Latest / The Loud Lens: Photography's Middle Finger
Going Viral is BS in Photography and BAD for business.
Everyone’s obsessed with going viral—but what happens when your business becomes all about chasing likes instead of serving clients? In this brutally honest episode of The Loud Lens, I dive into why so many photographers (especially here in the UK) are gambling on virality as their main marketing strategy—and why it’s a dangerous trap.We’ll get into:🔥 The good side of going viral (extra revenue streams, ad deals, visibility)🔥 The ugly side (burnout, forgotten clients, unsustainable business)🔥 Why trend-watching matters—and how to use tools like Google Trends, YouTube Trends, TikTok, and…
The skinny
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