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No. 31: Desirability replaces growth as the new CEO incentive metric at Kering

Culture Pulse: 72. Kering is paying CEOs based on desirability, not growth. Meta is liable for addictive design. The next advantage is what you measure and how transparently you operate the systems. Read the full edition: https://thepattern.media/editions/2026-03-27.html

The skinny

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