Episode 144: Learning to speak creativity with Larry Robertson

Build a Better Agency Podcast · Jul 9, 2018 · 1h

I've always described our work as being called upon to be creative on demand. Whether an agency employee sits in the creative department, codes apps, builds strategy or works on new business – we are all tasked with being fresh thinkers. Our clients hire us to ask the right questions. We feel the pressure to provide answers or at the very least, to know the next right question. It's incredibly satisfying when a prospect or client says, "I've never been asked that before." My podcast guest Larry Robertson, encourages his clients – and us – to sit with questions – to not look for quick and easy…