Latest / School of Sales by Macy McNeely
$475K 'Launch' Debrief: Part 2 of 2 with Jordan Perry
In this week's episode, we sit down with the absolute queen of ads - Jordan Perry. Jordan is a School of Sales alum + current Academy student. She walks us along the journey of how she sold Macy + Kat on the need for digital marketing (and believe me, it was a tough sell), and how those ads worked congruently with other efforts to net our biggest launch yet!In this episode, we cover:how conversations translated into paid ads that workedthe importance of working hand in hand with someone you trustwhy going to market is vital in knowing how to posture your messageWe've said it once and we'll…
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