Episode 2: Retooling and reinventing your agency for the future, with Jason Falls.

Build a Better Agency Podcast · Oct 19, 2015 · 1m

Jason Falls is one of the most widely read and respected voices in digital marketing and social media industries today. He leads digital strategy for Elasticity and he also shares his no-nonsense ideas regularly on his own website, www.jasonfalls.com. He is the author of some great books, including "No Bullshit Social Media" and "The Rebel's Guide to Email Marketing." What you'll learn about in this episode: Why social cannot be an upsell The benefits of putting your pride aside, admitting you can't do everything, and partnering your agency up with other agencies Why you need to be truly…