Latest / Leading Leaders Podcast with J Loren Norris
THERE IS A SINGULAR PHRASE RATTLING AROUND IN YOUR IDEAL CUSTOMERS HEAD - IT MUST BE IN YOUR STORY TOO
THERE IS A SINGULAR PHRASE RATTLING AROUND IN YOUR IDEAL CUSTOMERS HEAD - IT MUST BE IN YOUR STORY TOO “Often the experiences which try to break us are also the ones in which we share the most common ground with others. A similar journey leads to similar emotional experiences. These experiences create a common expressions, common phrases, common reactions. When this phrase is uttered, the emotional connection floods back to memory. A speaker, leader, or coach who shares this phrase and identifies with the pain or struggle it entails will resonate deeply with an audience. The same communicator…
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