Latest / The Steve Harvey Morning Show / Navarr Grevious & Mikael Pyles founders “QuickLiq”
Transcript
- 0:04Speaker 1: Welcome to Money Making Conversations. It's the show that she
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- 0:10Speaker 1: Brandon expert Rashan McDonald. I will know he's giving me
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- 0:29Speaker 1: we come. Welcome to Money Making Conversation. I am your host,
- 0:32Speaker 1: ros Sean McDonald. It's important to understand that everybody travels
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- 0:45Speaker 1: your own. Now you can be motivated by the success
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- 0:54Speaker 1: need to start planning your own goals and be committed
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- 0:58Speaker 1: my shows about their for their dreams, some of them
- 1:01Speaker 1: start right away, some of them will set back this dream.
- 1:04Speaker 1: For these two gentlemen on my call today started in
- 1:08Speaker 1: and win the year. But next two guests on DeVore
- 1:11Speaker 1: Grievous and Mikale Piles. There two HBCU Grass and Fraternity
- 1:16Speaker 1: brothers Cafe Alpha side Fraternity to ink. You know I'm
- 1:19Speaker 1: gonna make a man. But you know I got love
- 1:21Speaker 1: for nat Level who found it quickly while attending Clark
- 1:24Speaker 1: Atlanta University in Atlanta, Georgia in two ten. The company
- 1:28Speaker 1: is a digital platform for wine, beer and spirit delivery
- 1:31Speaker 1: that operates out of Miami, Florida, and while and while expanding,
- 1:35Speaker 1: they will be in Georgia early one quickly. It's the
- 1:39Speaker 1: first black owned online alcohol marketplace and seeks to make
- 1:42Speaker 1: arder and alcohol easy and convenient while being committed to
- 1:46Speaker 1: growing the culture of drinking responsibily. That's always important, please
- 1:50Speaker 1: working to money making conversations. NEvAr Grievous and Michael Piles Piles.
- 1:55Speaker 1: That's your name, right, you did? You did? Thank you
- 1:58Speaker 1: so much so as to be well, you know, grieveous. Uh,
- 2:04Speaker 1: you know I either work on that name. You know
- 2:06Speaker 1: that was a so HPCU guys, Atlanta, Georgia and uh okay,
- 2:17Speaker 1: you guys were concerned about liquor delivery. It's talk to me.
- 2:23Speaker 1: I'll started the ball well actually quickly suceptualized. In eleven.
- 2:29Speaker 1: It was right Michael I graduated from clark Man University,
- 2:33Speaker 1: was at a social gathering and everything was going fine
- 2:36Speaker 1: and well, and the party started to die down because
- 2:38Speaker 1: it was no more liquor available. And at the time,
- 2:41Speaker 1: my cow, myself, nobody wanted to make the liquor delivery.
- 2:44Speaker 1: And we just thought, what if we had a website
- 2:46Speaker 1: that we can go on and have all delivery on it.
- 2:48Speaker 1: We can call what the lit circuit deliver alcohol to us. Again,
- 2:52Speaker 1: this is in two thousand eleven, before its times, before
- 2:55Speaker 1: uh East door dash a police. It was a lot
- 2:58Speaker 1: of legality back in two thousand. So that's the party,
- 3:01Speaker 1: you know, died down and there was no solution. Fast
- 3:04Speaker 1: forward is when it became legal. Party companies like ourselves
- 3:09Speaker 1: partner with alcohol store or all sorts to make deliveries
- 3:12Speaker 1: and that's kind of what we started Hit the Running.
- 3:14Speaker 1: I live out here in Miami. We operate and headquarter
- 3:16Speaker 1: in Miami Beach. We started off as just an accohol
- 3:18Speaker 1: delivery and eighteen. But as we started to grow, as
- 3:21Speaker 1: started to change and start the partner with ross Here's company.
- 3:24Speaker 1: So now we're a full transparent Allline is a marketplace
- 3:27Speaker 1: for beer, wine and spirits. Now you know he did it?
- 3:32Speaker 1: All that information up either talking man. Now somebody coming
- 3:38Speaker 1: and talking north. But Carrio come out of the back.
- 3:45Speaker 1: Whoa man, y'all down? That was all those beautiful women,
- 3:52Speaker 1: y'all pick the right sitting to kick off this business.
- 3:55Speaker 1: Tell tell everybody starting in Miami down there, because when
- 3:58Speaker 1: I say beautiful women, you guys both know I am
- 4:01Speaker 1: not lying. Listen, listen. You know. The good thing is
- 4:06Speaker 1: my eyes are working, so you I can tell you, sir,
- 4:09Speaker 1: you are not lying. However, however, just as a copy
- 4:13Speaker 1: I am married, you know, so you know I look,
- 4:16Speaker 1: but don't test um starting in Starting the business in
- 4:22Speaker 1: Miami was really not only just a blessing for us,
- 4:25Speaker 1: but a no brainer business wise. Miami is a multicultural,
- 4:31Speaker 1: uh megaplex when it comes to demographics and age groups
- 4:37Speaker 1: and people through all different cultures and walks of life.
- 4:41Speaker 1: So starting a business in a melting pot like Miami
- 4:45Speaker 1: proved to be very very successful. From us, not just
- 4:48Speaker 1: from a sales and revenue standpoint, but from a standpoint
- 4:53Speaker 1: of business analysis. A large part of what Quickly does
- 4:57Speaker 1: is trying to make the world of adult beverages more
- 4:59Speaker 1: convenient and accessible for our customers. So being able to
- 5:04Speaker 1: work with Hispanic customers and black and brown customers and
- 5:08Speaker 1: white customers as well, you know, all coming together in
- 5:11Speaker 1: Miami has been a great success for us to get
- 5:15Speaker 1: the business up and running and see how our products
- 5:18Speaker 1: interacts with people from all different walks of life, and
- 5:21Speaker 1: also international as well, because that's the beauty of starting
- 5:24Speaker 1: in Miami. You know, you have that Brazilian brace, that
- 5:27Speaker 1: Cuban base. You know, it's like, like you said, a
- 5:30Speaker 1: melting pot, but also domestically as well as internationally. It's
- 5:34Speaker 1: a great spot to go there. Now, you said thevar
- 5:36Speaker 1: you were already down there. Yeah, I didn't living in
- 5:39Speaker 1: Miami five years now, and so to launch it down there.
- 5:43Speaker 1: The whole concept of I want to step back for
- 5:46Speaker 1: a man, because I want to go back to twenty
- 5:48Speaker 1: twenty level and the HBCU experience, the black fraternity experience,
- 5:53Speaker 1: because you know, I remember making Silti fide problem member,
- 5:55Speaker 1: as you are problem members of Calfia side and the
- 5:58Speaker 1: thing about in you know, hpc USE somehow started getting
- 6:04Speaker 1: donations and people of corporate right corporations start recognizing the
- 6:08Speaker 1: need to connect whether diversity. How did that affect you?
- 6:12Speaker 1: And I'll let you start in the volu And definitely, Michael,
- 6:15Speaker 1: I wanted to hear your reaction to this as well
- 6:17Speaker 1: on hpc US and how it seemed to And it
- 6:20Speaker 1: was before we had a vice president elect in Kamala
- 6:25Speaker 1: Harris from Howard University, so this was this was momentum
- 6:28Speaker 1: before her. So talk about in the vault. Yeah, I
- 6:32Speaker 1: mean that's the whole beauty is going to ABC. For me,
- 6:35Speaker 1: it's the relationships that you know, I established what going
- 6:37Speaker 1: to clark Land University and just you know, being a
- 6:40Speaker 1: part of Gap Alphacie. You know, I met other fraternity
- 6:42Speaker 1: brothers across you know, the US, and for us, you know,
- 6:46Speaker 1: just being able to extend, extend you know, our brand
- 6:50Speaker 1: and company you know as a whole you know, from
- 6:53Speaker 1: hpc USE establishment, it just meant the lock for us. Yeah,
- 6:59Speaker 1: you know, um, just just to its found on that
- 7:02Speaker 1: as well. Coming from an HBCU background, it really fuels
- 7:08Speaker 1: our fire when it comes to starting this business, growing
- 7:12Speaker 1: this business, being entrepreneurs, and having a platform to really
- 7:15Speaker 1: inspire and motivate other folks that look like us, that
- 7:19Speaker 1: have similar backgrounds as us. I'm sure you know Sean
- 7:22Speaker 1: that you know, the black and brown community in business,
- 7:25Speaker 1: especially in the tech world, in the entrepreneurial world, we're
- 7:29Speaker 1: majorly underrepresented. And so coming from PARKT. Landing University, you know,
- 7:34Speaker 1: a HBCU that was founded on the principles of you know,
- 7:39Speaker 1: the Christian Church and the ideals of young black men
- 7:43Speaker 1: and young black women having all of the same opportunities
- 7:47Speaker 1: as as the as their majority counterparts. You know, it's
- 7:51Speaker 1: very important for us to reach back to the ABC community,
- 7:54Speaker 1: to the Greek community, to our communities that we grew
- 7:57Speaker 1: up in and show them that we can make away
- 8:01Speaker 1: in tech in business, and we've been able to do that.
- 8:05Speaker 1: You know, we're extremely proud of the fact that we
- 8:08Speaker 1: built quickly from the ground up without any outside or
- 8:12Speaker 1: private funding. We're completely self funded up until this point.
- 8:16Speaker 1: You know, we have women on our chief executive board.
- 8:20Speaker 1: You know, we have black people on our chief executive
- 8:22Speaker 1: board from an h b c U s and we're
- 8:24Speaker 1: just very proud of that because we don't see enough
- 8:27Speaker 1: people in the market that look like us, and we
- 8:29Speaker 1: want to change that. What we would change that now?
- 8:32Speaker 1: Now nov are he's been time over in China. Now
- 8:36Speaker 1: I'm trying to figure out how he go over to Beijing.
- 8:40Speaker 1: He was h b c U beig now and I
- 8:43Speaker 1: amn't now now you you you're something else. Talk about
- 8:47Speaker 1: that experience because I always tell people, I remember when
- 8:49Speaker 1: I left my job and uh ibm to tell jokes,
- 8:52Speaker 1: you know, gonna be the next Adye Murphy. But it
- 8:55Speaker 1: was a lot of unknown to that and because you
- 8:56Speaker 1: don't know when you walk going to next year, you
- 8:59Speaker 1: don't know what no known a black man going to China?
- 9:03Speaker 1: Why me? Now, I'm very adventurous. I love you know,
- 9:08Speaker 1: trying something new, going somethingwhere else that I've never been.
- 9:12Speaker 1: And uh, for me, China was was open. Was an
- 9:14Speaker 1: open experience for me over my eyes because a lot
- 9:16Speaker 1: of things we say, for granted, you know, working uh
- 9:19Speaker 1: in the bathroom, eating is things that they don't have.
- 9:22Speaker 1: You know, these kids, they're kids when I say, fourteen
- 9:24Speaker 1: thirteen years old, working sixteen hour ships NonStop and scared
- 9:28Speaker 1: to speak to people. And you come here in America
- 9:30Speaker 1: where you know we're they're requiring about eight hour ships
- 9:33Speaker 1: or seven hour ships. Uh. And it's a lot of
- 9:35Speaker 1: things just say for granted. So that really shifted my
- 9:37Speaker 1: paradigm and just changed my way of looking at life,
- 9:40Speaker 1: and uh really allowed me to take a lot of
- 9:42Speaker 1: things that we take for granted here in the US
- 9:43Speaker 1: and to run with it, because you know, I not
- 9:45Speaker 1: to not to make that same you know, mistake that
- 9:48Speaker 1: I made her have to had that same type of
- 9:51Speaker 1: energy or I just want to carry an energy over
- 9:53Speaker 1: from China to uh to America, because like I said,
- 9:55Speaker 1: there's a lot of things that we take for granted
- 9:57Speaker 1: that we could be you know, using to our full
- 9:59Speaker 1: advantage here. What when you say that take for granted,
- 10:01Speaker 1: you know, because you know, we take air condition for granted.
- 10:05Speaker 1: We take a toilet supposed to be a bathroom supposed
- 10:08Speaker 1: to be in your house. You know, you know what
- 10:10Speaker 1: what what what are some of the things if you said,
- 10:12Speaker 1: there's top three things that we take it that we
- 10:14Speaker 1: take for granted the United States that we should appreciate
- 10:17Speaker 1: more precise democracy? Uh, Like I said, one, like you said,
- 10:21Speaker 1: just the bathroom, the way we use the bathroom is
- 10:23Speaker 1: totally different. Uh. You know, the comfort. I just said,
- 10:27Speaker 1: it's totally different from the China experience and how you
- 10:29Speaker 1: use the bathroom, so I use the bathroom here in America.
- 10:31Speaker 1: That was just a totally high opener because, like I said,
- 10:33Speaker 1: I'm sanitary. You know, our work life schedule, you know,
- 10:36Speaker 1: we have work life balanced. Sword to say here in America,
- 10:38Speaker 1: where you know, work eight hour shifts, work four hours
- 10:40Speaker 1: a weekend, we think, you know, that's you know, good balance.
- 10:43Speaker 1: Whereas in China they're working sixty eight hour shifts like
- 10:45Speaker 1: it's the norm, and you know they're not even you know,
- 10:47Speaker 1: it's coming up for their breaks like thirty minutes. And
- 10:50Speaker 1: I go to some of these you know, some of
- 10:51Speaker 1: these places I was going to China. You know, these
- 10:53Speaker 1: their customers were scared to speed outside of you know,
- 10:55Speaker 1: outside of their work because this is what they were stricting,
- 10:57Speaker 1: you know, what they had to do. So that kind
- 10:59Speaker 1: of just my eyes is just like, man, those things
- 11:01Speaker 1: that we take for granted to work hours, how we eat, Uh,
- 11:05Speaker 1: you know, shower like I said, they're taking showers outside
- 11:08Speaker 1: some of them in certain certain places. Uh. And then
- 11:10Speaker 1: also like I said, it's it's crazy because in China,
- 11:13Speaker 1: is is is a communes place, so you know, just
- 11:17Speaker 1: driving cars. They only can have, you know, driving cars
- 11:19Speaker 1: six days out of the week. Uh, the seventh day
- 11:21Speaker 1: they can't drive because of the population. So it's just
- 11:23Speaker 1: a lot of regulations that they have to follow on
- 11:25Speaker 1: the bide by that here in America week you know
- 11:27Speaker 1: obviously had a free the freedom do whatever we want. Wow,
- 11:31Speaker 1: now Mr Pie corporate man talking sir. So that's why
- 11:35Speaker 1: I love talking about because you guys, and that's why
- 11:38Speaker 1: I feel you guys are gonna be successful because I
- 11:40Speaker 1: always tell people, you know, when you've got people with
- 11:42Speaker 1: so many different unique ideas and you're willing to compromise
- 11:46Speaker 1: and combine those ideas because I look at the international flavor.
- 11:50Speaker 1: I don't getting the fall he's international flavor. You know,
- 11:53Speaker 1: it's just he's both of you guys went to the
- 11:55Speaker 1: HBU school and then you come from a corporate perspective,
- 11:58Speaker 1: you know that corporate breath. Explain how that's being an
- 12:01Speaker 1: asset to you and building out debuts in the quickly.
- 12:06Speaker 1: Absolutely absolutely so. You know, I was very fortunate to
- 12:09Speaker 1: be able to cut my teeth in the corporate world
- 12:12Speaker 1: working for large fortune fifty and fortunate one corporations such
- 12:17Speaker 1: as Target at their corporate headquarters. Uh. It allowed me
- 12:20Speaker 1: as a young man because I started working in the
- 12:22Speaker 1: corporate world right out of college two years old. Um,
- 12:27Speaker 1: I got got into it and had a lot of
- 12:28Speaker 1: responsibility as a young man in a very big pond.
- 12:32Speaker 1: And what it what it taught me was a few things.
- 12:35Speaker 1: In order to make a company work and thrive, you
- 12:39Speaker 1: need collaboration, You need teamwork, You need a diverse set
- 12:44Speaker 1: of individuals with different backgrounds, just like you said, you know, Navarre,
- 12:48Speaker 1: bring something totally different to quick Lick than I do.
- 12:51Speaker 1: And that goes for all of the people on our
- 12:53Speaker 1: executive board and just on our team in general. And
- 12:56Speaker 1: another thing that getting my start in the corporate world
- 12:59Speaker 1: showed me was just to have polished and professionalism. You know,
- 13:04Speaker 1: for us as African American men really trying to revolutionize
- 13:09Speaker 1: an industry that thousands of very years old, like alcohol,
- 13:13Speaker 1: we have to work that much harder and be that
- 13:16Speaker 1: much more tight and polished and refined in order for
- 13:19Speaker 1: people to take us seriously and in order to grow
- 13:22Speaker 1: this business and make the connections we need to take
- 13:25Speaker 1: this business to the next level. And so getting that
- 13:28Speaker 1: experience allowed me to work with people from all different backgrounds,
- 13:32Speaker 1: people not just from HBCUs like myself, but also the
- 13:35Speaker 1: Harvards of the world and the Yales, and that sort
- 13:39Speaker 1: of experience was invaluable. And then the last thing that
- 13:42Speaker 1: working in corporate showed me Rushan was that working in
- 13:46Speaker 1: the corporate world was great as a young man, but
- 13:50Speaker 1: in order to truly establish generational wealth, which is me
- 13:54Speaker 1: and the Oars goal in life, to have a legacy
- 13:56Speaker 1: to lead to our family and our kids and our community,
- 14:00Speaker 1: you need some branch out on your own and taking
- 14:02Speaker 1: ownership of something. So corporate gaming the background and the Polish,
- 14:07Speaker 1: but it also gave me the motivation to say, you
- 14:09Speaker 1: know what, if I want to get compensated the way
- 14:11Speaker 1: I deserve to be compensated, if I want to build
- 14:14Speaker 1: generational wealth, I can't do that working under someone. I
- 14:17Speaker 1: got to get out and bet on myself and grow
- 14:20Speaker 1: a business like we did with Quickly. It's finally here
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- 16:21Speaker 1: what you just said, um COVID eighteen. COVID eighteen, we
- 16:27Speaker 1: saw you know, the ability to do curve side delivery,
- 16:32Speaker 1: online delivery. Have you know Amazon gonna be announcing where
- 16:35Speaker 1: they're gonna they're gonna drone in deliveries to people homes
- 16:39Speaker 1: probably in late What impact? They said? Time is everything?
- 16:44Speaker 1: Being able to pivot is everything. The covid situation with
- 16:48Speaker 1: the launch of your delivery of Quicklick, talk about the
- 16:52Speaker 1: advantages of that timing to the positive impact on your business. Yeah,
- 16:59Speaker 1: so really it was divine time. And to say saying
- 17:01Speaker 1: true for I mean we you know said because exceptionalized
- 17:05Speaker 1: quickly in two thousand and eleven, it became mount in tea.
- 17:08Speaker 1: And when the pandemic happen, you know, hit us all,
- 17:11Speaker 1: you know, by a storm. We had to take a
- 17:12Speaker 1: step back. We actually shut down operations for two days
- 17:15Speaker 1: and kind of get an understanding of what was going
- 17:16Speaker 1: on with COVID where we had to put had to
- 17:18Speaker 1: make sure all our bluey drivers had mass and loves
- 17:21Speaker 1: of the time. But after we got a better understanding
- 17:23Speaker 1: of the pandemical was going on and really you know,
- 17:25Speaker 1: hit like a light slitch. It became a necessity for
- 17:27Speaker 1: all delivery. Especially with everything going on, Customers no longer
- 17:31Speaker 1: wanted to you know, make get up off their house
- 17:34Speaker 1: and go to the liquor story to get to the bottom.
- 17:36Speaker 1: So now having quickly got an option where you know,
- 17:38Speaker 1: they can select their best beer wine experience with just
- 17:40Speaker 1: a click from their website or from their phone, we
- 17:43Speaker 1: made that option and really you know, rambled. We had
- 17:46Speaker 1: to make some you know, maneuvers within our business model
- 17:48Speaker 1: for but that's the most part. They worked in our
- 17:52Speaker 1: favorite that were just divine time and the bus keeping
- 17:54Speaker 1: putting their head down. And now that when we looked up,
- 17:56Speaker 1: you know, it was just the perfect time and for
- 17:58Speaker 1: the pandemic that happening for Quickly, that's wrong. Now with
- 18:02Speaker 1: that being said, Okay, when I go to a website
- 18:05Speaker 1: that sales literally it says click right here. If you're
- 18:07Speaker 1: a team click you know identified. So my number one
- 18:11Speaker 1: thought is, okay, who do you don't buy in your
- 18:14Speaker 1: liquor that there's a question these deliveries. How do you
- 18:17Speaker 1: protect yourself? Mr Piles, Yes, sir so um, that's a
- 18:21Speaker 1: great question. And in this business, you know, age verification,
- 18:26Speaker 1: we call it age gating, meaning you know, if you're
- 18:29Speaker 1: not of age to drink, you can't you can't be
- 18:32Speaker 1: on our website, you can't get our product. We don't
- 18:34Speaker 1: even want to talk to you over the phone. You know,
- 18:36Speaker 1: Quickly has a huge corporate responsibility to make sure that
- 18:40Speaker 1: we are being gate keepers, um, to make sure that
- 18:43Speaker 1: folks of drinking age, not miners of drinking age, have
- 18:47Speaker 1: access to our products. So what we do is we
- 18:50Speaker 1: have lots of different age s gating sets in the process.
- 18:55Speaker 1: In order to order from myself as soon as you
- 18:57Speaker 1: go to our website or as soon as you go
- 18:59Speaker 1: to our act, it's gonna ask you before you can
- 19:02Speaker 1: even see the website, are you over twenty one years old?
- 19:06Speaker 1: That's the first step, and then you can you know,
- 19:09Speaker 1: once you verify you are, you can go ahead and
- 19:11Speaker 1: browse our inventory, see what you like to order, and
- 19:14Speaker 1: before you check out, you have to verify again. And
- 19:17Speaker 1: then before our delivery drivers give you the bottles, they're
- 19:22Speaker 1: gonna check your I D. So we have at least
- 19:25Speaker 1: three steps in our age verification process at all times.
- 19:30Speaker 1: That's awesome. Now, so I'm about to talk about coming
- 19:32Speaker 1: to Atlanta. I gotta go to the single gul here.
- 19:34Speaker 1: I'm sorry, sir, you you showed me the ring. So
- 19:38Speaker 1: this I know this February campaign and got nothing to
- 19:40Speaker 1: do with you. That's all of all right there, that's
- 19:47Speaker 1: all I think that for a fact, it would look
- 19:51Speaker 1: to because Atlanta. You know, you guys are coming to
- 19:54Speaker 1: uh Atlanta February with a campaign called shoot Your Shot.
- 19:57Speaker 1: I I it sounds like a lot of and the
- 20:00Speaker 1: campaign and getting eyeballs and getting engagement is always the
- 20:04Speaker 1: key to make it the happ But talk about the
- 20:06Speaker 1: shoot your Shot campaign? Yeah, So like I said, we're
- 20:09Speaker 1: assigned to the extends to UH Atlanta. You know, Mi
- 20:13Speaker 1: Tell and I both want to Clarkland University, So Atlanta's
- 20:15Speaker 1: home for us. And we thought of a dope marketing campaign.
- 20:18Speaker 1: Caned shoot your shots amountain time's day? Now it's shoot
- 20:24Speaker 1: your shot. It's not just to shoot your shot. You know,
- 20:26Speaker 1: you got the girl or the girlfriend and the girls
- 20:28Speaker 1: you're gonna maro and there's all sue your shot at
- 20:30Speaker 1: businesses and you know, companies and industries that you probably
- 20:32Speaker 1: want to you know, you know, pay way for it
- 20:34Speaker 1: getting or get into UH. So it's more. It's much
- 20:37Speaker 1: more than just shoot your shot for amount of time's day.
- 20:39Speaker 1: But yeah, it's the campaign that we're running. Were we
- 20:41Speaker 1: sending out emails marketing the last to get the customers engaged?
- 20:45Speaker 1: Uh And like I said, we'd love to shoot our shot,
- 20:47Speaker 1: you know, in the Atlanta basket and see what transports
- 20:51Speaker 1: for me. It's awesome. I there, I'm just gonna let
- 20:53Speaker 1: you what they sent me. The ball is at the
- 20:55Speaker 1: top of February quickly. Would want to shoot your shot campaign?
- 20:59Speaker 1: Were you encourage supporters to send their favorite beverage to
- 21:03Speaker 1: their crush and on their crush, not business, not cousin
- 21:08Speaker 1: their crushed and on our Valitiz's day Quickly has been
- 21:11Speaker 1: operating in South Florida for over a year and we're
- 21:13Speaker 1: launch of fishing in Atlanta and February. You know, I'm
- 21:17Speaker 1: having fun with you guys, and like I said, I'm
- 21:19Speaker 1: just bringing that up and just having more fun. But
- 21:21Speaker 1: when I see a good campaign and we know that,
- 21:24Speaker 1: and then the month of February especially, valortized that you
- 21:27Speaker 1: can't find a restaurant, they also die if you don't
- 21:29Speaker 1: have a restaurant on the day of you trying to
- 21:31Speaker 1: take your girl out, you can stay home with your girl.
- 21:34Speaker 1: And now we're being able to realize that putting that
- 21:37Speaker 1: campaign out, what can I do for you? I love
- 21:40Speaker 1: to be able to put you on my social media
- 21:41Speaker 1: or you're putting banners. What marketing techniques are you using
- 21:44Speaker 1: not only nationally because you know, but also in the
- 21:47Speaker 1: local Atlanta market that I can help you out with. Oh,
- 21:51Speaker 1: that's that's really really great. We would really appreciate that.
- 21:54Speaker 1: You know, one thing that we really utilize in order
- 21:58Speaker 1: to connect with customers and spread our man says far
- 22:00Speaker 1: and wide, is our social media. So we would encourage
- 22:04Speaker 1: you as well as all of your followers of your platform,
- 22:07Speaker 1: to follow quick Lick on Instagram at quick lick Underscore.
- 22:11Speaker 1: We can also be found on Facebook, Uh get quicklick
- 22:15Speaker 1: and look on our website www dot gets quick lick
- 22:19Speaker 1: dot com. That's www dot get quick lick dot com.
- 22:23Speaker 1: We're gonna be doing a very strong media push on
- 22:28Speaker 1: our social media platforms, especially Instagram. We're gonna have some
- 22:32Speaker 1: creative stories, some fresh content, some interactive content where people
- 22:36Speaker 1: can see, you know, recipes and how to engage with
- 22:39Speaker 1: our campaigns like shoot your shot and so if you
- 22:42Speaker 1: can follow us, you know, repost something that we're doing
- 22:46Speaker 1: on our online platform, that would be a huge, huge boom.
- 22:49Speaker 1: But you're gonna start to see a lot of great
- 22:52Speaker 1: content coming out of the end of this month as
- 22:55Speaker 1: we get into February, which is not only the launch
- 22:58Speaker 1: of Quicklick in Atlanta, which we're extremely proud and excited for,
- 23:03Speaker 1: but also Black History Month. It was it was actually
- 23:06Speaker 1: a strategic for us to pick in February because once again,
- 23:10Speaker 1: you know, we always want to illuminate the fact that
- 23:13Speaker 1: we are a black owned company, you know, operating as
- 23:17Speaker 1: a bootstrap, self funded organization. And this day and time,
- 23:22Speaker 1: and so we want to pay homage to the people
- 23:24Speaker 1: like Dr Martin Luther King into all of the great ancestors.
- 23:28Speaker 1: You know that that led the way for us to
- 23:31Speaker 1: be able to have a business in a platform like this.
- 23:34Speaker 1: What is it important? You know? We uh one man,
- 23:38Speaker 1: If you don't understand what each month means, you have
- 23:41Speaker 1: you know, you have a Father's Day, got Mother's Day
- 23:43Speaker 1: coming up, got Easter, and one of those days in
- 23:45Speaker 1: a marketing has to be a tool you used to
- 23:49Speaker 1: you know, gain leverage for your brand. You know, you know,
- 23:51Speaker 1: Mother's Day, Father's Day, Black Music, Moth in June, all
- 23:56Speaker 1: those days means something. So now, strategically, when you guys
- 24:00Speaker 1: are sitting down looking at your calendar, how did y'all
- 24:02Speaker 1: look at strategy? Like like I said, like you just
- 24:05Speaker 1: told me Black History Month. I just talked to Navarre
- 24:08Speaker 1: about the Valatives Day. So real, there's two things going
- 24:11Speaker 1: on there. You locked strategically in Black History Mond, but
- 24:14Speaker 1: you're taking advantage of the relationship. February is also known
- 24:17Speaker 1: as a relationship month. So how do you look at
- 24:20Speaker 1: strategized and moving forward? You got Miami on lock. You're
- 24:23Speaker 1: about to move to Atlanta, Old stomping grounds or fraternity
- 24:28Speaker 1: brothers are gonna come to your aid or alumni alumni
- 24:31Speaker 1: from from that whole Spellman More House, Clark, Atlanta, It's
- 24:36Speaker 1: gonna come to your aid. What's the what's the future
- 24:38Speaker 1: of Quickly in the southeast part of the country. Absolutely
- 24:43Speaker 1: that that's a that's a wonderful question, and it was
- 24:45Speaker 1: actually you lead right into where I wanted to go
- 24:48Speaker 1: with the relationships. One of the biggest differentiators for a
- 24:52Speaker 1: Quickly versus our competitors is that we are a lifestyle brand.
- 24:57Speaker 1: What that means is we go the extra mile to
- 25:00Speaker 1: truly connect with our customers and our brand partners and
- 25:04Speaker 1: our account partners in a very local and organic way.
- 25:09Speaker 1: We don't operate like just a corporate business. Even though
- 25:13Speaker 1: I have a corporate background, you know, that's not who
- 25:16Speaker 1: we are. We came from the HBCU World Clark in
- 25:19Speaker 1: Landing University, where our bands were. You know, you go
- 25:23Speaker 1: to homecoming to watch the band, not necessarily the football game, right.
- 25:27Speaker 1: We come from the background of having that flavor, that coolness,
- 25:30Speaker 1: that slag, and that's how we brand the company as well.
- 25:34Speaker 1: So to answer your question, and from a strategic standpoint.
- 25:37Speaker 1: We're always looking at how can we transcend just the consumer,
- 25:43Speaker 1: the normal corporate consumer interaction and truly differentiate ourselves from
- 25:48Speaker 1: our competitors. Well, one of the main ways we do
- 25:51Speaker 1: that is by having the shoot your shot campaigns, which
- 25:55Speaker 1: resonate with people whether you're in a relationship or single
- 25:59Speaker 1: like my man in the bar. You know. We we
- 26:01Speaker 1: also look at the calendar, like you said, Roshan in
- 26:04Speaker 1: every quarter, we're looking at what's going on, you know,
- 26:07Speaker 1: Super Bowl? What what are things that can connect quickly
- 26:11Speaker 1: on a real visceral level with our customers because that's
- 26:16Speaker 1: the thing about the alcohol industry, and that's why we
- 26:18Speaker 1: love it. Alcohol brings people together, whether you're celebrating, whether
- 26:22Speaker 1: you're commiserating, you know, whatever you're going through, you can
- 26:27Speaker 1: have a libation as long as you're doing it responsibly,
- 26:30Speaker 1: and we want to be a connector for that in
- 26:33Speaker 1: a in a responsible way. I love because a quickly
- 26:37Speaker 1: is not about color. You know, you know, you can
- 26:40Speaker 1: every month, you know, uh st Patty's Day. Okay, that's right,
- 26:46Speaker 1: that's on your that's a great liquor drinking muk okay.
- 26:49Speaker 1: And so that's what I love about it when you
- 26:51Speaker 1: look at the diversity and the and the potential explosion
- 26:55Speaker 1: of this business, especially COVID. A lot a lot of restrictions,
- 26:58Speaker 1: the curb side lifestyle, the touchless delivery, contact delivery, that's
- 27:05Speaker 1: people are seeking. Now. I know when I get my
- 27:08Speaker 1: car washing, I just drive right on the I just
- 27:10Speaker 1: hit my credit card. I don't let nobody come in
- 27:11Speaker 1: inside my car no more. And we know that lifestyle
- 27:14Speaker 1: it's not going to change, you know, with the vaccination
- 27:17Speaker 1: raid and even after you get vaccinated, they tell you
- 27:20Speaker 1: still wear a mask, so that means that a lot
- 27:22Speaker 1: of procedures are gonna be It's it's I'm just I
- 27:26Speaker 1: just want to say congratulations, you know, because a lot
- 27:28Speaker 1: of good ideas, the other people tend to get them,
- 27:32Speaker 1: and you guys are saying at the cups of a
- 27:34Speaker 1: great idea, not just a good idea, a great idea.
- 27:37Speaker 1: And I'm just letting you know I developed money making
- 27:39Speaker 1: conversations because to me, speaking to YouTube or like you're
- 27:42Speaker 1: the stars. You always see your people on the big screen.
- 27:46Speaker 1: But you know, you make, you pay taxes, you employ people,
- 27:49Speaker 1: you keep this company moving, and more important, as black men,
- 27:53Speaker 1: you make us proud and don't stop hanging out in
- 27:57Speaker 1: chime with Noval. You know, no, but thank you for
- 28:04Speaker 1: coming on Money Making Conversations man. But again, I'm very honest.
- 28:07Speaker 1: I have like one point six million people I controlled
- 28:10Speaker 1: within my Money Making Conversation platform, from newsletters, to social
- 28:14Speaker 1: media to to like my podcast and my radio syndication.
- 28:18Speaker 1: So I extend that free charge. It's not about me
- 28:22Speaker 1: trying to get something out of it. It's about me
- 28:24Speaker 1: trying to grow your brand and also give you a
- 28:26Speaker 1: voice that you can turn to and also a person
- 28:29Speaker 1: that and I've created this platform to mentor people, and
- 28:32Speaker 1: I feel like it's a mentorship that I'm extended to
- 28:34Speaker 1: you guys because I'm excited. I want you to grow
- 28:36Speaker 1: as big as you can. And if you take one
- 28:39Speaker 1: of my ideas and make a million dollars, I'm gonna
- 28:41Speaker 1: be the first one to give you the knuckle sand
- 28:43Speaker 1: which you say. Man, thank you, because if we're just
- 28:45Speaker 1: sitting over here doing nothing congratulation, you know, we really appreciate.
- 28:50Speaker 1: I just wanted to say, you know, first and foremost,
- 28:52Speaker 1: thank you so much for taking the time to speak
- 28:55Speaker 1: with us. You know, I have seen your your your
- 28:57Speaker 1: videos and heard your podcast and senior reach with folks
- 29:02Speaker 1: like Steve Harvey and Stephen A. Smith, And it's just
- 29:05Speaker 1: amazing to be in a position to speak to such
- 29:08Speaker 1: an accomplished and decorated brother like yourself. So thank you
- 29:11Speaker 1: so much for this platform. You know, we're at the
- 29:13Speaker 1: point in this company where we're trying to grow this
- 29:16Speaker 1: thing big, you know, like I said, we're trying to
- 29:18Speaker 1: grow a legacy with quick Lick. And even though we've
- 29:21Speaker 1: been self funded to this point, now we are actively
- 29:25Speaker 1: and aggressively looking for investor partners to invest in this
- 29:28Speaker 1: company because we want to take this thing to the
- 29:30Speaker 1: next level. Not just in Atlanta, we want to go
- 29:33Speaker 1: We want to cover the whole Southeast. We want to
- 29:35Speaker 1: get out to the West Coast at the end of
- 29:37Speaker 1: this year. So we have dreams of grandeur and people
- 29:40Speaker 1: like yourself, I can't think enough for giving us a
- 29:43Speaker 1: platform to get our business out there to the masses.
- 29:47Speaker 1: Closing you not wrap up, I mean, I mean he's
- 29:53Speaker 1: a speaker wrap up behind. I'm sorry to finish, but no,
- 29:57Speaker 1: like I'm beyond greatful. It allows at his platform to
- 30:02Speaker 1: you know, share with our company and like Michael said,
- 30:04Speaker 1: we'repotually growing looking at this man Tampa, Atlanta and like
- 30:08Speaker 1: I said, we're gonna pre see round looking for funding.
- 30:10Speaker 1: So uh if you like the bar and more, can
- 30:13Speaker 1: definitely reach us out our email with his info Iron
- 30:16Speaker 1: Iron f O back sign get quick with dot com
- 30:20Speaker 1: that g e to KIU hi k l i Q
- 30:22Speaker 1: dot com. Well, I want to thank you for coming
- 30:27Speaker 1: on the show and give me the opportunity to have
- 30:29Speaker 1: fun with you man and talk about to growing business.
- 30:31Speaker 1: And believe me, it's it's gonna be on fire man.
- 30:34Speaker 1: I can't wait to see me. Make sure you send
- 30:37Speaker 1: those batters, man, because shoot your shot. You already know
- 30:41Speaker 1: you already know how we do. Brother man, I'll be
- 30:48Speaker 1: careful now. If you want to make interviews, please go
- 30:52Speaker 1: to Money Making Conversation dot com. I wish Sean McDonald
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