Irish Men Encountering 'Dizzying' Number of Gambling Ads on Social Media - 28/04/2026

The Agenda · Apr 28, 2026 · 16m

Men In Ireland are exposed to a “dizzying” number of advertisements for gambling on social media, new research has suggested.Researchers from University of Cambridge and Munster Technological University, Cork, said gambling companies are reaching young men, the group most likely to exhibit problem gambling behaviour, on social media at more than double the rate of women.The researchers looked at 411 advertisements from 88 gambling operators in Ireland, and found that young men reached 2.3 times more than women across Meta platforms — such as Facebook and Instagram — even if the adverts did…