'Launch' Debrief: $198,606 Without a Fancy Strategy

School of Sales by Macy McNeely · Feb 15, 2022 · 38m

A few weeks ago we SOLD OUT the seats for our 2022 Winter Cohort and the craziest part is that we sold out a week before close cart.If you're familiar with online business, you probably know that there's typically a week of open cart - meaning the week that people can buy - and prior to that there's a launch runway.The launch runway usually has a lot of mini events, such as challenges, bootcamps, small events, etc. to get people prepped for the big event which is usually a webinar, masterclass or something of that sort where the selling happens.While we have definitely utilized all of these…