The 3 Stages of Content Creation

Business Tao with George Kao · Jan 18, 2021 · 13m

A common mistake that I see from aspiring content creators. Maybe you have done this too:​You have an idea that inspires you… so you think that it must also excite other people, too. Understandable!Therefore you put lots of time (and maybe money) into packaging that idea into a book… or course… or you create an amazing video after a lot of hard work.You share it with the world.What usually happens?Far less response than you hoped for…You just fell for a core human bias — to be inside your own head. You’ve neglected to adequately test the idea to see if it really inspires other people —…