Latest / The Steve Harvey Morning Show / Rushion interviews Melody Brown, from slime producer on Double Dare to Associate Vice President of Consumer Media Content at Blavity, Inc

Transcript

Rushion interviews Melody Brown, from slime producer on Double Dare to Associate Vice President of Consumer Media Content at Blavity, Inc · The Steve Harvey Morning Show

• 0:05
  Speaker 1: Welcome to Money Making Conversations. It's the show that she
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  Speaker 1: Brandon expert Rashaan McDonald. I will know he's given me
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  Speaker 1: we go, absolutely absolutely welcome to Money Making Conversations masterclass.
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  Speaker 1: As he stayed its stephen A. Smith, I am Rashaan McDonald,
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  Speaker 1: Welcome to my show. I theme today is there is
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  Speaker 1: no perfect time to start following your dreams because I
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  Speaker 1: My guests on the show today Melodie Brown. She's on
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  Speaker 1: called She's on hold right now. If you don't know
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  Speaker 1: who Melandie Brown is, She's the Associate vice president of
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  Speaker 1: Consumer Media Content at Blade Blade b l a v
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  Speaker 1: I t Y, Incorporated. When my next guest is Melanie Brown.
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  Speaker 1: She is the Associate vice president of Consumer Media Content
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  Speaker 1: at Lavide, a corporation that builds solutions for black and
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  Speaker 1: multicultural audiences and enterprises who want to reach them. She
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  Speaker 1: explained to every explaining to us exactly what all that means,
• 1:33
  Speaker 1: because it's important because multicultural or black, understanding who your
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  Speaker 1: voice is and the community out there is kind of
• 1:40
  Speaker 1: like dissecting and telling you where you should go and
• 1:42
  Speaker 1: what you cannot do. As part of her role, Melandi
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  Speaker 1: Lee's innovative editorial franchises and verticals where they focus on
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  Speaker 1: driving affiliate revenue. It's all about money. This includes integrated
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  Speaker 1: strategic strategies focused on inspiring and engaging audience in the
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  Speaker 1: way that constantly drives action. She's gonna tell us about
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  Speaker 1: all the projects the travel magazine she's involved. She's on
• 2:02
  Speaker 1: the show to discussed how she drives that revenue in
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  Speaker 1: the ever changing world that we live in. Please walk
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  Speaker 1: with the money Making Conversation Masterclass, Melanie Brown. How you doing,
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  Speaker 1: Melandie Hayler, Sean, It's so great to be here. I'm
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  Speaker 1: really excited about this conversation. I mean, following Sherry, I'm hyped. Well,
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  Speaker 1: you know, Sherry, I was. I said, I think Sharry
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  Speaker 1: will keep talking. But I got Melandie home and not worried. No, no,
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  Speaker 1: you know, because if I feel fortunate to have not
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  Speaker 1: only her on the show, but you on the show
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  Speaker 1: because of the fact that you drive a different medium
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  Speaker 1: in this business and we're always talking about what can I,
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  Speaker 1: what kind of business can I? What kind of careers
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  Speaker 1: can our children have? Of color? And then we know
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  Speaker 1: in this industry there's a general tendency to believe that
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  Speaker 1: we only do a certain type of career choices. And
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  Speaker 1: when you when when we discuss what you're doing, I
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  Speaker 1: wanted you to first explain to everybody what you do
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  Speaker 1: and then we're gonna talk about how did you get there? Yeah? Absolutely,
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  Speaker 1: thank you so much for Sean. I'm currently, as you mentioned,
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  Speaker 1: the Associate vice president of consumer Media at Blavity. So
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  Speaker 1: what does that mean? That means basically, I'd leave all
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  Speaker 1: of the content strategy for our commerce and when you're
• 3:08
  Speaker 1: talking about shoppable content, things that you see online on
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  Speaker 1: our website, as well as content that includes lifestyle trending
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  Speaker 1: topical stories for our brands, which include travel, New Hours,
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  Speaker 1: that's our vacation brand twenty one ninety, which is like
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  Speaker 1: our lifestyle beauty um wellness brand, and then our newest
• 3:27
  Speaker 1: brand which just launched two months ago, Home and Texture,
• 3:30
  Speaker 1: which is our home to core inspiration brand. So that's
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  Speaker 1: my role they're at Blavity. Okay, that's your role there
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  Speaker 1: at Blavity. But we know you one of these people.
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  Speaker 1: You you you just as though, just as worse. I
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  Speaker 1: would say worse because it's a compliment when you develop
• 3:45
  Speaker 1: multiple strains of income, because not only that, but you're
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  Speaker 1: you're also involved in slime. I feel like, who's releasing
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  Speaker 1: the secret? Well, you know, you know the title of
• 4:01
  Speaker 1: the show money Making Conversation mastercland I bring on people
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  Speaker 1: who can tell you how you can sit up here
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  Speaker 1: and say what do I do with twenty four hours?
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  Speaker 1: You listen to my show and you will hear people
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  Speaker 1: tell you what you do with your twenty four hours.
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  Speaker 1: So tell us about this slime in your life. Yeah,
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  Speaker 1: so this is a slime that kind of started my life,
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  Speaker 1: if you will. So years and years ago, I graduated
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  Speaker 1: from the University of Central Florida, which is based in
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  Speaker 1: Orlando where I live, right and got an internship at
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  Speaker 1: Nickelodeon Studios, which was based here at the time, and
• 4:31
  Speaker 1: they did a reboot for those back in the days
• 4:34
  Speaker 1: who remember Double Bear, which was like this kid's game
• 4:36
  Speaker 1: show that was messy like slide boeiness, etc. And part
• 4:41
  Speaker 1: of my responsibilities as a intern starting out the sidescraft
• 4:45
  Speaker 1: services that basically is like today's DoorDash and Eat For
• 4:48
  Speaker 1: those who don't know, I had to make slime for
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  Speaker 1: the show. Okay, you know you had to make slime.
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  Speaker 1: See I always tell people, like my first job, My
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  Speaker 1: first job was unloading drugs. I tell people trucks. So
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  Speaker 1: I realized that once they put me on the back
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  Speaker 1: of a truck head at one thousand inter twos or
• 5:05
  Speaker 1: fifty pounds each. After that job, right there, I realized,
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  Speaker 1: that's not my career. That's not my career. Now you
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  Speaker 1: were doing making slime. How old do you make slime? Listen?
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  Speaker 1: I don't know if I can with all the secrets,
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  Speaker 1: but I will say it's all edible. And there are
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  Speaker 1: two different versions at that time that they were used,
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  Speaker 1: and one was kind of a pudding base and one
• 5:28
  Speaker 1: was almost like the thick apple sauce base and other
• 5:31
  Speaker 1: ingredients to you know, mix it together and it would
• 5:34
  Speaker 1: go on different slides and different cyber foam toys, et
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  Speaker 1: cetera for the game. But that was, yeah, that was
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  Speaker 1: starting out. And I will say, like when you start
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  Speaker 1: out in a career in an industry, sometimes you know,
• 5:45
  Speaker 1: like the phone goes, start from the bottom, now we'll
• 5:48
  Speaker 1: hear it. Sometimes you have to get your foot in
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  Speaker 1: the door. And honestly, it was such a cool, fun
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  Speaker 1: time to be in that environment fresh out of college.
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  Speaker 1: I enjoyed it. But one you didn't have to travel
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  Speaker 1: across to get into the Hollywood you were involved in
• 6:04
  Speaker 1: in the early stages of creativity. You see where Okay,
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  Speaker 1: this is how people create content, This is how people
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  Speaker 1: reach a certain audience. That was a very strong and
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  Speaker 1: powerful learning curve for you, because you know they was
• 6:15
  Speaker 1: reaching a certain audience with this show. Absolutely absolutely, and
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  Speaker 1: I think, you know, it's so interesting you say that
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  Speaker 1: that was kind of my first makings of like media.
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  Speaker 1: But then my career as far as starting out my
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  Speaker 1: full time gig, did kind of a parallel pivot. I
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  Speaker 1: started out full time in TV news. So I started
• 6:36
  Speaker 1: as an associate producer at the ABC station here in Orlando,
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  Speaker 1: which teams I was writing. I was editing for various newscasts.
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  Speaker 1: Sometimes my shifts would be early in the morning talking
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  Speaker 1: about the crocodile and I have to get in at
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  Speaker 1: three am. Then sometimes I would have to fill in
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  Speaker 1: at night. And then you know, worked my ranks up,
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  Speaker 1: transitioned to the NBC station in Georgia, where I worked
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  Speaker 1: up the ranks to executive producer and basically that the
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  Speaker 1: person who's in charge of all of the newscasts creating
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  Speaker 1: content and storytelling. And after about ten years into that, Rashaun,
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  Speaker 1: you know, I got to the point where I love storytelling,
• 7:10
  Speaker 1: but I was over breaking news, crime and destruction content.
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  Speaker 1: Love storytelling, but that was no longer for me after
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  Speaker 1: doing it for ten years, and so then opportunity presented
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  Speaker 1: itself for me to enter this you know, well known
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  Speaker 1: hospitality company to create content from a publishing perspective, doing
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  Speaker 1: their digital magazines, video content, and marketing campaigns. And I
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  Speaker 1: did that for several years and then that brings me
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  Speaker 1: to Blavity several months Melody. Now I'm talking to Melodies,
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  Speaker 1: associated vice president of Continual Media Content and Blavity. Okay,
• 7:43
  Speaker 1: we talked about slam because you know, I gotta bring
• 7:44
  Speaker 1: everybody up to speed. Anybody just rolled into this conversation. Slime,
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  Speaker 1: Slime and the ice machine, some story like that. We
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  Speaker 1: talked and you know what was your degree in. It
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  Speaker 1: was in radio TV Communications. That was my degree from
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  Speaker 1: the University of Florida. Okay, So but now you're talking
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  Speaker 1: about you. When you was talking about marketing, you was
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  Speaker 1: talking about news. So these were areas where they would
• 8:07
  Speaker 1: you say, they would tie to use a degree or
• 8:08
  Speaker 1: you were just taking the opportunity and making the most
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  Speaker 1: of it. Team and news was definitely tied to my degree.
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  Speaker 1: You know, during my college years, back in the day,
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  Speaker 1: we would do kind of a you know, on campus newscast,
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  Speaker 1: and so at the Timershan I was like, I want
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  Speaker 1: to be on air, I want to be a reporter,
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  Speaker 1: I want to be an anchor. And work through that
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  Speaker 1: and when the Nickelodeon's position opportunity came for intern, I
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  Speaker 1: was like, oh, well, this is another avenue to venture out.
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  Speaker 1: But it wasn't until I got the position, you know,
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  Speaker 1: my first full time gig as an associate producer, where
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  Speaker 1: I was like, you know what, I liked this writing thing.
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  Speaker 1: I like being able to put news casts together, to
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  Speaker 1: put shows together, to lead teams. So it changed for me.
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  Speaker 1: You know, I will say one of the things for
• 8:51
  Speaker 1: anybody who's fresh out of college or who's either doing
• 8:55
  Speaker 1: a trade or looking to get into an industry, being
• 8:58
  Speaker 1: open minded, because here's the thing, the position or the
• 9:01
  Speaker 1: role you think you may want. Try things out, and
• 9:05
  Speaker 1: you may surprise yourself actually find out you're actually better
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  Speaker 1: and blessed in another area. Right, And I've learned that,
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  Speaker 1: you know, people always talk about how I do a
• 9:14
  Speaker 1: lot of different things. I've done a lot of different
• 9:16
  Speaker 1: things in my life, and I will do a lot
• 9:17
  Speaker 1: of the things in my life. I always tell people
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  Speaker 1: that I give one hundred percent when the opportunity is
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  Speaker 1: being presented to me, and I will pivot when an
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  Speaker 1: opportunity feels very comfortable and enjoyable. Because I'm always intrigued.
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  Speaker 1: I'm always ready to accept the challenge, and that seems
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  Speaker 1: to be a path in your life. You know, you're
• 9:32
  Speaker 1: not intimidated by change, and a lot of people are. Absolutely.
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  Speaker 1: I think you have to kind of go with your gut.
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  Speaker 1: Same reason I said, you know, after TV News love
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  Speaker 1: storytelling people, I'm like, you know, this is not the
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  Speaker 1: type of stories I want to tell. And then moved
• 9:48
  Speaker 1: to Hospitality and then several months ago I found an
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  Speaker 1: opportunity at Blavity. Ain't that interests me? And even more
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  Speaker 1: so the fact that the company is all in, Rashan,
• 9:57
  Speaker 1: all in when it comes to blast multicultural customers. You know,
• 10:02
  Speaker 1: that set out to me because in my twenty year career,
• 10:05
  Speaker 1: I've never ever worked for a company where diversity, equity
• 10:10
  Speaker 1: inclusion goes beyond like HR policies or social injustice moments.
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  Speaker 1: That's literally Blavity's brand and it just jumps out at me.
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  Speaker 1: And you know, I least at the opportunity. I was
• 10:23
  Speaker 1: glad that they had me. So as you said, you know,
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  Speaker 1: my career has had different you know, paths and parallels,
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  Speaker 1: all in communication or storytelling to some degree, but it's
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  Speaker 1: so broad and I'm just so excited about what's still
• 10:37
  Speaker 1: to come with my time here at Bravity. We know
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  Speaker 1: it's really interesting because Blavity, you know, as a industry medium,
• 10:46
  Speaker 1: and that has a voice for us, you know, because
• 10:48
  Speaker 1: we realized today how important that voice plays out because
• 10:51
  Speaker 1: so many people are trying to shift a narrative of
• 10:54
  Speaker 1: what really is black culture or black history. Now, what
• 10:57
  Speaker 1: is the importance of your role? I know you involved
• 11:00
  Speaker 1: in different brands and different scales at Blavity, What is
• 11:05
  Speaker 1: your role when you're talking about storytelling it, making it
• 11:08
  Speaker 1: or think and making it accurate? I think so my
• 11:12
  Speaker 1: role is like listening to our customers, see what's resonating
• 11:15
  Speaker 1: with them, see where they are in the journey. I think,
• 11:17
  Speaker 1: for example, our Newness brand, home and texture. Sometimes we're
• 11:20
  Speaker 1: trying When people think about millennials, they're like, all they
• 11:22
  Speaker 1: are these young kids in their twenties. No, millennials are
• 11:25
  Speaker 1: straight up mid thirties plus early forties. They're setting up roots,
• 11:31
  Speaker 1: they're becoming entrepreneurs, they're buying homes, they're traveling, they're interested
• 11:37
  Speaker 1: about their health and wellness. And so those are the
• 11:41
  Speaker 1: pieces of content and the storytelling that I want to
• 11:44
  Speaker 1: tell for our audience, Like where are they in the
• 11:47
  Speaker 1: various funnels of journey. Also black and multicultural folks. We're
• 11:51
  Speaker 1: not monolithic, We're not the same. There's some folks. Even
• 11:55
  Speaker 1: when you talk about home right home ownership, that can
• 11:58
  Speaker 1: be a condo, that could be a remodeled home, that
• 12:03
  Speaker 1: could be a new spec home, that could be an apartment.
• 12:06
  Speaker 1: Like there's different variables and variations to what it means
• 12:10
  Speaker 1: to set up roots in your home, and those are
• 12:13
  Speaker 1: the stories who want to tap into. Absolutely when we
• 12:16
  Speaker 1: come back, I want to talk about more than the
• 12:18
  Speaker 1: travel aspect because I think that's where the African American
• 12:21
  Speaker 1: community has grown so much and travel because they know
• 12:24
  Speaker 1: I grew up in the era. You know you're hopping
• 12:25
  Speaker 1: the back of the car with mom music, go down
• 12:27
  Speaker 1: to your cousins in the next state, and that was
• 12:29
  Speaker 1: your vacation, that was your extent of traveling. Well, we're
• 12:32
  Speaker 1: world travelers now in the African American community, of the
• 12:34
  Speaker 1: community of color. When we come back, we're asked Melanie
• 12:37
  Speaker 1: about that, and we also talked about the home and
• 12:38
  Speaker 1: texture why that brand is so special. Be right back
• 12:41
  Speaker 1: with more money making conversation masterclass with the Queen. I
• 12:44
  Speaker 1: had the Queen of talk show. Now, I got the
• 12:45
  Speaker 1: Queen of Blavity, Melanie b. Maybe Princess the Princess. We'll
• 12:54
  Speaker 1: be right back with the Princess Oblade Melanie Brown. Please
• 13:00
  Speaker 1: don't go anywhere. We'll be right back with more Money
• 13:03
  Speaker 1: Making Conversations Masterclass. Let me tell you about the host
• 13:07
  Speaker 1: of Money Making Conversations Rushan McDonald. He's a social media influencer.
• 13:12
  Speaker 1: Eighty percent of his one million plus social media followers
• 13:15
  Speaker 1: are female. Rushawn's a two time Emmy Award winner, three
• 13:18
  Speaker 1: time in double ACP, Emmage Award winner, sitcom writer, stand
• 13:22
  Speaker 1: up comic, and former IBM executive, and he has a
• 13:26
  Speaker 1: degree in mathematics. More importantly, Rushan McDonald will interview his
• 13:30
  Speaker 1: business and celebrity relationships to empower you with tips to
• 13:34
  Speaker 1: succeed in your career that you can only hear in
• 13:37
  Speaker 1: The Money Making Conversations Masterclass show. Welcome back to the
• 13:42
  Speaker 1: Money Making Conversations Masterclass hosted by Rushawn m Sean McDonald.
• 13:46
  Speaker 1: Welcome back to Money Making Conversation Masterclass. You know, you know,
• 13:50
  Speaker 1: always try to hype yourself off, try to hype your
• 13:51
  Speaker 1: show off, trying to make it, you know, as big
• 13:53
  Speaker 1: as as possible. See, I got the Queen and the
• 13:55
  Speaker 1: Princess on my show today. The Queen of Daytime talks
• 13:58
  Speaker 1: the Princess a Black. Now, when I talk about the Blavity,
• 14:02
  Speaker 1: I'm talking about an e commerce brand that is totally
• 14:04
  Speaker 1: focused on the African American community from the standpoint of
• 14:08
  Speaker 1: travel as far as Home and Texture. Talk to us
• 14:11
  Speaker 1: about that brand and what makes that so special and
• 14:13
  Speaker 1: then we're going to go back to travel. Okay, sure, sure,
• 14:16
  Speaker 1: So in talking about Home and textuare you know it's
• 14:19
  Speaker 1: about our community. The brand launched two months ago, and
• 14:23
  Speaker 1: we know the home buying and designing industry generates millions
• 14:27
  Speaker 1: rashan upon millions of dollars, but none of that goes
• 14:30
  Speaker 1: really all in for us, right, So when we're talking
• 14:32
  Speaker 1: about homeowners, home seekers and designers and that demographic is
• 14:37
  Speaker 1: setting up roots. It's one of the reasons we chose
• 14:39
  Speaker 1: to have the Home and Texture launch party event and
• 14:42
  Speaker 1: Atlanta at the Garden Room last month. When you talk
• 14:44
  Speaker 1: about the Black home buying journey, the atail is one
• 14:47
  Speaker 1: of the city's experiencing significant growth. Plus, not only is
• 14:51
  Speaker 1: this branch share information that's really unique to our community.
• 14:54
  Speaker 1: So whether it's disparities and mortgage lending, how to embrace
• 14:57
  Speaker 1: your personal file and culture you know, and bring light
• 15:00
  Speaker 1: to your space, but also given a platform to entrepreneurs
• 15:04
  Speaker 1: in this space, so rashan when we're talking about real
• 15:06
  Speaker 1: estate agents and designers. Matter of fact, today we just
• 15:09
  Speaker 1: launched our social first series called Homo Texture House Tours,
• 15:13
  Speaker 1: which is so amazing. It features for fabulous designers from
• 15:16
  Speaker 1: the Memphis area showcasing their homes and so for listeners
• 15:20
  Speaker 1: listening who want to check that out, go to homotextu
• 15:23
  Speaker 1: dot com. But what I'm excited about this brand is
• 15:26
  Speaker 1: that it's showing how we are building equity as a community. Wow.
• 15:31
  Speaker 1: You know, I tend to believe like I've been in
• 15:34
  Speaker 1: the person who has been been in the home buying industry.
• 15:38
  Speaker 1: I've been out there trying to buy the right furniture,
• 15:41
  Speaker 1: trying to get to the right also contractor trying to
• 15:45
  Speaker 1: But then when you look at TV these uh do
• 15:47
  Speaker 1: it yourself shows our vision of our colors and always
• 15:51
  Speaker 1: showcase what what what what role? And why is that
• 15:55
  Speaker 1: why there's such a popularity, there's such a need for
• 15:58
  Speaker 1: what you We launched just months ago. Yes, we saw
• 16:02
  Speaker 1: that it was definitely an empty space. You know, we
• 16:05
  Speaker 1: talk about Blavity, the Queen of Blavity, she'd probably you know,
• 16:08
  Speaker 1: disagree with me, but I think she is is market
• 16:11
  Speaker 1: to bond our CEO. She is so forthinking as well
• 16:15
  Speaker 1: as our executives about where can we spread our blavity
• 16:19
  Speaker 1: ache influence. And we saw the need. You know, I
• 16:23
  Speaker 1: mentioned earlier for those just joining the conversation that when
• 16:26
  Speaker 1: you're talking about millennials, they're not babies. These are folks
• 16:30
  Speaker 1: who are making money, good money, who are looking to
• 16:34
  Speaker 1: buy homes, who are looking to even buy second homes,
• 16:36
  Speaker 1: right investment homes, and we feel like there needs to
• 16:39
  Speaker 1: be an avenue in a vehicle to them or vehicle
• 16:42
  Speaker 1: for them, and not just how they design their home,
• 16:45
  Speaker 1: but even the nuances of insurance. You know. One of
• 16:48
  Speaker 1: the stories I tell, you know, my team members is
• 16:50
  Speaker 1: like when me and my husband bought our home. You know,
• 16:53
  Speaker 1: it's little things. We have all of these windows. I'm like, oh,
• 16:56
  Speaker 1: we need curtains and window treatments like the defense, large
• 17:01
  Speaker 1: insurance and lending to kind of those you know, smaller
• 17:04
  Speaker 1: things that you don't think about. And we're trying to
• 17:06
  Speaker 1: fill that space because there's obviously a need for it
• 17:09
  Speaker 1: with this demographic. Well, you know, it's really interesting because
• 17:12
  Speaker 1: you know, you learned so much about home buying, and
• 17:15
  Speaker 1: you know, like all African Americans, I started in my
• 17:18
  Speaker 1: little apartment. I remember my very first apartment. It was
• 17:20
  Speaker 1: kind of like a studio, had that little wall. It
• 17:23
  Speaker 1: wasn't really one bedroom because if you looked around, the
• 17:26
  Speaker 1: wall didn't have a door. But I was happy in
• 17:27
  Speaker 1: my little seven hundred graat feedo. I was I was
• 17:29
  Speaker 1: rocking and rolling in there. It was mine. It was mine,
• 17:33
  Speaker 1: you know, technically in rent it was mine. And then
• 17:36
  Speaker 1: what did you realize is that we are renting all
• 17:39
  Speaker 1: the time. And really, when you do the math and
• 17:42
  Speaker 1: you take care of your credit, then you can become
• 17:44
  Speaker 1: take that rent and turn it into a mortgage and
• 17:47
  Speaker 1: then you have equity. And that's the part of the
• 17:49
  Speaker 1: conversation that I really love about when you talk about
• 17:52
  Speaker 1: home and texture, because it educates a process to you
• 17:56
  Speaker 1: that you may not be thinking about. And it's also
• 17:59
  Speaker 1: when you talk about millennials. I think the media has
• 18:02
  Speaker 1: has time time trapped millennials to some some twenty five
• 18:07
  Speaker 1: there's twenty seven year old person who who wants to
• 18:10
  Speaker 1: skip the line and wants to wants to what, don't
• 18:13
  Speaker 1: want to work hard. That's what the millennials have been
• 18:15
  Speaker 1: trapped into that world. Like you said, excuse me, that's
• 18:18
  Speaker 1: not us. That's not us. With homebuyers, you know, we
• 18:21
  Speaker 1: buy stock. We were about our retirement and we make
• 18:24
  Speaker 1: a contribution to society. And that's that's the stereotype that
• 18:28
  Speaker 1: you're dennouncing right now, and you're doing a very good
• 18:31
  Speaker 1: job of it. But another stereotype that you're announcing, it's
• 18:33
  Speaker 1: the whole travel concept because people like me, I'm older
• 18:37
  Speaker 1: than you, so I know the traditional travel that we
• 18:40
  Speaker 1: used to do and in the Europe travel wasn't part
• 18:45
  Speaker 1: of my mantra going out of town, the Camcoon wasn't
• 18:48
  Speaker 1: part of the Jamaica wasn't part of it. But now
• 18:51
  Speaker 1: that's part of the regular routine. What excites you about
• 18:54
  Speaker 1: that growing a very explosive component of your brand. Yeah,
• 19:00
  Speaker 1: I think everything I mean in full transparency, Rashaun. Like
• 19:03
  Speaker 1: our vacations where at the time I lived in New York,
• 19:05
  Speaker 1: was taking a road trip down south that we called
• 19:08
  Speaker 1: to South Carolina to visit family, which you know I
• 19:12
  Speaker 1: loved at the time. But now when you look at travel, Yes,
• 19:15
  Speaker 1: people want these international experiences, especially now post COVID people
• 19:20
  Speaker 1: are trying to fly and get away. But also what
• 19:22
  Speaker 1: we're finding out with our Blovity audience, particularly for travel
• 19:26
  Speaker 1: new are for that brand, is that they also want
• 19:30
  Speaker 1: unique experiences where they don't feel like a tourist. Right.
• 19:33
  Speaker 1: So when somebody's traveling, whether it's going to DC, they
• 19:38
  Speaker 1: don't want to go to eight cheen restaurants. They want
• 19:41
  Speaker 1: to have that localized experience where they feel like they're
• 19:44
  Speaker 1: really being part of the community there. Yes, they like luxury,
• 19:49
  Speaker 1: they like the finer things. And even when those who
• 19:52
  Speaker 1: want to road trip, like I said, black and multicultural,
• 19:55
  Speaker 1: our demographic's not monolithic. So one of the franchises that
• 19:59
  Speaker 1: we're looking at is hidden jams. So these are those
• 20:01
  Speaker 1: unique destinations, whether it's going to New Mexico, going up
• 20:05
  Speaker 1: to Montana, that are very unique and also where black
• 20:09
  Speaker 1: and multicultural skill they can be their authentic self. You
• 20:12
  Speaker 1: know the interesting thing about when I hear you talk
• 20:15
  Speaker 1: about travel and it's a little note about me. I
• 20:18
  Speaker 1: used to be I should do stand up and let's
• 20:20
  Speaker 1: just stand up on cruise ships. I've done performing on
• 20:22
  Speaker 1: probably eight different cruise ships, eighty different eighty different cruise ships.
• 20:25
  Speaker 1: And it was always funny because from from like September
• 20:29
  Speaker 1: to April, the audience I had performing in front of
• 20:33
  Speaker 1: me was white. When it got made to September, the
• 20:38
  Speaker 1: cruise ship was predominantly black. I don't care if it
• 20:41
  Speaker 1: was I don't care where cruise like was Norwegian, it
• 20:43
  Speaker 1: was raw Caribbean. That those are the two out dominantly
• 20:46
  Speaker 1: performed on. But it was always let me know that
• 20:49
  Speaker 1: the black culture was very seasonal, very summer oriented. When
• 20:52
  Speaker 1: we did our vacation and with Blavity, you're starting to
• 20:55
  Speaker 1: open up those chains as we wrapped this interview, and
• 20:58
  Speaker 1: I want to tell you thank you for coming on
• 20:59
  Speaker 1: the show. How can we get in touch with you.
• 21:01
  Speaker 1: How can we learn more about and give us some
• 21:03
  Speaker 1: websites of Blavity that we can that we can go
• 21:05
  Speaker 1: and start adding to that amazing website traffic did y'all
• 21:09
  Speaker 1: have every month? Yes? Absolutely so. For let's start with
• 21:13
  Speaker 1: Home and Text, our news brand. You can follow us
• 21:15
  Speaker 1: at Home and Texture also our website Home and Texture
• 21:18
  Speaker 1: dot com. Same handles for Travel NEWIR vacation brand at
• 21:23
  Speaker 1: Travel Newir and at twenty one ninety for me. Just
• 21:26
  Speaker 1: look me up, hit me up on LinkedIn, Melody Bostic Brown,
• 21:29
  Speaker 1: you can find me there. And you know, I'm just
• 21:32
  Speaker 1: excited about what's to come with Blovity and it's house
• 21:35
  Speaker 1: of brands, because again Blovity Inc. Has dozens of brands
• 21:39
  Speaker 1: in the lifestyle space from travel to home, to court,
• 21:42
  Speaker 1: to beauty, to news, the information, to politics to entertainment
• 21:46
  Speaker 1: where we're serving up the content that we know our
• 21:49
  Speaker 1: audience craves and needs. Well, you know, if summer's coming,
• 21:52
  Speaker 1: so I'm going to reach out back to you, miss
• 21:55
  Speaker 1: Melody Bostic Brown, and we're gonna talk about travel and
• 21:58
  Speaker 1: we're gonna call them call you the Princess and get
• 22:00
  Speaker 1: you the right title. I'm bringing the Princess back on
• 22:02
  Speaker 1: your show from Blavity and we're gonna have a lot
• 22:04
  Speaker 1: more fun. But again, thank you for coming on Money
• 22:06
  Speaker 1: Making Conversations Masterclass. You are fantastic. Thank you so much
• 22:11
  Speaker 1: for shan enjoyed it, appreciate it. Let me tell you
• 22:16
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