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Why productivity matters, with Professor Bill Malcolm.

Welcome back to Season 4 of the Head Shepherd podcast! We'd like to say thank you for all of your support in the past and we cannot wait to share this season's guests with you. This week, we start things off with a bang. Mark chats with Bill Malcolm who has been a professor at Melbourne University since 1980. Mark actually grew up close to Bill in the Mallee, and Bill also taught Mark economics at university. Bill is a wealth of knowledge when it comes to agricultural, farm and resource economics and agribusiness.We discuss optimum vs maximum and how really, it all comes down to productivity…

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