How to Find a Coaching Niche You Can Actually Own | Dean Taylor

Honest Wealth Builders · Jul 13, 2026 · 1h 8m

Abi Asija sits down with Dean Taylor, Associate Director of University of Utah Health a healthcare IT professional building a coaching and personal development business for people who want to create income outside their full-time job. Dean has already taken 11 clients through his first Diamond Pivot cohort, but the core challenge is refining the message, narrowing the ideal customer profile, and turning a broad personal development offer into a specific outcome-driven business.Key Insight: The clearer the niche, the easier the offer becomes to sell. Abi pushes Dean to move away from broad…