Latest / Your Way Home with Hongbin Jeong
Under the Radar: Making OrangeTee more productive to capture younger homebuyers - its CEO on how the agent-centric business is revamping internally to pursue future growth
Transforming the real estate agency business to better relate to customers and tap demand from younger homebuyers. That’s what we’re going to talk about today. Launched in February 2000, our guest OrangeTee aspires to be a reputable, dynamic and fast growing real estate enterprise in Singapore. The firm prides itself on building trust and long-term relationships and its ability to embrace the old and new to thrive in the realty space. More notably, the associate agencies of OrangeTee and Edmund Tie & Company had in 2017 merged to form OrangeTee and Tie, a move that puts the workforce of the…
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