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E32: Trade Sales Leadership Strategies Using the GROW Model to Drive Team Results: Sales, Leadership, Trade
In this episode, Ben Wright discusses his go-to coaching model, the GROW Model. He explains that simplicity, practicality, and real-world applicability are key factors in choosing a coaching model. The GROW model, developed by John Whitmore, consists of four steps: Goals, Reality, Options, and Will. Ben emphasizes the importance of awareness and responsibility in the coaching process. He provides a detailed example of how he recently used the GROW Model to help a Leader empower and enable their team.Key Takeaways:The GROW Model consists of four steps: Goals, Reality, Options, and…
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