What is Authenticity in Business? To practice "no agenda" other than these 4 ideas...

Business Tao with George Kao · Dec 9, 2021 · 20m

What do I mean by “authenticity” in the context of business and marketing, especially for us self-employed professionals?Authenticity is to practice having no agenda, other than these purposes:1. Genuine expression of your best self2. Enjoyment of the process3. Heart-based service4. Friendship… and thus playful collaboration!Let’s explore each idea…Watch the video or comment here:https://youtu.be/C6S8dK9il6w This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com