Smith Mehta, "The New Screen Ecology in India: Digital Transformation of Media" (British Film Institute, 2023)

New Books in Technology · Oct 15, 2023 · 1h 2m

In The New Screen Ecology in India: Digital Transformation of Media (British Film Institute, 2023), Smith Mehta takes a deep dive into the world of social media platforms and their impact on contemporary film and television production, arguing that they have fundamentally shifted the creator dynamics of these industries. Through first-hand research with creators, platform and portal executives, and intermediaries such as talent agents and multi-channel networks, Mehta develops the concept of the 'new screen ecology'. He reveals how the Indian screen industries are affected by the social…