Latest / The Steve Harvey Morning Show / Cedric the Entertainer, Constance Schwartz-Morini, Tracey Edmonds & Dr. Iris Cooper

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Cedric the Entertainer, Constance Schwartz-Morini, Tracey Edmonds & Dr. Iris Cooper · The Steve Harvey Morning Show

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  Speaker 1: Talk with Rashard McDonald on Money Making Conversation my next guest.
• 1:49
  Speaker 1: Over the course of a career spanning more than thirty years,
• 1:54
  Speaker 1: he has solidified his status as one of the world's
• 1:56
  Speaker 1: premier performers. He's an award winning actor and comedian, and writer, producer, director,
• 2:02
  Speaker 1: and philanthropists whose career spans television, live performances and film.
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  Speaker 1: He's currently starting on the hit TBS sitcom The Neighborhood,
• 2:10
  Speaker 1: which is TV's number one new comedy and airs on
• 2:14
  Speaker 1: Monday nights. Please welcome back back back to money making conversation,
• 2:19
  Speaker 1: Cedric the entertainer shout out, you need all the noise
• 2:27
  Speaker 1: with shot. We're like, we're in the club. What do
• 2:30
  Speaker 1: you smoke to come down? Dropped like New Year lead?
• 2:40
  Speaker 1: And you said New Year's Eve? The them in the
• 2:42
  Speaker 1: hardest shows to do. Brothers a comedian, The New Year's
• 2:45
  Speaker 1: Eve show? Who know it? People be did a few
• 2:50
  Speaker 1: of you know people be drunk already and then they
• 2:53
  Speaker 1: loud and everybody got a loud outfits. So they and
• 2:57
  Speaker 1: the outfits loud, and so people don't understand this that
• 3:00
  Speaker 1: as a comedian, you know, we operate on response. If
• 3:02
  Speaker 1: you could sing, you can sing through New Year's Eve.
• 3:05
  Speaker 1: But as a comedian you need people to laugh back
• 3:07
  Speaker 1: at you. And about fifteen minutes before it's midnight, they
• 3:11
  Speaker 1: started looking at they watch it, they start planning on you,
• 3:14
  Speaker 1: and you need them to keep listening to you. So
• 3:17
  Speaker 1: your biggest check you will ever getting a performer right
• 3:20
  Speaker 1: central is New Year's Eve. Boy right, that's a big
• 3:24
  Speaker 1: check of the year. But then like you know, then
• 3:26
  Speaker 1: he got three folks when the clock just wrong. You
• 3:29
  Speaker 1: know the counting, it's a level thirty five the first
• 3:35
  Speaker 1: keep doing all this loud counting. It ain't till thirty
• 3:40
  Speaker 1: years when you do. When you're in an entertainment business,
• 3:43
  Speaker 1: there are no guarantees you you're sometimes you're worried about
• 3:47
  Speaker 1: buying a car, you're worried about buying the house because
• 3:50
  Speaker 1: that's what that TV show that you got just got
• 3:52
  Speaker 1: signed up for. It might not last. That that concert
• 3:55
  Speaker 1: tour people might not come. And uh, and like he
• 3:59
  Speaker 1: was joking about, you know, when you have a real job,
• 4:01
  Speaker 1: you've got health insurers, you got deal inshoers, they don't
• 4:04
  Speaker 1: even have a little retime and playing for you. That's
• 4:06
  Speaker 1: a nice nest day. Okay, When you're investing yourself, it's
• 4:11
  Speaker 1: all on you a hundred percent. And when you're investing yourself,
• 4:14
  Speaker 1: guess what, there's a lot of people waiting on other
• 4:16
  Speaker 1: checks from you. And that's that's a that's a that's
• 4:19
  Speaker 1: a powerful statement that a lot of people don't understand.
• 4:21
  Speaker 1: When you get your point where Cedric is, and then
• 4:24
  Speaker 1: Cedric is he's a social media influencer, he's a political influencer,
• 4:29
  Speaker 1: he's a community influencer, and then he's a television stought.
• 4:33
  Speaker 1: You know he going too He going to Walmart. People
• 4:35
  Speaker 1: gonn follow him around. In fact, he can't going to
• 4:37
  Speaker 1: walmarte he said, you go Walmart Centric. You're going there, man,
• 4:49
  Speaker 1: I'll mean I'll be people. They said, did you ever
• 4:56
  Speaker 1: tell people? They said, you said, you said no, no.
• 5:00
  Speaker 1: Now yeah, people when I know you from I said,
• 5:04
  Speaker 1: I used working a pipelines on the that's like you.
• 5:09
  Speaker 1: I gotta I gotta talk about a couple of things.
• 5:11
  Speaker 1: Is that the star on the Hollywood Walker fact? Wow? Manow,
• 5:19
  Speaker 1: that's a that's a big While I was telling the
• 5:22
  Speaker 1: story about how when I first came to Hollywood, I
• 5:24
  Speaker 1: lived a block over from the street where where you know,
• 5:28
  Speaker 1: right over from where my story is, and I would
• 5:30
  Speaker 1: of course go up there. That's where all the food
• 5:32
  Speaker 1: services were and the dry cleaners and all that kind
• 5:35
  Speaker 1: of stuff. But I would walk up there and look
• 5:37
  Speaker 1: at names, and you know, you see all these great
• 5:40
  Speaker 1: stars and be like, yo, you never even imagine, you know,
• 5:46
  Speaker 1: you see it, but you know those people with that
• 5:48
  Speaker 1: like like almost like Richard Pryor and and and those
• 5:51
  Speaker 1: kind of stars. They seem so big that you were like,
• 5:55
  Speaker 1: oh man, I'd never be up here. You know what
• 5:57
  Speaker 1: I'm saying. I'm just out here trying to make a living.
• 5:59
  Speaker 1: You know, you know, do you have that day? Let me,
• 6:02
  Speaker 1: you know, and to think about some of the things
• 6:04
  Speaker 1: I've done in my career and and and had that
• 6:07
  Speaker 1: experience for my family and have people out there was
• 6:10
  Speaker 1: just awesome, man. And you know, I go by there
• 6:12
  Speaker 1: every night and make sure ain't nobody keying on it
• 6:15
  Speaker 1: or nothing, you know, and just you know, just sitting
• 6:19
  Speaker 1: on that. Just get up, get up. You can't I don't.
• 6:22
  Speaker 1: I don't know. A little Spider Man constant dude out
• 6:26
  Speaker 1: there like just fighting somebody over and like, don't you
• 6:29
  Speaker 1: know you take that down? You take that down the street?
• 6:33
  Speaker 1: You know Maryland mon rode in with somebody, but somebody
• 6:37
  Speaker 1: around who can't fight because I fight you fight it. Yeah, yeah, yeah,
• 6:42
  Speaker 1: I'm still here. I'm stilling here for myself. I don't
• 6:44
  Speaker 1: need Martin Stoff he ain't around, so so so then
• 6:51
  Speaker 1: then you get the street named come on man, another
• 6:57
  Speaker 1: another beautiful thing. I mean there, I've been doing a
• 7:01
  Speaker 1: lot of philanthropic workers sat Wood. You know one wee
• 7:05
  Speaker 1: we got a great uh, we got a great women's
• 7:07
  Speaker 1: health facility that I got named after my mom at
• 7:10
  Speaker 1: a great hospital where we do a lot of women's
• 7:12
  Speaker 1: health work. We've been doing that the last five years.
• 7:16
  Speaker 1: And uh, you know, a lot of a lot of scholarships,
• 7:18
  Speaker 1: a lot of kids to college. And then so for
• 7:22
  Speaker 1: the city to recognize me for those kind of works
• 7:24
  Speaker 1: and name a street after me was just big, man.
• 7:27
  Speaker 1: You know, I said, they in a chain away in
• 7:29
  Speaker 1: my hometown where I came up. That's just a beautiful thing. Man.
• 7:34
  Speaker 1: But now now it's just not on any street. It's
• 7:37
  Speaker 1: in front of the new's house that there's a new organization.
• 7:40
  Speaker 1: Yeah yeah, yeah, yeah. That was dope. You know, that
• 7:43
  Speaker 1: was dope because you know that the Capital's got a
• 7:46
  Speaker 1: great fat house that they built there is right in
• 7:48
  Speaker 1: the uh the district of the St. Louis University, so
• 7:53
  Speaker 1: and the and the theater district where the Fox Theater
• 7:56
  Speaker 1: and how Symphony Hall is in the Black Repertory Theater.
• 8:00
  Speaker 1: So it's a it's just a really great part of
• 8:03
  Speaker 1: the city and very strong and so uh, you know,
• 8:06
  Speaker 1: I'm actually looking to to build a like a reading
• 8:10
  Speaker 1: center for my mom around that same on my street,
• 8:13
  Speaker 1: so that I can have something that's actually there. My
• 8:16
  Speaker 1: mother was a reading specialist, and uh, you know, and
• 8:19
  Speaker 1: I wanted to be able to honor her and and
• 8:22
  Speaker 1: and you know, do something that's also related to education. Uh.
• 8:26
  Speaker 1: And so we're looking to acquire some land there and
• 8:28
  Speaker 1: develop that project. So that's why I wanted to bring
• 8:31
  Speaker 1: up the fact that he has a street now. His
• 8:33
  Speaker 1: street named after him ain't buried over there. His street
• 8:37
  Speaker 1: is in a very vital, resourceful heart of St. Louis,
• 8:42
  Speaker 1: a recognized part of St. Louis. You know, Fox thea
• 8:44
  Speaker 1: They'll just put Fox Theater over there. Fox There is
• 8:47
  Speaker 1: where people come. That's that's the Fox there sevent I know, Okay,
• 8:52
  Speaker 1: Fox There's not to our stars who come in to St.
• 8:55
  Speaker 1: Louis to Fox There them tickets are very high and
• 8:59
  Speaker 1: so and so you you're making all these moves and
• 9:02
  Speaker 1: not that the TV show the TV shows in here.
• 9:06
  Speaker 1: Tell me about that whole feeling, um because you know,
• 9:09
  Speaker 1: you know, you you're on the last o G. You're
• 9:12
  Speaker 1: not to start that, but you're successful, man, You're rolling.
• 9:15
  Speaker 1: And then you get this opportunity now your TV or
• 9:17
  Speaker 1: another network CBS, you know, not that that that's a
• 9:23
  Speaker 1: crossover network, you know what I'm saying, CBS. Yeah, So
• 9:28
  Speaker 1: tell us about that whole process, man, the development of
• 9:30
  Speaker 1: the show. I mean, you know, well that's the thing
• 9:33
  Speaker 1: to always trying to tell people that longevity. You know
• 9:36
  Speaker 1: that mind me of one of King long Chevity has
• 9:40
  Speaker 1: this place is the ideata of believing in the long run. Man, Like,
• 9:45
  Speaker 1: you can't necessarily here if you get hits now and
• 9:49
  Speaker 1: you know somebody have a big hit younger in their career,
• 9:51
  Speaker 1: you go, but who's what's the best thing about having
• 9:55
  Speaker 1: a long career? So you know, we you know, from
• 9:58
  Speaker 1: the Steve Harvey show that was on the w B
• 10:00
  Speaker 1: to having my show The Soul Man that was on
• 10:04
  Speaker 1: TV Land, I had never had you know, I did
• 10:07
  Speaker 1: have said chaining presents on Fox, but I've never had
• 10:11
  Speaker 1: anything on one of the big networks. I've had deals,
• 10:14
  Speaker 1: but never and so to you know, to this point
• 10:18
  Speaker 1: in my life, to have a show on the number
• 10:20
  Speaker 1: one network with a number one new comedy and to
• 10:23
  Speaker 1: have that that that the resources of that of that
• 10:26
  Speaker 1: network behind you. Uh, you see a difference. There is
• 10:30
  Speaker 1: a there is a vitalization that happens as says, I'm
• 10:34
  Speaker 1: validated one people like people understand who I am. Now
• 10:38
  Speaker 1: they get my brand. I didn't really have to change
• 10:41
  Speaker 1: to do it. I tell the story that's about something
• 10:44
  Speaker 1: that we all live, gentrification, how neighborhoods are being you know,
• 10:48
  Speaker 1: you know, uh moved into how things that we've grown
• 10:53
  Speaker 1: grown up with, and now we had to deal with
• 10:56
  Speaker 1: the world moving forward. And now you you gotta deal
• 10:59
  Speaker 1: with the whole foods where your where your hairdresser used
• 11:02
  Speaker 1: to be, like so right, you know these kind of
• 11:09
  Speaker 1: things is you know, And I thought it was just
• 11:12
  Speaker 1: a great place for the show, and so today and
• 11:14
  Speaker 1: so we just end up making a great partnership and
• 11:16
  Speaker 1: I'm glad that people they ain't joining the show and
• 11:19
  Speaker 1: we're having a good time with him. Man, it's just
• 11:21
  Speaker 1: so true. It's so true. It's so true. It was
• 11:23
  Speaker 1: so funny because I used to text something from Fifth War.
• 11:26
  Speaker 1: Fifth Ward is a black community, and so it was
• 11:30
  Speaker 1: my mom still lives there. Winning then built out of house.
• 11:32
  Speaker 1: She want move, said you will, Hey, they ain't going right,
• 11:35
  Speaker 1: So I just built a house around her house. You
• 11:37
  Speaker 1: know what I'm going Like you know if I just
• 11:39
  Speaker 1: would tell that down that okay, okay, we're gonna build
• 11:41
  Speaker 1: a house around your house. Now, I gotta put security
• 11:45
  Speaker 1: along because everybody looking at the house, everybody looking at hut.
• 11:49
  Speaker 1: But she refused to move. So they got a big
• 11:52
  Speaker 1: freeway they put into the neighborhood. And my wife said,
• 11:56
  Speaker 1: what's what's going on. I said, well, well, my mom's
• 11:59
  Speaker 1: valued about to go up because because that's what happened.
• 12:04
  Speaker 1: They don't put a freeway in the black neighborhood because
• 12:06
  Speaker 1: they like black neighborhoods. They know that. And that's why
• 12:11
  Speaker 1: you're showing so time That's why you show it so timely, man,
• 12:13
  Speaker 1: That's why I love it. Yeah, No, and it's and
• 12:17
  Speaker 1: it's those kinds of things. And in the process is
• 12:19
  Speaker 1: that you know, we do you know, like of course,
• 12:22
  Speaker 1: you know, like guys like us, we land opportunities to
• 12:25
  Speaker 1: live in a big world and operate with a number
• 12:27
  Speaker 1: of different people and everything doesn't break down the black
• 12:30
  Speaker 1: and white. So you do realize there's groups of people
• 12:33
  Speaker 1: out there that if you get to know them as
• 12:36
  Speaker 1: human beings, you actually enjoy them. And I think the
• 12:39
  Speaker 1: idea that we separate each other along color lines along uh,
• 12:45
  Speaker 1: sexual preference, and you don't realize that. Yo, if I
• 12:48
  Speaker 1: got to notice individual, I would enjoy them as a person.
• 12:52
  Speaker 1: I would be like, oh, I don't have to judge
• 12:54
  Speaker 1: you because you look different than me, or you come
• 12:57
  Speaker 1: from somewhere else. And so that's where we try to
• 13:00
  Speaker 1: so really encouraging this show. Even though you know, everybody
• 13:04
  Speaker 1: gotta have tribal kind of pride, you know, pride and
• 13:08
  Speaker 1: being a black man and and you know, loving black
• 13:11
  Speaker 1: women and all these kind of things that that makes
• 13:13
  Speaker 1: us feel prideful, but you don't judge the other. You
• 13:18
  Speaker 1: don't judge the other because you don't understand it. Try
• 13:21
  Speaker 1: to understand it and then recognize that you can grow
• 13:23
  Speaker 1: from those things. So that's what you know, this show
• 13:26
  Speaker 1: is all about. And so, uh, my character is pretty hardcore.
• 13:30
  Speaker 1: At first, you know, I'm the archbunker. I'm the dude
• 13:33
  Speaker 1: that's stuck in my ways and don't won't you no change?
• 13:36
  Speaker 1: And then I eventually you know, come to get to
• 13:39
  Speaker 1: notice family and this guy as a as an individual,
• 13:43
  Speaker 1: and then you see the growth of my character. That's
• 13:46
  Speaker 1: the Neighborhood on CBS starring my good friend Entertainer. His
• 13:50
  Speaker 1: characters Calvin Butler, and he currently adds Curley Curley Ads
• 13:56
  Speaker 1: every Monday night at a pm, seven Central. It's a man.
• 14:00
  Speaker 1: I appreciate you. I love so many years man watching
• 14:03
  Speaker 1: each other, and especially watching you because you know you
• 14:06
  Speaker 1: the face of America. We didn't even talk about Barber Show.
• 14:09
  Speaker 1: We don't talk about a lot of things. You are iconic, man,
• 14:12
  Speaker 1: and you absolutely deserve that star on the Hollywood Walker Fame. Okay,
• 14:18
  Speaker 1: appreciate that dope. All Right, you talked. We'll be right
• 14:25
  Speaker 1: back with wool from John McDonald and money making conversations.
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  Speaker 1: this RASI McDonald. You're listening to money making conversations. Uh
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  Speaker 1: is my show I created to uh give exposure to
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  Speaker 1: small entrepre entrepreneurs, uh, celebrity CEOs whom we're doing things
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  Speaker 1: about career planning, motivation, financial literacy, and how they lead
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  Speaker 1: long time. I have known them for a long time.
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  Speaker 1: But Next Test Joint Forces were with retired NFL Hall
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  Speaker 1: c entertainment that sports media and culture, a multidimensional talent management, music,
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• 16:17
  Speaker 1: Constance Swartz Marini good morning or good after? Everybody is wow.
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  Speaker 1: I'll tell yourself this is great. This is my staff
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  Speaker 1: called me to say, would you like to intersue? The
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  Speaker 1: name sounds for me? Yes, yes, I want the interview, Yes,
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  Speaker 1: I want the interviewer. How you doing? I'm so good
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  Speaker 1: and I see it's to Dion Sanders steamed morning, and
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  Speaker 1: I'm so happy that Tracy and Dion arngate praise the
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  Speaker 1: say just right. You know now you are a you've
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  Speaker 1: been a brand maker. Now you kind of like at
• 17:10
  Speaker 1: the forefront and being recognized as a talent yourself and
• 17:15
  Speaker 1: producing and you're you're more on the forefront. Now will
• 17:17
  Speaker 1: I say that? Am I right when staying that? Now? Um?
• 17:21
  Speaker 1: Very regret regrettably, Yes, I'm starting to come out in
• 17:25
  Speaker 1: the forefront. I think you probably can relate a little bit,
• 17:30
  Speaker 1: like we've been behind the bee for many years helping
• 17:33
  Speaker 1: you know, architect and craft anything talents with and uh.
• 17:38
  Speaker 1: And I have to give major props to my talent
• 17:41
  Speaker 1: because they're the ones that have been kicking me in
• 17:43
  Speaker 1: the behind saying, you know, you've got to get out there.
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  Speaker 1: You've got to get out there, I think, especially with
• 17:47
  Speaker 1: what's happening in the world, you know, just with with uh,
• 17:50
  Speaker 1: you know, diversity and gender equality and and uh, just
• 17:55
  Speaker 1: just as you can tell them. Stuttering a little bit
• 17:57
  Speaker 1: because I hate talking about myself, but if someone said
• 18:01
  Speaker 1: to me, you know, think about how it's helping the
• 18:03
  Speaker 1: people coming after us as well as you know, our company,
• 18:07
  Speaker 1: and we've got a lot of young people that work
• 18:09
  Speaker 1: with us here at SMACK who I just love and respect,
• 18:11
  Speaker 1: and if it's going to help you know, our business
• 18:14
  Speaker 1: grow and their careers, and this is sort of what's
• 18:16
  Speaker 1: doing it. So long way to say thank you for
• 18:18
  Speaker 1: having me, Well, that's what I'm saying is that that's
• 18:21
  Speaker 1: why I developed the show. You know, I developed the
• 18:23
  Speaker 1: show and UH because I couldn't I could not stop being,
• 18:26
  Speaker 1: as they say, famous, you know, people will find you,
• 18:29
  Speaker 1: people will follow you. And so either you do two things,
• 18:32
  Speaker 1: you go with the flow, which I decided to go
• 18:35
  Speaker 1: with the flow and build my brand out and it's
• 18:38
  Speaker 1: becoming an incredibly the next level, you know. I built
• 18:41
  Speaker 1: it with Steve and then all of a sudden it
• 18:42
  Speaker 1: took me like a little bit too nurture and let
• 18:45
  Speaker 1: everybody know that this is what Sean McDonald's brand. And
• 18:48
  Speaker 1: now it is going growing exponential. And I feel that's
• 18:52
  Speaker 1: happening to you because and I'm gonna tell you this constant,
• 18:54
  Speaker 1: I can tell in your personality there's a difference and
• 18:58
  Speaker 1: that's a positive thing because you know, your energy level
• 19:01
  Speaker 1: when we used to talk was a little bit low,
• 19:03
  Speaker 1: a little bit different, you know, and now it's it
• 19:07
  Speaker 1: seems to be bigger, and it seems to be more
• 19:10
  Speaker 1: more um promotional, and because you're willing to talk about
• 19:14
  Speaker 1: your success story, your your your side of the story,
• 19:17
  Speaker 1: which is a very important story to be told nowadays. Correct,
• 19:21
  Speaker 1: thank you? Yeah, I agree, And I think probably um,
• 19:24
  Speaker 1: as you get older and have a lot of you know,
• 19:26
  Speaker 1: trials and tribulations and failures which you can turn into success,
• 19:31
  Speaker 1: it um brings I think a level of confidence and
• 19:34
  Speaker 1: maybe some calmness. And you know, this is a big
• 19:37
  Speaker 1: step for me because I'm going to be fifty in
• 19:39
  Speaker 1: a couple of weeks and you look fantastic. You know
• 19:42
  Speaker 1: you look fantastic, right I don't, but thank you for
• 19:47
  Speaker 1: saying it. I'll uh. I think when I'm fifty in
• 19:50
  Speaker 1: one day, I'm gonna own it and I'm going to
• 19:52
  Speaker 1: just say the heck with it and it is what
• 19:54
  Speaker 1: it is. And I think that's a lot of what
• 19:56
  Speaker 1: transfers over into sort of you know, the business of
• 19:59
  Speaker 1: it all. It's just also finding some confidence in your
• 20:02
  Speaker 1: looks too. Is you're about to turn this milestone birthday. Well,
• 20:06
  Speaker 1: you know, I did a big video that were viral
• 20:09
  Speaker 1: about not to have an age as an excuse. You
• 20:12
  Speaker 1: know that you can do whatever you want to do,
• 20:14
  Speaker 1: whatever age you are. And a lot of people when
• 20:16
  Speaker 1: they hit a certain platform with it's fifty or sixty,
• 20:19
  Speaker 1: they feel this is it. I can't dream anymore, I
• 20:22
  Speaker 1: can't play anymore. And I know that when I'm looking
• 20:25
  Speaker 1: at your what you're doing now, it's this guy's the limit.
• 20:30
  Speaker 1: Now you might be turning fifty, but wow, you're gonna
• 20:33
  Speaker 1: be busy to your hundred hopefully not. I'm trying to
• 20:37
  Speaker 1: figure out when this retirement plan is going to happen.
• 20:40
  Speaker 1: It's you know, it's not. I know everyone says, who
• 20:44
  Speaker 1: are you kidding? You're not a lunching uh lady, you know,
• 20:47
  Speaker 1: shopping type of person. And I know, deep down that's
• 20:50
  Speaker 1: the truth. And and I think you know, spiritually and
• 20:53
  Speaker 1: and just my soul and my spirit, I definitely don't
• 20:56
  Speaker 1: feel fifty. And I also think you know that you're
• 20:59
  Speaker 1: there's truth and what you're saying is I'm just getting started. Okay,
• 21:02
  Speaker 1: before we get to the management company, they sent me
• 21:05
  Speaker 1: some recent interviews, you know, because I and these some
• 21:08
  Speaker 1: of the titles of the interviews that they said, what
• 21:11
  Speaker 1: is really like to be a female boss in the
• 21:13
  Speaker 1: male dominated industry? That was one title, how to make
• 21:16
  Speaker 1: it as a woman in an NFL. And then the
• 21:19
  Speaker 1: one I really like is uh uh conscerant swarts Marina
• 21:22
  Speaker 1: on why she works ten time harder than members of
• 21:25
  Speaker 1: the Lucky sparm Club. That's my favorite. That's my favorite.
• 21:35
  Speaker 1: Oh my goodness. That was one of my first interviews
• 21:37
  Speaker 1: when I realized that they're always going to pull that
• 21:40
  Speaker 1: one line out that you don't realize as you're saying,
• 21:42
  Speaker 1: is that it's a little little polarizing maybe, but it's
• 21:47
  Speaker 1: the truth. Well that's why, that's why I got you
• 21:51
  Speaker 1: on the phone, because of the fact that you know
• 21:53
  Speaker 1: a lot of it's the device show. It's an informational show.
• 21:56
  Speaker 1: It's a show about what can you do? And you know, uh,
• 22:01
  Speaker 1: men dominate this business and sometimes women, attractive women can
• 22:05
  Speaker 1: be perceived as just attractive women, and you have to
• 22:09
  Speaker 1: fight even harder to get your voice heard. As you know,
• 22:12
  Speaker 1: for as you know, you are an attractive young lady
• 22:15
  Speaker 1: and so and so you can't run from that. But
• 22:17
  Speaker 1: you also shouldn't be held held uh that is the
• 22:20
  Speaker 1: negative and and be treated a certain way. And tell
• 22:25
  Speaker 1: me about that journey a little bit of being able
• 22:27
  Speaker 1: to get your voice in this business, because you're still
• 22:29
  Speaker 1: getting it, just like I'm still getting my voice of
• 22:31
  Speaker 1: being a female in this business. And you know, it's
• 22:34
  Speaker 1: male dominated. It started from me back in my twenties
• 22:39
  Speaker 1: when I was at the NFL, and I realized that
• 22:42
  Speaker 1: a lot of times, because you're saying it you are
• 22:44
  Speaker 1: an attractive female, people look at you differently. They don't
• 22:47
  Speaker 1: want to hear what you have to say, Um, nothing
• 22:50
  Speaker 1: against you know, attractive women that are pursuing, you know,
• 22:53
  Speaker 1: a business as a cheerleader, which I think is a
• 22:55
  Speaker 1: very lucrative business. But that wasn't my past. And so
• 22:58
  Speaker 1: when you just I think it differently when you're trying
• 23:01
  Speaker 1: to be the person that's commanding the room, I dressed differently.
• 23:05
  Speaker 1: I mean I was wearing clothes a size too big
• 23:07
  Speaker 1: for me. You know, I wasn't being myself. I was
• 23:10
  Speaker 1: you know, oversized golf shirts when we're at our events,
• 23:12
  Speaker 1: because you wanted to be taken seriously. And I think
• 23:15
  Speaker 1: there was a moment that came where I had a
• 23:19
  Speaker 1: really successful event and my boss at the time acknowledged
• 23:22
  Speaker 1: it and started really paying attention to me and giving me,
• 23:26
  Speaker 1: you know, the confidence and and just I gets the
• 23:28
  Speaker 1: power and the respect to walk into a room and
• 23:31
  Speaker 1: command that seat at the table. And it was that
• 23:34
  Speaker 1: defining moment for me where I was like, you know what,
• 23:36
  Speaker 1: I'm going to show up in my jeans and my
• 23:37
  Speaker 1: sports coat, Like I'm gonna show up at these events
• 23:40
  Speaker 1: and wearing my heels and not worry about being in
• 23:42
  Speaker 1: in flat shoes and baggy khakis. And it sounds stupid,
• 23:47
  Speaker 1: but mentally it meant so much to say this is
• 23:51
  Speaker 1: who I am and this is who I'm going to be,
• 23:53
  Speaker 1: and you know, take it or leave it. Basically, you know,
• 23:56
  Speaker 1: I just didn't believe that because of the fact that
• 23:59
  Speaker 1: you know, even I like to dress. And this is
• 24:03
  Speaker 1: not nowhere close to your conversation, but it is about
• 24:06
  Speaker 1: perception and what people can say, how are you supposed
• 24:09
  Speaker 1: to look? And when I was right, I mean my
• 24:11
  Speaker 1: early years of writing, when everybody will come in blue
• 24:13
  Speaker 1: jeans and T shirt, like come in in the suit
• 24:14
  Speaker 1: or vest or tie, and they will go, why are
• 24:17
  Speaker 1: you dressing like that? I said, because I like dressing
• 24:19
  Speaker 1: like that. So people will will say there's a standard
• 24:22
  Speaker 1: and the way you're supposed to look and where you're
• 24:24
  Speaker 1: supposed to act, and it will treat you accordingly. Well,
• 24:27
  Speaker 1: I fought, I fought in, held onto my values and
• 24:29
  Speaker 1: that's all you're saying. Hold on to your values, hold
• 24:32
  Speaker 1: on to you oho you are and you have a career.
• 24:36
  Speaker 1: But if you succumb to the circumstances what people tell
• 24:39
  Speaker 1: you should look like, or you'd be comparing or with
• 24:42
  Speaker 1: what other females think about how you're moving up the
• 24:45
  Speaker 1: success ladder. Then that can hold you back and cause
• 24:48
  Speaker 1: you to be not not reap the benefits of your talent.
• 24:51
  Speaker 1: And that's what you said. You just said, Hey, I
• 24:54
  Speaker 1: this is who I am. Okay, deal with it, And
• 24:57
  Speaker 1: that's basically what you're saying in this interview. Correct a
• 25:00
  Speaker 1: thousand percent. You said its way more eloquently than I did.
• 25:03
  Speaker 1: But you've got that right, and you know, and it's
• 25:05
  Speaker 1: it continues and it still carries on. And you know,
• 25:07
  Speaker 1: when I was managing Snoop half the time, you know,
• 25:11
  Speaker 1: I'm dealing with other managers that just assumed that I
• 25:15
  Speaker 1: was not the person making the decisions. And in the beginning,
• 25:18
  Speaker 1: I think Snoop didn't think I was serious, and I'm like, watch,
• 25:22
  Speaker 1: they're not paying any attention to me. He's like, you're crazy,
• 25:24
  Speaker 1: And sure enough, like there was we were I forget
• 25:27
  Speaker 1: where we were, but at an event and someone was
• 25:29
  Speaker 1: pitching him on a big idea and they just completely
• 25:32
  Speaker 1: ignored me, looked down on me. So I just walked
• 25:34
  Speaker 1: away from the conversation. And at the end of it,
• 25:36
  Speaker 1: the guy was like, well, where's your manager so I
• 25:37
  Speaker 1: can hit him up and you know, close the deal,
• 25:39
  Speaker 1: and Snoop just started laughing. He said, you know the
• 25:41
  Speaker 1: woman that was just standing here, and the guy was
• 25:43
  Speaker 1: like mm hmmm, and he said, that's the manager. Good luck, brother.
• 25:50
  Speaker 1: And I think that's such a key thing is that
• 25:52
  Speaker 1: I've always had the support of my clients, you know,
• 25:54
  Speaker 1: whether it's Dion or stray Hand or Snoop or with Khalifa.
• 25:58
  Speaker 1: I think that's so important that they're the ones that
• 26:01
  Speaker 1: are just helping because I say it all the time, Yes,
• 26:04
  Speaker 1: women need to lift women up, but without the support
• 26:07
  Speaker 1: of the men we work with, it's a feudal effort.
• 26:10
  Speaker 1: And and that's the thing something that people are starting
• 26:12
  Speaker 1: to realize is it's it's good to help each other.
• 26:15
  Speaker 1: Like we all succeed, we win as a team, we
• 26:17
  Speaker 1: lose as a team. You know, that's a big ethos
• 26:20
  Speaker 1: for us here at SMACK is if you don't play
• 26:23
  Speaker 1: your position, we're not gonna win. And no matter if
• 26:26
  Speaker 1: you're the person getting someone a coffee or a Starbucks
• 26:30
  Speaker 1: or a tea, or you're the person that's working on
• 26:32
  Speaker 1: the budget for the next big television show, everyone has
• 26:35
  Speaker 1: an important role. He constance. Here's here's a deal. First
• 26:39
  Speaker 1: of all, we connected, um, I want to tell your
• 26:43
  Speaker 1: story more. I hope you have to help your time
• 26:45
  Speaker 1: in the future. I'm not gonna bug you next month,
• 26:47
  Speaker 1: but I want to bring you back on and I
• 26:49
  Speaker 1: would love it and let's talk because everybody just do
• 26:53
  Speaker 1: you blown away by your story because that's why I
• 26:55
  Speaker 1: wanted to bring you on the show. Because you're so strong,
• 26:57
  Speaker 1: You're you, You're dynamic like what I'm saying. You know
• 27:01
  Speaker 1: you're tough guy. You are Ray Donovan, the female version
• 27:05
  Speaker 1: without the murders. Get you suit up, We'll do that. Bye.
• 27:16
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• 27:19
  Speaker 1: they broke into homes, and the one thing every burglar
• 27:22
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• 27:24
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• 28:19
  Speaker 1: And more than that, I love great desserts. So does
• 28:22
  Speaker 1: Rashan McDonald. Check out his new website that's www. Rashan
• 28:26
  Speaker 1: McDonald dot com. Let me tell you about the host
• 28:34
  Speaker 1: of money Making Conversations, Rashan McDonald. He's a social media influencer.
• 28:40
  Speaker 1: Of his seven hundred thousand plus social media followers are female.
• 28:44
  Speaker 1: He's a two time Emmy Award winner, three time n
• 28:46
  Speaker 1: double A CP Image Award winner, sitcom writer, stand up comic,
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  Speaker 1: former IBM executive, and has a degree in mathematics. More importantly,
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  Speaker 1: Rashan McDonald will use his business and celebrity relationships to
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  Speaker 1: empower all businesses with information to succeed. Nice time, showtime,
• 29:19
  Speaker 1: as they say, and what we do in this business.
• 29:22
  Speaker 1: I have a lot to talk about with my next
• 29:24
  Speaker 1: guest today. She is an Emmy Award winning TV and
• 29:27
  Speaker 1: film producer and entrepreneur. She is currently producing a very
• 29:31
  Speaker 1: hot show for BT entitled Games Diva's Play, a sexy
• 29:36
  Speaker 1: stylized drama about the high stakes world of the NBA
• 29:39
  Speaker 1: from the female perspective. She has a very popular lifestyle,
• 29:44
  Speaker 1: health and wellness website called all Right Now, All right
• 29:47
  Speaker 1: now dot com. Please welcome to money Making Conversation again
• 29:51
  Speaker 1: because I helped our lunch all right now dot com.
• 29:54
  Speaker 1: Tracy Evarts for having me back on. It's always so
• 30:02
  Speaker 1: much fun to talk to you. Well, it's great. Uh,
• 30:04
  Speaker 1: first of all, always a fan of just just you
• 30:07
  Speaker 1: as a mentor to women in general, your leader. Uh,
• 30:12
  Speaker 1: nothing but great things come up when they talk about
• 30:14
  Speaker 1: your brand and the brand that you consistently promote and
• 30:17
  Speaker 1: get out there with quality shows. And I think that's
• 30:20
  Speaker 1: really the key with choose quality, right, And that's the
• 30:22
  Speaker 1: point of view that you you you you strive for
• 30:24
  Speaker 1: correct well, you know absolutely and I was gonna say, Um,
• 30:28
  Speaker 1: by the way, we changed and we updated the name
• 30:31
  Speaker 1: of our show. It's called Games People Play. Now, okay cool,
• 30:35
  Speaker 1: but yeah, but you're right because it was based on
• 30:36
  Speaker 1: the book Games Diva's Play and m right exactly exactly
• 30:42
  Speaker 1: as editor as my Girl. Now that's my girl too.
• 30:45
  Speaker 1: And this is the second project that we've done together.
• 30:48
  Speaker 1: So we did another movie for Lifetime, the one called
• 30:50
  Speaker 1: With This Ring that was based on her first book, Everybody,
• 30:55
  Speaker 1: Here we go again. Um, but yeah, Rishan, you'r app
• 31:00
  Speaker 1: the really right. It's like it's all about you know,
• 31:02
  Speaker 1: quality control, you know everything that you do, every project
• 31:06
  Speaker 1: that I work on, and you know, paying attention to
• 31:09
  Speaker 1: detail on everything. And so for me as a producer,
• 31:14
  Speaker 1: I'm hands on. I'm not phoning it in. There are
• 31:17
  Speaker 1: a lot of people that you'll see in Hollywood that
• 31:19
  Speaker 1: will put their name on a show. Um, and networks
• 31:23
  Speaker 1: will pay people to executive produce and especially celebrities and
• 31:26
  Speaker 1: put their name on a show. They'll get a check,
• 31:28
  Speaker 1: but they're not involved in the production at all. And
• 31:32
  Speaker 1: you know, I'm quite the opposite. I'm like, they're you know,
• 31:36
  Speaker 1: picking wardrobe, you know, approving hair and makeup, you know,
• 31:42
  Speaker 1: interviewing the directors, interviewing the department heads, you know, giving
• 31:47
  Speaker 1: script notes, giving editorial notes. You know. I will be
• 31:51
  Speaker 1: involved in all the marketing and promotion you know as well.
• 31:54
  Speaker 1: But you know, quality control over everything that I put
• 31:57
  Speaker 1: my name on is really really important because I want
• 32:00
  Speaker 1: I wanted to be the best, and I want people
• 32:01
  Speaker 1: to be excited about what they're watching. And that's important
• 32:04
  Speaker 1: because I'm gonna just tell everybody that's generally what happens
• 32:07
  Speaker 1: with all the big producers, and she falls in line
• 32:10
  Speaker 1: with the big producers or I'm talking about J. J.
• 32:13
  Speaker 1: Abrahams and all these individuals, and that's why they tend
• 32:15
  Speaker 1: to see the same nothing negative about They will care
• 32:18
  Speaker 1: the same producers, same quality people on and sometimes they
• 32:22
  Speaker 1: care the same actors and actresses to different projects. And
• 32:25
  Speaker 1: that's called relationship. People. You can trust people understand your direction.
• 32:30
  Speaker 1: That won't be sitting over the tripping, won't come out
• 32:32
  Speaker 1: to trailer when they told him come out to trailer
• 32:34
  Speaker 1: when we're talking about I gotta ride, I need black
• 32:37
  Speaker 1: jelly beans only. This is this is, this is why
• 32:41
  Speaker 1: you get shows done correctly, She laughing. You don't telling
• 32:44
  Speaker 1: the truth. And now you are. It's so funny, but
• 32:47
  Speaker 1: you know what, I am so blessed and it's like
• 32:50
  Speaker 1: with this project and you know, the other movies and
• 32:53
  Speaker 1: shows that I've worked on, I honestly can say I've
• 32:56
  Speaker 1: never had like any of the diva demands that you
• 32:58
  Speaker 1: read about everybody. It's always one love. We're always we
• 33:03
  Speaker 1: operate like family, and and that's true, you know with
• 33:07
  Speaker 1: this cast, you know we you know, Lauren London has
• 33:09
  Speaker 1: become like my little sister. She's our she's our Vanessa King.
• 33:14
  Speaker 1: And you know Parker mckennem posey, you know, she's another
• 33:18
  Speaker 1: beautiful actress, is one of our co leagues. And you
• 33:20
  Speaker 1: guys are gonna remember her because she was on the
• 33:22
  Speaker 1: TV show My Wife and Kids and she has a
• 33:24
  Speaker 1: world girl you have all grown up now and so
• 33:28
  Speaker 1: um Karen Obel, Um, you know she's our third female lead.
• 33:32
  Speaker 1: She's awesome. She's our little chocolate princess. Just gorgeous, gorgeous girl.
• 33:37
  Speaker 1: And um, and I love me some. Sharonas Jackson. You
• 33:40
  Speaker 1: know who's playing Marcus King are NBA baller who you
• 33:44
  Speaker 1: know has some some cheating issues and he's awesome. Jackie
• 33:51
  Speaker 1: long Um, he's playing our Marcus King's best friend Kareem
• 33:55
  Speaker 1: who went to college with him, and and Jackie and
• 33:58
  Speaker 1: I've known each other as friends for years and we've
• 34:00
  Speaker 1: been like dying to work together on some things. So
• 34:02
  Speaker 1: we're finally doing this, um. But we've got some, you know,
• 34:05
  Speaker 1: also some great supporting casts. You know, Barry Brewers, a
• 34:08
  Speaker 1: stand up comedian and this is his first real role
• 34:12
  Speaker 1: on a TV show and he's killing it. Kendall Kendall
• 34:16
  Speaker 1: who a lot of people may follow from social media.
• 34:19
  Speaker 1: He's got a huge Instagram following. This is his first
• 34:22
  Speaker 1: role as well. Um. And then you know, Vanessa Bell
• 34:26
  Speaker 1: Calloway's on the show and that's the sentient veteran. So
• 34:32
  Speaker 1: we've got a really fun cast and it's really it
• 34:35
  Speaker 1: shows in there. Now let me ask you this, so, uh,
• 34:38
  Speaker 1: Angela Burt Murray, whould I know, many years with Essence
• 34:42
  Speaker 1: and then she left Essence to pursue a writing career,
• 34:45
  Speaker 1: and now this is the second project that you're doing
• 34:48
  Speaker 1: with the name of the TV show is called Games
• 34:50
  Speaker 1: People Play, but it is derived from the book Games.
• 34:53
  Speaker 1: Diva's play helped me. What is about her concept of
• 34:57
  Speaker 1: her creative balance that works with you? You know what
• 35:01
  Speaker 1: both of us, Um, you know, I'll just say both
• 35:04
  Speaker 1: of us. A are industry veterans. Like I mean, I've
• 35:08
  Speaker 1: known Angela for years, you know, when she was the
• 35:10
  Speaker 1: editor of Essence magazine. You know, Angela started those Essence
• 35:14
  Speaker 1: women luncheons and you know, it was responsible for the
• 35:17
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• 35:20
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• 36:51
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• 36:54
  Speaker 1: the actual page areas people play, Yes, I know. And
• 37:01
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• 37:04
  Speaker 1: everybody's fascinated by what goes on in that world. And
• 37:07
  Speaker 1: that's what we're really exploring. We're just proving to be
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  Speaker 1: the most the favorite uh destination on your website right
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  Speaker 1: now all right now dot com. Well you know what, um,
• 37:16
  Speaker 1: A lot of stuff, A lot of the articles that
• 37:19
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• 37:22
  Speaker 1: it is my my website, attract the clicks or the
• 37:25
  Speaker 1: videos that I that I do, or even like I
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  Speaker 1: even post you know, interviews press interviews that I do
• 37:30
  Speaker 1: because I talk about a lot of lifestyle issues, like
• 37:33
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• 37:55
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• 38:02
  Speaker 1: attract the most clicks and stuff. But you know, but
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  Speaker 1: it's nice because you can kind of like through analytics,
• 38:07
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  Speaker 1: from one of my articles to another article with a
• 38:13
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• 38:17
  Speaker 1: really it's it's creating like a community and a movement
• 38:20
  Speaker 1: because even like you know, Rashana post a lot of
• 38:23
  Speaker 1: yoga you know videos and yoga articles, and I've had
• 38:27
  Speaker 1: so many people that have written to me to say, hey,
• 38:30
  Speaker 1: you inspired me to do yoga, absolutely, and and it's
• 38:33
  Speaker 1: changed my life, you know. And and that's what this
• 38:36
  Speaker 1: website is all about, is really getting people to kind
• 38:39
  Speaker 1: of gravitate towards a healthy lifestyle. And and even if
• 38:42
  Speaker 1: I change one life, you know, like mission accomplished. And
• 38:45
  Speaker 1: that's why I was told you. You know, my staff
• 38:47
  Speaker 1: reached out to you for January to start making it
• 38:50
  Speaker 1: an annual or a monthly part of my newsletter because
• 38:54
  Speaker 1: of the fact that you know, the dominant are my
• 38:56
  Speaker 1: followers or female and so O two. I want them
• 39:00
  Speaker 1: to start seeing it as a part of my newsletter
• 39:03
  Speaker 1: on a monthly basis, and they start becoming a clickable
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  Speaker 1: visually a lot of people look at so what is that?
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  Speaker 1: And if you keep showing it to them, eventually going
• 39:10
  Speaker 1: to click. And so know that you're You're part of
• 39:13
  Speaker 1: my my world, a part of what I'm trying to
• 39:16
  Speaker 1: change it. And so that all right now dot com
• 39:18
  Speaker 1: It's gonna go out every month, not just the first
• 39:20
  Speaker 1: quarter when people are pushing social health change and health
• 39:23
  Speaker 1: awareness and Brandon that get fit now type philosophy twelve months,
• 39:29
  Speaker 1: twelve times I'm putting you out in my newsletter. You know,
• 39:32
  Speaker 1: I didn't even realize you you were doing that. Thank
• 39:34
  Speaker 1: you so much. That is like, that's that's part of
• 39:36
  Speaker 1: you know, creating a movement, and I really appreciate your support.
• 39:39
  Speaker 1: That's awesome. Absolutely, And before we go, I want to
• 39:42
  Speaker 1: talk about this new deal at X t X Entertainment.
• 39:44
  Speaker 1: Philisate on what that is. Well, S t X is
• 39:47
  Speaker 1: a global multimedia company and a lot of people don't
• 39:51
  Speaker 1: realize it, but they S t X is behind some
• 39:54
  Speaker 1: of the biggest it's the studio and a global studio,
• 39:57
  Speaker 1: and they do TV, they do film, they make video games,
• 40:02
  Speaker 1: they do subscription channels, and they are global. They're all
• 40:06
  Speaker 1: over the world. Um, they just did a two picture
• 40:08
  Speaker 1: deal with Kevin Hart. They did his movie Up the
• 40:11
  Speaker 1: Upside I think it was called, which was the number
• 40:12
  Speaker 1: one movie a few weeks ago dollars in the box office.
• 40:16
  Speaker 1: There you go. Yes, And so I have what's called
• 40:19
  Speaker 1: the first look deal with st X and so um
• 40:21
  Speaker 1: so Edmonds Entertainment, my production company, is in partnership with
• 40:25
  Speaker 1: st X now and so I'm actually pitching it to
• 40:28
  Speaker 1: them TV ideas and the scripted non scripted space movie ideas.
• 40:34
  Speaker 1: St X and I are actually building a huge, uh
• 40:38
  Speaker 1: subscription channel, which we haven't announced yet. I can't can't
• 40:41
  Speaker 1: announce it this yet, but it's something really groundbreaking in
• 40:44
  Speaker 1: the vein of Netflix, but something with a specific twist
• 40:48
  Speaker 1: to it and focus to it. UM. But we're you know,
• 40:52
  Speaker 1: it's it's amazing because the UM Robert Simons, who is
• 40:56
  Speaker 1: the CEO of st X, is really supportive and it's
• 40:59
  Speaker 1: like having the most amazing playground now to you to
• 41:03
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• 41:06
  Speaker 1: first project that we're doing together is you know, Games
• 41:10
  Speaker 1: People Play. They're actually providing production services for that. Now
• 41:14
  Speaker 1: here's the deal. Recap. The show Games People are produced
• 41:17
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• 41:23
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• 41:26
  Speaker 1: background about it is in my monthly newsletter Raean McDonald
• 41:29
  Speaker 1: Morley newsletter goals out to tour in thirty thousand fans
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• 41:41
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• 42:50
  Speaker 1: This Rashan McDonald you're listening to Money Making Conversation. Um,
• 42:54
  Speaker 1: she's on the phone. I love it when they own
• 42:56
  Speaker 1: the phone. They own the phone to Dr Ragon mcdun no, Yes,
• 43:01
  Speaker 1: my next. Us is the founder of Glory Foods, Incorporated,
• 43:04
  Speaker 1: a multimillion dollar food marketing company. She's recognized nationally as
• 43:08
  Speaker 1: a business strategist and branding expert, having coached many startups.
• 43:14
  Speaker 1: Sustainability a current venture. Just ask Iris is an entrepreneur
• 43:19
  Speaker 1: consulting coaching firm specializing in food enterprocess that involved branding, finance, strategy,
• 43:25
  Speaker 1: and other business topics. Please welcome to Money Making Conversation,
• 43:28
  Speaker 1: Dr Iris and Cooper. Good morning everyone, Good morning. This
• 43:35
  Speaker 1: is Rohane mcgonnan. So happy to have you on the phone.
• 43:38
  Speaker 1: How you doing and likewise I'm great, I'm great, and
• 43:41
  Speaker 1: thank you for having me. Definitely let me ask you
• 43:43
  Speaker 1: are where are you at right now making this phone call? City?
• 43:46
  Speaker 1: I am. I am in Dallas, Texas. I'm a Texas boy,
• 43:50
  Speaker 1: so you're in my country. Huston Texas. I'll be good myself.
• 43:56
  Speaker 1: It's a big state. Now, I gotta be good. You
• 43:57
  Speaker 1: gotta be really big and good. Okay, what tell me
• 44:01
  Speaker 1: what do you. Let's let's talk about when I was
• 44:05
  Speaker 1: running and I co created the Steve Harvey Morning Show.
• 44:09
  Speaker 1: Glory Foods advertised to UH several years on the show,
• 44:14
  Speaker 1: UH the Neighborhood a War. Joe were one of the
• 44:16
  Speaker 1: key sponsors for the Neighborhood Wars that we did in
• 44:18
  Speaker 1: Las Vegas, So I'm very familiar with the product. I
• 44:21
  Speaker 1: bought the product in stores. Tell us about how the
• 44:24
  Speaker 1: whole Glory Food concept started and then became a major
• 44:28
  Speaker 1: player in the on the shelves of various grocery stores
• 44:31
  Speaker 1: throughout this country. Well, it all started with UM four
• 44:37
  Speaker 1: people that worked together in the food business in the
• 44:40
  Speaker 1: department store. I was the only female and I was
• 44:44
  Speaker 1: right out of the NBA program from Indiana University, had
• 44:47
  Speaker 1: been a banker for a few years. But UM, the
• 44:50
  Speaker 1: guys came to me after we had worked together that Iris,
• 44:54
  Speaker 1: we need your marketing expertise. We need to figure out
• 44:57
  Speaker 1: a way to get soul food in the grocery stores
• 45:00
  Speaker 1: because Ortega has the Hispanic market and Latoy has a
• 45:05
  Speaker 1: Chinese market, but there's no soul food. Well, my mama
• 45:08
  Speaker 1: was from Mississippi and I remember her spending all day
• 45:13
  Speaker 1: keep cleaning greens, clipping them, massaging them, season and the cooking.
• 45:19
  Speaker 1: And I'm alowed, I'm not doing that. I work every day,
• 45:24
  Speaker 1: I got kids, I got stuff to do. I said,
• 45:27
  Speaker 1: we got to find a way to xpite that process
• 45:30
  Speaker 1: if if you're going to have me involved, and and
• 45:34
  Speaker 1: so they said, well, I don't know how to do that.
• 45:35
  Speaker 1: And I said, well, we're going to have to find
• 45:37
  Speaker 1: out how to do that, because the woman in the
• 45:40
  Speaker 1: eighties was not interested in spending four or five hours
• 45:43
  Speaker 1: working on greens. And so I said, here's what we're
• 45:48
  Speaker 1: gonna do. You all work on the technology. I'll work
• 45:51
  Speaker 1: on the marketing and branding. And I did marketing research.
• 45:56
  Speaker 1: I looked into the process of reaching black women who
• 46:00
  Speaker 1: were in the workforce at the time and created the work,
• 46:04
  Speaker 1: the business plan, the branding. And then while I was
• 46:07
  Speaker 1: doing that, they were working on how to preseason vegetables
• 46:13
  Speaker 1: before they're cooked in a can and then cooked them
• 46:16
  Speaker 1: all together in a mass production fashion. And the next
• 46:21
  Speaker 1: thing we know is we are in front of Kroger,
• 46:26
  Speaker 1: my partner, Bill Williams, and myself and I did a
• 46:29
  Speaker 1: presentation to the buyers. All men, no power point, no
• 46:34
  Speaker 1: overhead projector not even a handout, And I was just
• 46:38
  Speaker 1: talking about this niche of why we had to exercise
• 46:41
  Speaker 1: the option right now, how powerful it would be, and
• 46:45
  Speaker 1: it would reach black women all over the country. And
• 46:49
  Speaker 1: so after I asked for questions, all they said was,
• 46:53
  Speaker 1: we're in. We're going to send you in order, and
• 46:56
  Speaker 1: let me tell you something. With Sean, it was just talk.
• 47:00
  Speaker 1: We didn't have the product, and we sat out in
• 47:05
  Speaker 1: front of the Kroger regional office not knowing whether to
• 47:09
  Speaker 1: laugh or cry because we had nothing. And so we
• 47:14
  Speaker 1: were on an accelerated pace to come up with this
• 47:18
  Speaker 1: product so we could deliver. So it took us two
• 47:21
  Speaker 1: years to get through FDA approval with this new disruptive
• 47:25
  Speaker 1: cooking process, and Kroger waited. Kroger waited for us. We
• 47:30
  Speaker 1: debuted in Columbus in the inner City, and our next
• 47:33
  Speaker 1: stop was Atlanta. Now now it was headquarters where in Columbus,
• 47:39
  Speaker 1: Ohio and right in the hood Columbus, Ohio. And how
• 47:43
  Speaker 1: did the name Glory Foods come about? How did that
• 47:45
  Speaker 1: name come out? Well? I knew it had to be
• 47:48
  Speaker 1: a name to have some versatility and flexibility. It also
• 47:52
  Speaker 1: had to resonate with the black community and I don't
• 47:56
  Speaker 1: know how many times we say glory in a in
• 47:58
  Speaker 1: a week's time. We say it all the time, whether
• 48:02
  Speaker 1: it's in reference glory, Gloria, b yeah, yesterday, glory to God. Yes.
• 48:08
  Speaker 1: So that name, plus it was so flexible. It was
• 48:12
  Speaker 1: in the movie with Denzel Washington, it was in so
• 48:16
  Speaker 1: many hymnos and in the Bible. That absolutely so when
• 48:21
  Speaker 1: we got that name and saw that was available, we
• 48:24
  Speaker 1: jumped on it. Well that was smart and so so
• 48:28
  Speaker 1: so that was like you put there what they call
• 48:30
  Speaker 1: the chicken before the call, which became first egg of
• 48:33
  Speaker 1: the chicken. Yea, the train took off the train, so
• 48:39
  Speaker 1: you got out there, miss fancy talker, Miss fancy talker
• 48:42
  Speaker 1: went out. There's talk in front of those mans, all
• 48:44
  Speaker 1: those big old words, and they said sold yea. When
• 48:47
  Speaker 1: I said all wrong, grow African American people in front
• 48:51
  Speaker 1: of the building crime Fryan said, m So, with that
• 48:58
  Speaker 1: being said, what is the next up in there? Because
• 49:00
  Speaker 1: you know this is a major we're talking about food,
• 49:04
  Speaker 1: you're talking about manufacturing, and you're talking about kenning. You're
• 49:07
  Speaker 1: talking about also the whole process of being able to
• 49:11
  Speaker 1: make it taste good like Grandma cooker, your mama cooked it.
• 49:14
  Speaker 1: And also, did you guys already have lined up the
• 49:18
  Speaker 1: selections yams, black eyed peas, pento beans, greens? Are you
• 49:23
  Speaker 1: just had a couple of them? Because I know that
• 49:25
  Speaker 1: it always has to be sampled out by by, you know,
• 49:28
  Speaker 1: by people just say this tastes really good. Tell us
• 49:31
  Speaker 1: about that process. Well, Atlanta was the place that we
• 49:35
  Speaker 1: went to test the recipes. I held a focus group
• 49:39
  Speaker 1: with some of my contacts in the Atlanta market before
• 49:42
  Speaker 1: we actually went with the product line, and I got
• 49:46
  Speaker 1: really really positive responses. So you have to do your
• 49:50
  Speaker 1: marketing research before you jump out there and make that
• 49:52
  Speaker 1: kind of investment. And after we got the feedback from
• 49:56
  Speaker 1: Atlanta and from Columbus, Ohio, which is a more conservative
• 49:59
  Speaker 1: mark get, we knew we were onto something. And then
• 50:02
  Speaker 1: we began to sample the product in various retail outlets.
• 50:07
  Speaker 1: Um And just just to be clear, your path to
• 50:11
  Speaker 1: commercialization is not going to be a straight line. You're
• 50:16
  Speaker 1: going to have detours. You're gonna have detours, You're going
• 50:19
  Speaker 1: to have uh stumbled along the way. And fortunately we
• 50:25
  Speaker 1: had my partners had strong food production background. I'm a
• 50:29
  Speaker 1: marketing person, and so we combined our talents and we
• 50:33
  Speaker 1: jumped over those hurdles. We went through caves and tunnels,
• 50:38
  Speaker 1: but we finally landed in the spot that we wanted
• 50:42
  Speaker 1: to in the beginning. Now, let me be clear, Glory
• 50:46
  Speaker 1: Foods was a marketing company. We didn't have the expertise
• 50:51
  Speaker 1: for the the fixed assets to manufacture these products, so
• 50:55
  Speaker 1: we subcontracted that out to other companies. In In two
• 51:00
  Speaker 1: thousand and ten, the company had reached seventy million dollars
• 51:04
  Speaker 1: in sales in like thirty five states, and we sold
• 51:08
  Speaker 1: it to the greens manufacturer. The lesson here is begin
• 51:13
  Speaker 1: with the end in mind that your aim was always
• 51:17
  Speaker 1: to sell it um. It was started out to be
• 51:20
  Speaker 1: a a family owned kind of business, just like so
• 51:25
  Speaker 1: many food businesses. But as time went on, we realized
• 51:28
  Speaker 1: that there was market value, industry value because this had
• 51:32
  Speaker 1: never been done before. No one had ever preseasoned greens
• 51:37
  Speaker 1: or vegetables and then cooked them in a mass production process.
• 51:42
  Speaker 1: Nobody had done that. And let me just say that
• 51:45
  Speaker 1: there were many vegetable companies that were very angry that
• 51:48
  Speaker 1: we got our foot in the door first and out standing.
• 51:51
  Speaker 1: Like I said, I'm very familiar with the product because
• 51:53
  Speaker 1: of the fact that for two years Uh, you advertise
• 51:57
  Speaker 1: on the Steve Harvy Morning showed, the National h Awards
• 52:01
  Speaker 1: shows Neighborhood Awards, and so you guys had natural instincts
• 52:04
  Speaker 1: about selling your brand to the community and putting it
• 52:07
  Speaker 1: in a positive light in the community. I took that
• 52:10
  Speaker 1: that was my big take aware about the Glory Food's brand,
• 52:13
  Speaker 1: the whole marketing campaign. Now, when you sold the product,
• 52:16
  Speaker 1: it's always like you know, you sell your house. You know,
• 52:20
  Speaker 1: you drive by your house, if they're still taking care
• 52:22
  Speaker 1: of yard like you took care of yard. You know,
• 52:25
  Speaker 1: were there any emotions still tied to it, how they
• 52:29
  Speaker 1: were marking into the product, or how the product was
• 52:32
  Speaker 1: still tasted like it was when you was part of it,
• 52:35
  Speaker 1: or you just washed your hands and walked away. No,
• 52:38
  Speaker 1: I will never wash my hands from Glory Foods because
• 52:42
  Speaker 1: my my heritage are in those products. My mother's recipes
• 52:47
  Speaker 1: are in the product. So never ever would I ever
• 52:51
  Speaker 1: walk away from Glory. Now I don't own it anymore.
• 52:54
  Speaker 1: But when when you start a small business, you always
• 52:57
  Speaker 1: have to say, as I say, have the end in
• 52:59
  Speaker 1: mind that either you're gonna sell it or you're going
• 53:02
  Speaker 1: to transfer it to your heirs. Got to have that plan,
• 53:05
  Speaker 1: and when it popped up in two thousand and ten,
• 53:08
  Speaker 1: we owed it to our investors to take advantage of it.
• 53:12
  Speaker 1: Well good, I'm I'm happy to have this conversation about
• 53:15
  Speaker 1: it because of the fact that you started something, and
• 53:18
  Speaker 1: not many African Americans get to hear an individual who
• 53:22
  Speaker 1: was part of a successful startup. And the thing I've
• 53:25
  Speaker 1: been noticing lately that I'm seeing more and more young
• 53:28
  Speaker 1: entrepreneurs in the business. Why is entrepreneurship important for black people?
• 53:32
  Speaker 1: Are African Americans? Well, you know how we were taught
• 53:38
  Speaker 1: just don't put all your eggs in one back. You've
• 53:41
  Speaker 1: got to have a plan A and a plan B
• 53:43
  Speaker 1: to sustain yourself. And my parents lived by that motto.
• 53:47
  Speaker 1: And when we started asking for money, they started saying,
• 53:50
  Speaker 1: you need to get a job and so right, right,
• 53:53
  Speaker 1: And so I grew up with that work ethic. So
• 53:56
  Speaker 1: my father was a caterer part time. My mother was
• 53:59
  Speaker 1: the first African American avon lady in Evansville, Indiana. And
• 54:04
  Speaker 1: so when I grew up, I knew that I wasn't
• 54:07
  Speaker 1: gonna let one source of income dictate how I was
• 54:11
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