Aged 35 in 2003, had an opportunity to start up an integrated communications agency that gives clients a competitive marketing advantage. Started with a multimillion-dollar client & grew 3 FTE to 50 FTE in 18 years. (Susan Groeneveld)

Grow A Small Business Podcast · Jun 20, 2021 · 1m

In this episode, I interview Susan Groeneveld, the Co-founder of WS | Marketing With Soul based in Calgary, Alberta, Canada. WS is an integrated communications agency that gives clients a competitive marketing advantage by means of finding solutions to marketing complexities. Susan is an expert in marketing consultancy, business model development, and marketing outcome approaches. The agency was born in 2003 when the president of an old agency suggested starting up this business. It was an opportunity for them and that's how the world of marketing has started. They started with only 3 FTE…