? Are you sure? I get a lot
16:46
Speaker 3: of confirmation from my clients and then I do. I mean,
16:50
Speaker 3: for my business, it's really appreciated that I get their
16:53
Speaker 3: testimonials and reviews, so I do follow up with them.
16:57
Speaker 3: But to me, it's pretty easy to see to see
17:01
Speaker 3: without them telling me how content they are, So it's
17:05
Speaker 3: like an instant gratification. You know. Obviously, if they don't
17:08
Speaker 3: like it, I would stink, but I would immediately know
17:13
Speaker 3: if they didn't like it. Oh.
17:14
Speaker 1: Absolutely.
17:15
Speaker 2: I'm speaking to Audriana Ayala. She started a business with
17:19
Speaker 2: three children. She wants five, but she's there three right now,
17:22
Speaker 2: children in mind. At Ayala Balloon, they specialize in high
17:26
Speaker 2: quality balloon decor and modern bounce house rentals for weddings, birthdays,
17:31
Speaker 2: and corporate events in Georgia.
17:34
Speaker 1: Now, last minute changes.
17:37
Speaker 3: Last minute changes, I dealt with them. I live for it.
17:43
Speaker 1: Let's let's let's back up. Let's back up a little
17:44
Speaker 1: bit on that.
17:45
Speaker 2: A yalla, okay, Let's go through the process of somebody
17:49
Speaker 2: contacting you for a balloon event. Only I don't want
17:52
Speaker 2: to get to the bull to the bouncy balloons, the
17:55
Speaker 2: balloon houses and stuff like that. They're contacting you, so
17:58
Speaker 2: you have to have a certain just stipulations along the way.
18:01
Speaker 1: Right.
18:02
Speaker 2: Well, you know, they give you the deposit, you buy
18:05
Speaker 2: the balloons and the delivery. Right in the delivery stage,
18:10
Speaker 2: they want to last minute change.
18:12
Speaker 1: How does that work?
18:15
Speaker 3: Honestly, they would be charged an extra fee for a
18:18
Speaker 3: change in service. And honestly, it really depends what it is.
18:21
Speaker 3: If I'm already at the location and asked me for
18:23
Speaker 3: a change, and maybe I had to leave and go
18:26
Speaker 3: back out and get something, there's gonna be an extra
18:28
Speaker 3: charge for it. But I think I do pretty well
18:31
Speaker 3: with accommodating with changes. They're pretty minor and I usually
18:34
Speaker 3: have all the material that I need to be able
18:36
Speaker 3: to accommodate a change like that for my clients. But
18:40
Speaker 3: there would be an extra fee to accommodate it.
18:43
Speaker 2: Well, let me ask you this. I don't know how
18:44
Speaker 2: this works. You know, I didn't do a gender revealed.
18:48
Speaker 2: My wife told me. I think it was doing an
18:52
Speaker 2: exam that we were like, we discovered that there was
18:54
Speaker 2: a boy or girl. That's how was notified. Who contact
19:00
Speaker 2: you or gender reveals?
19:02
Speaker 3: Usually the parents. A parent that's like it's their first
19:06
Speaker 3: to be grandchild, so a mom or some I've been
19:10
Speaker 3: getting a lot of dad's calling to they want to
19:12
Speaker 3: surprise their significant other, like let's do this gender reveal.
19:16
Speaker 3: But they arranged for like the sister or the mom
19:20
Speaker 3: to inform me of the gender. So they want to say.
19:25
Speaker 1: They want know.
19:26
Speaker 2: Now, you say, you're in finance, been there ten years,
19:30
Speaker 2: How do you price this out? I'm not trying you
19:34
Speaker 2: give me pecific numbers, but how you know? Like Rich,
19:37
Speaker 2: I'm gonna tell you this. Like when I when I
19:39
Speaker 2: hire people, I go online, I look at the different
19:42
Speaker 2: job requirements and things like that, and given sense, I
19:45
Speaker 2: talk to my HR person, get a salary structure and
19:48
Speaker 2: all that stuff. I get different descriptions, and I go, Okay,
19:51
Speaker 2: this is what this job is paying at this level
19:54
Speaker 2: of experience versus this level experience versus this level experience.
19:58
Speaker 1: That's how I kind.
19:59
Speaker 2: Of get They're my information, but I'm also gathering it
20:02
Speaker 2: from somebody who's as experienced in HR. How does a
20:06
Speaker 2: person who's going into the business, because your price point matters,
20:10
Speaker 2: it matters, and your time matters, and you've got a
20:13
Speaker 2: full time job, okay, and you.
20:15
Speaker 1: Got three kids, set your price point. Tell us how
20:19
Speaker 1: you do it.
20:20
Speaker 3: So I calculate my overhead, So the cost of materials
20:24
Speaker 3: that I'm using or you know, gap utilities, the band
20:29
Speaker 3: that I use to transport the the backdrops and balloons,
20:34
Speaker 3: and the actual cost of the balloons and the machine
20:38
Speaker 3: that I use to bluey. I have a high grade
20:41
Speaker 3: machine that helps me, you know, crank them out really quickly.
20:45
Speaker 3: That overhead plus obviously, like you said, the time that
20:47
Speaker 3: it takes me to actually create the design, and then
20:52
Speaker 3: I actually have to hire out a lot of the
20:55
Speaker 3: times for these hinder reveals because you need that safety
20:58
Speaker 3: that you need that protection. So I needed a second
21:01
Speaker 3: person to be that that second eye so if something
21:04
Speaker 3: were to happen, they could douse it out the TNT
21:09
Speaker 3: so I price it out with that extra team member.
21:12
Speaker 3: If it's a really big gender reveal, I hire out
21:16
Speaker 3: the marquee rentals or big backdrops so I can be
21:20
Speaker 3: able to facilitate in the time that I'm given to
21:23
Speaker 3: be able to create the backshop presentation for my clients.
21:28
Speaker 2: First of all, you're passionate about this. People were listening
21:31
Speaker 2: to this show. Why should they contact you a Yalla
21:35
Speaker 2: Events Balloon Events.
21:38
Speaker 3: Because I'm creating core memories for every event in your life,
21:42
Speaker 3: and I believe your life journey doesn't go in order.
21:45
Speaker 3: Sometimes we're having kids before we're married, we're getting we're
21:48
Speaker 3: having kids before we get our successful career, and I'm
21:53
Speaker 3: there for every type of those moments, whether it goes
21:55
Speaker 3: in the way you planned or not. I think that's
21:59
Speaker 3: the reason why people should reach out to me, because
22:01
Speaker 3: I understand life doesn't always go into order, and we
22:04
Speaker 3: want to be able to create these core memories in
22:06
Speaker 3: our lives to remember.
22:08
Speaker 2: So one of three years, Okay, what are you going
22:10
Speaker 2: to be with Ayala balloons.
22:13
Speaker 3: So I Yalla balloons is actually growing like really fast
22:17
Speaker 3: and with it being us starting to niche and the
22:20
Speaker 3: gender reveals. Gender reveals have started in Miami. It's very common.
22:24
Speaker 3: They're like, you know, like the pus. I don't know
22:26
Speaker 3: if you know about push gifts when you're pregnant. The
22:29
Speaker 3: dad's supposed to give a push gift to their wife.
22:32
Speaker 3: That's not a common thing. George is just now getting
22:35
Speaker 3: into this idea of gender reveals. Everyone's really excited about it.
22:39
Speaker 3: One of three years is going to be a common thing.
22:40
Speaker 3: Everyone's going to want it, and it's just going to
22:42
Speaker 3: expand in different unique ideas of not just the typical
22:47
Speaker 3: blue and pink balloons with a simple backtop. It's going
22:50
Speaker 3: to expand to even greater things. And I'm going to
22:53
Speaker 3: be at the head of it. I'm sure.
22:55
Speaker 2: Well, I'd love the fact that I'm just gonna bring
22:58
Speaker 2: up now, you said your friend, you have a friend
23:01
Speaker 2: that does this, right, Do you guys do joint events
23:04
Speaker 2: or y'all just competitors?
23:06
Speaker 3: Oh no, we're not competitors out at Oh yes, we
23:09
Speaker 3: will definitely help each other out if I need her
23:11
Speaker 3: or she needs me. We've done it.
23:12
Speaker 2: Yeah, Okay, I'm not I'm asking just curiosity. How long
23:16
Speaker 2: has she been doing it versus you?
23:18
Speaker 1: Start, we've been doing it the.
23:19
Speaker 3: Same amount of time because we took the class together.
23:22
Speaker 1: Okay, okay, And so when you.
23:25
Speaker 3: Three years, three years, three.
23:27
Speaker 2: Years, does she have the same ambition you have or
23:30
Speaker 2: you a little bit more aggressive in what you want
23:32
Speaker 2: to do? Because I see a passion tied to your enthusiasm.
23:36
Speaker 3: I believe I'm I'm a little bit more ambitious than
23:41
Speaker 3: my friend she's. And she's kind of staying in the
23:44
Speaker 3: lane of you know, the traditional baby showers and birthday party.
23:48
Speaker 3: The course, she hasn't really nied like gender reveals.
23:52
Speaker 1: Oh okay, I say what you're saying.
23:53
Speaker 2: You're saying, okay, Risha, gender reveals, As we asked earlier,
23:57
Speaker 2: that's your brain.
23:58
Speaker 1: That's what you're trying to get it.
24:00
Speaker 2: You're not trying to go over here and do a
24:02
Speaker 2: birthday party or you can.
24:05
Speaker 3: I'm not gonna take that away. I can definitely do it.
24:07
Speaker 3: I will do it. I enjoy doing it. But there's
24:12
Speaker 3: a place in my heart for the gender help.
24:14
Speaker 2: Well, I'm gonna just tell you if that's what you doing,
24:16
Speaker 2: let's do it. You know, like Chick fil A. Chick
24:19
Speaker 2: fil A, they don't do burgers. They do chicken burgers. Okay,
24:23
Speaker 2: this is what they do. Now, you know, you see
24:26
Speaker 2: these other burger places. They trying to do chicken. Okay,
24:30
Speaker 2: but you don't really think they can do chicken because
24:32
Speaker 2: I think what they started out doing. My advice to
24:36
Speaker 2: you is that ride this gender reveal. You become the
24:39
Speaker 2: queen of gender reveals, you the best at it.
24:43
Speaker 1: And like I said, I think that a lot.
24:45
Speaker 2: Of people get nervous when they start, you know, saying, okay,
24:50
Speaker 2: I might turn down money. No, you've already told me Rashan,
24:53
Speaker 2: I do not accept people sending me photos and saying
24:56
Speaker 2: replicate this.
24:57
Speaker 1: So you already got standards.
25:00
Speaker 2: I think if you ride your standards and you specifically
25:04
Speaker 2: say this is what I do, and I do it
25:06
Speaker 2: better than anybody else, then people will respect that and
25:10
Speaker 2: come to you because you've already told everybody else who
25:14
Speaker 2: I don't just go out there and do all this
25:16
Speaker 2: other stuff and pool parties and all this stuff. I
25:19
Speaker 2: am the best at gender reveals. What do you want?
25:22
Speaker 2: Then you price it out accordingly and you win. If anything,
25:26
Speaker 2: we come away from the interview is that I would
25:28
Speaker 2: say you are the best at what you do.
25:31
Speaker 1: That's gender reveals. Come to me. I'll make the best
25:34
Speaker 1: balloon arrangements.
25:36
Speaker 2: I'll give you the best experience whatever, whether it's going
25:39
Speaker 2: to be a surprise or special effects.
25:42
Speaker 1: That's what a y'alla balloon does for you.
25:45
Speaker 3: Yep, that's exactly right.
25:47
Speaker 1: I see, Well, this interview is over. You know what
25:50
Speaker 1: you're gonna do. Give out your website one more time
25:54
Speaker 1: before we wrap this up.
25:55
Speaker 3: Are y'alla balloon events dot com.
25:57
Speaker 1: Could we spell it are y'alla ya a y a.
26:01
Speaker 3: L a balloon with two l's events p s.
26:06
Speaker 2: Thank you, thank you, thank you for coming on the show.
26:08
Speaker 2: And it's really really you have a amazing personality. And
26:11
Speaker 2: if I had to give any advice, and that's what
26:13
Speaker 2: the show is about. It's about mentorship, money making, conversation
26:16
Speaker 2: about advice. A lot of people come on the show.
26:19
Speaker 2: Just specialize and make sure that you and everybody understands
26:23
Speaker 2: gender reveals, which was the very first question that I
26:26
Speaker 2: had to ask you. You focus specifically on gender revealed events.
26:30
Speaker 2: That's what you should do and that's and that's what
26:33
Speaker 2: you need to put out to everybody.
26:35
Speaker 1: And guess what, they will come okay, and they might
26:39
Speaker 1: even fly you down to Miami, I hope.
26:41
Speaker 2: So if they know that's what you do, I know
26:43
Speaker 2: that I watch TV shows and I go and because
26:47
Speaker 2: guess what, it costs a little bit more. But if
26:49
Speaker 2: that's the best of what you do, you can be
26:51
Speaker 2: flown to Chicago, you can be flown to DC. I
26:53
Speaker 2: think what you should also say is that you will travel.
26:57
Speaker 2: I think you should put that as on your on
26:59
Speaker 2: your website as well, because they know that they have
27:02
Speaker 2: to pay for certain fees in order for that to happen.
27:06
Speaker 1: So I.
27:08
Speaker 2: Really after hearing this interview, I know you used the
27:12
Speaker 2: word located in Georgia, that's just your headquarters. I believe
27:16
Speaker 2: that you should be able to travel anywhere in this
27:18
Speaker 2: country to give a gender reveal experience, and that's how
27:22
Speaker 2: you should promote yourself.
27:24
Speaker 3: Yes, I'm going to add that for sure.
27:26
Speaker 1: Okay. Thank you for coming on Money Making Conversation Masterclass.
27:29
Speaker 3: Thank you, thank you for having me.
27:32
Speaker 2: This has been another edition of Money Making Conversation Masterclass
27:35
Speaker 2: posted by me Rashaun McDonald. Thank you to our guess
27:38
Speaker 2: on the show today and thank you listening to audience now.
27:42
Speaker 2: If you want to listen to any episode I want
27:44
Speaker 2: to be a guest on the show, visit Moneymakingconversations dot com.
27:48
Speaker 2: Our social media handle is money Making Conversation. Join us
27:51
Speaker 2: next week and remember to always leave with your gifts.
27:54
Speaker 1: Keep winning
28:01
Speaker 4: Big